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The Basics of Drip Marketing And Why You Need To Setup Lead Nurturing Today

Marketing Insider Group

Drip marketing — sometimes called drip campaigns, automated email campaigns, marketing automation, lifecycle emails, autoresponders and more — is the use of automated sets of emails that are sent on schedule following an event or trigger. Nurturing leads. What is drip marketing, and why does it matter?

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The 14 Best Autoresponder Software in 2019 (Plus Free Autoresponders)

Hubspot

When it comes to email marketing, the autoresponder sequence is a commonly used but often under-appreciated part of the process. Autoresponders are a way to dip your toes into email automation. What is an autoresponder? The deliverable is just a time-based sequence of email lessons -- in other words, an autoresponder.

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The Ultimate B2C Marketing Automation Guide: How It’s Different

SendX

There are rumours that email marketing will soon be dead and it does not lead to good returns. In this scenario, the segmentation , automation and micro targeting as a marketing strategy advances considerably. Let’s advance further with the role of automation in b2c marketing. Now what is Automation? And many more!!

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12 tips for successful lead qualification

Biznology

B2B marketers understand the importance of qualifying a lead before it goes to a sales person, but sometimes the qualification process can get tricky. Think well beyond the simple score generated by your marketing automation system. Don’t let a lead get cold while waiting to go to sales. Then, set up your process.

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How to Create an Email Course to Generate More Leads

Optinmonster

Do you want to use an email course to fill your list with high-quality leads? Free email courses make amazing lead magnets. In this article, we’ll show you how to create an email course lead magnet for your business. Email courses are used to generate leads , so they usually teach a topic related to what you sell.

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3 Keys to an Effective Autoresponder Program

The Point

Studies show that responding to new sales leads promptly, literally within minutes, can have a dramatic impact on the rate at which those leads are qualified, and the speed at which they convert to opportunities and, ultimately, deals. Here are 3 keys to crafting a successful autoresponder strategy: 1. Don’t try to do too much.

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The Best Email Marketing Tools to Increase Sales

Webbiquity

Easy to use, affordable online tools make it easy for marketers to segment their lists, test different messages, automate processes, and track results. They use multiple email marketing tools to automate, improve, and build up your email campaigns. Automate surveys, polls, donations, sign-up forms, and more. Constant Contact.