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B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

We’ll talk about personas in a moment, but good old analytics can tell you a lot about how good your customer experience is. This is different than lead generation, where the goal is converting traffic. Earned media is basically public relations, though it can be much more. How long do people watch your videos?

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Changes in the Professional Services Marketing Mix: Traditional vs. Online Marketing

Hinge Marketing

In his book, Kotler on Marketing , Kotler describes the 4 Ps of traditional marketing mix: Product (service), Price, Place, and Promotion. Since then, the marketing mix has changed radically and grown in complexity. Online marketing continues to challenge traditional marketing. The New Marketing Mix.

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B2B Lead Generation Blog: Google Makes Web Analytics Free but will it help your lead generation?

markempa

« Winning the Complex Sales Cycle with Thought leading Content | Main | Embattled CMOs share strategies to improve marketing influence » Google Makes Web Analytics Free but will it help your lead generation? Google (web) Analytics is now free for websites that have less than 5-million page views.

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Recognizing our Agency Partner Founding Members

Sprout Social

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. The High Road Agency is a full-service marketing solutions firm based in East Tennessee.

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TOP 15 Content Marketing Agencies in South East Asia

Outgrow

They provide an all-round online marketing strategy with content at its core. Not to mention, the holistic content strategies are used across online platforms. MOI is a global B2B online marketing agency for technology brands. WEBARQ is one of the leading digital marketing agencies in Indonesia. Forwardpmx.

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Book Review: Marketing in the Age of Google

Webbiquity

This of course is not only helpful for increasing search traffic, but also helps your site visitors, builds your credibility as an industry expert, and ultimately increases sales. Her take on which metrics are unimportant in SEO reporting is questionable (the percentage of overall site traffic driven by search isn’t important?!),

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WordPress Plugins for Marketers

The Effective Marketer

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Let us know! United States License.

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