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Composability and usage-based pricing go hand-in-hand for martech applications

chiefmartech

The classic SaaS subscription models have used seat-based and tier-based pricing. Or, you pay for bundles of functionality offered in “tiers” — with more features included at higher-priced tiers. Or both: you pay for seats, but the price per seat goes up for higher tier subscriptions. How could it not?

Pricing 93
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14 ecommerce platform features that retailers can leverage to improve sales

ClickZ

30-second summary: Ecommerce agency Plum Tree Group (PTG) created a 60-page guide that outlines fourteen underutilized features in Shopify, Magento & BigCommerce that retailers can leverage to help increase sales. . Product-focused features — The heart of any good online shopping experience is the merchandise.

eCommerce 141
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11 Best Marketing Automation Software for Small Businesses

Optinmonster

What is the best marketing automation software for small businesses? Marketing automation software can save you time, money, and energy when running your business. What is Marketing Automation Software? Marketing automation software is a web or computer program that automates repetitive marketing tasks.

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How to price your ebook to maximize sales and profits

ConvertKit

3 factors that affect ebook pricing. 5 steps to find the right price for your ebook. The last step before releasing your ebook: giving it a price tag. You might be tempted to come up with your ebook price based on gut feeling. You may want to “charge what you’re worth”… Or just pick any ebook price and run with it.

Pricing 127
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What is Upselling and How Marketing Automation Can Help You Use It

BenchmarkONE

Or noticed that for just a small amount more, you can add a few more features to that software you’re purchasing? . Upselling is a powerful and effective marketing technique through which you target a customer who is already prepared to buy from you and then offer a more advanced product, service, feature, or upgrade.

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9 Best WordPress CRM Plugins to Improve Sales in 2023

Optinmonster

In this article, we’ll go over what features you should look for in a WordPress CRM tool as well as our top picks for CRM plugins. It has lots of awesome features built in, but isn’t a CRM solution on its own. Price: Finally, make sure the price is within your budget. Let’s get started!

CRM 72
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The 14 Best Marketing Automation Tools for Your Business

Optinmonster

Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ? Why Use Marketing Automation Tools ? Best Marketing Automation Solutions for Social Media Marketing. Best Marketing Automation Solutions for SMS Campaigns. Let’s jump in!