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Why Is SEO Not Working for You? (It’s Not Dead)

Marketing Insider Group

According to 49% of marketers, organic search has the best ROI of any marketing channel. But don’t worry–there are lots of ways, like using keyword tools or working with a content marketing agency , to easily pinpoint keyword opportunities waiting to be seized.

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10 Best Website Builders For Small Businesses Compared

Optinmonster

HubSpot Website Builder : Best for Marketing Automation. GoDaddy Website Builder : Best for Creating Simple Sites. Google Analytics. Web.com also comes loaded with tools to help market your small business website. Marketing: $2.95 HubSpot Website Builder : Best for Marketing Automation.

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A practical guide to SaaS marketing strategy for start-ups

Marketing Graham

I’ve worked with a number of bootstrapped start-ups and while they are waiting for investment their marketing budget is normally limited. Here’s what I’ve found works well… Please, please, please, before you start SaaS marketing do some homework. Take a look at my blog ‘ What is B2B Marketing?

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Marketing technology: Tech that makes Heinz Marketing tick

Heinz Marketing

After seeing numerous visualizations of marketing technology stacks from companies throughout B2B last year, we wanted to share one of our own. Like most marketing technology stacks, this is constantly a work in progress. Another important note – every marketing technology stack is different and unique for a reason.

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The Novel Approaches to Email Hyper Personalization

Scoop.it

Website analytics tools like Google Analytics and Hotjar can give you a detailed insight into how the users are engaging with your content. Mobile application analytics will provide you subscriber information collected through mobile apps. Here’s how GoDaddy has done it. Predictive analytics.

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The Ultimate Guide to Google Search Console in 2018

Hubspot

According to Google, whether you’re a business owner, SEO specialist, marketer, site administrator, web developer, or app creator, Search Console will come in handy. Pick a way to verify you own your website (HTML file upload, domain name provider, HTML tag, GA tracking code, or GTM container snippet). Click “Continue.”.

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How to Make a Small Business Website

Optinmonster

WordPress alternatives like Squarespace , GoDaddy , or Wix are also good. You can use OptinMonster’s popup builder to grow your email marketing list, recover abandoned carts, and drive more traffic to your best content. MonsterInsights lets you enable advanced Google Analytics tracking features with just a few clicks.