Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

Biznology

NOVEMBER 16, 2020

Quality customer service focuses on providing exceptional customer experiences. To dramatically improve the effectiveness of your customer service, you need to collect customer data and act on it. In this article, you will learn how to collect and use big data to strengthen customer service. Measure Customer Sentiment.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

Salesforce Marketing Cloud

APRIL 10, 2024

How much do your customers like their self-service customer service experience with your business? Self-service lets your customers find the answers they need on their own time, without the help of an agent. What you’ll learn: What is self-service customer service?

Service 59

Service Allocation Knowledge Base Customer Satisfaction 59

Salesforce Marketing Cloud

DECEMBER 6, 2023

What if your financial services team could find the perfect tool to acquire new customers, deliver exceptional service, and drive growth? Rated as a leader by The Forrester Wave Report™: Financial Services CRM , Salesforce knows service — of any kind. Financial services CRMs are changing and so are the needs of customers.

Work Management 102

Work Management Marketing Management CRM Service 102

Brandwatch Marketing

JULY 6, 2022

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. But if you’re looking for a free Twitter analytics tool that can do more, this list will come in handy. That being said, let’s take a look at some of the best free Twitter analytics tools currently available.

Twitter 139

Twitter Analytics Tools Best Practices 139

Salesforce Marketing Cloud

DECEMBER 18, 2023

Think about what could happen if you don’t have a good handle on your field service assets. Enter asset service management, the process of effectively managing and maintaining physical assets in field service. Get the free report What is asset service management? Get the free report What is asset service management?

Work Management 59

Work Management Service Terms and Conditions Forecasting 59

Optinmonster

DECEMBER 18, 2023

In order to ensure these emails go through successfully, you need an SMTP service. SMTP services offer an easy and secure solution to this problem. What sorts of emails do you need an SMTP service for? Then, you’ll be able to seamlessly integrate WordPress with any of the SMTP service providers we’re about to cover.

Marketing Automation Services 71

Marketing Automation Services Enterprise Management Work Management Marketing Management 71

Salesforce Marketing Cloud

OCTOBER 31, 2023

This isn’t too good to be true — it’s exactly what over 80% of service leaders say automated customer service helps them do. But according to recent Salesforce research, only 58% of service organizations report using this technology. Find out how in our latest State of Service report.

Work Management 119

Work Management Autoresponders Automation Service 119

Navigate the Channel

DECEMBER 1, 2023

Predictive analytics, powered by artificial intelligence (AI), has emerged as the deal-changer in the field of marketing that will help companies acquire that edge. By leveraging predictive analytics, you can make informed decisions, optimize your marketing strategies and enhance your customers’ experiences.

Marketing AI 65

Marketing AI Lead Ranking Analytics Work Management 65

Salesforce Marketing Cloud

APRIL 30, 2024

Customer service metrics are the performance indicators you use to measure everything from agent efficiency to customer satisfaction. It’s what every successful company tracks and monitors to improve service quality – and quality is imperative. What you’ll learn: What are customer service metrics?

Service 52

Service Customer Satisfaction Guidelines CRM 52

Salesforce Marketing Cloud

NOVEMBER 16, 2023

Let’s take a few minutes to review the principles of great customer service operations — and what you can do right now to take your organization to the next level. Get the details What is customer service operations, and why is it important? Get the details What is customer service operations, and why is it important?

Work Management 72

Work Management Service Lead Scoring Lead Ranking 72

Thinkers360

FEBRUARY 9, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Predictive Analytics for 2024. Congratulations to all our Predictive Analytics influencers who participated! Join Enterprise Lite to work with all of these Predictive Analytics influencers! Join us today ! 16 Nick Brestoff, M.S.,

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Unbounce

JULY 5, 2023

Specifically, AI analytics. The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) We’re gonna explain the who, what, when, where, and why of AI analytics in marketing. There’s a lot to cover here, so let’s dive right in: What is AI analytics? What are the benefits of AI analytics?

Marketing AI 98

Marketing AI Analytics Marketing Analytics Tools Planning 98

ActiveDEMAND

SEPTEMBER 1, 2022

Just authenticate your GA4 profile and check the box that says “Post events to Google Analytics” in your ActiveDEMAND administration options and we’ll automatically post all phone calls and form fills as events in GA4. For more info on using custom GA4 events, see this article. Further Reading on GA4.

Analytics 63

Analytics Google Landing Pages Paid Search Agency 63

Goodish Agency

APRIL 13, 2021

Google Analytics 4 is bringing lots of new features that we know you’ll want to hear about! This new version of Google Analytics uses a completely fresh approach unlike some past GA updates. This new version of Google Analytics uses a completely fresh approach unlike some past GA updates. Google Analytics 4 Data Collection.

Marketing Analytics Tools 95

Marketing Analytics Tools Analytics Google Top of Funnel 95

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% billion – placing financial services as the second-biggest consumer of digital advertising. But what platforms are best for financial services?

Social Media 84

Social Media Work Management Marketing Management Service 84

Salesforce Marketing Cloud

NOVEMBER 2, 2023

Our research shows that 61% of customers would prefer to use self-service to resolve simple issues. That’s why an employee self-service system is a great way to empower your people while keeping costs low. How does employee self-service work? Find out today What is employee self-service?

Work Management 59

Work Management Marketing Management Service Knowledge Base 59

Valasys

OCTOBER 12, 2023

One factor that’s gaining significant attention today is professional services automation. In this article, we gain insight into this innovative solution, going in-depth into its concept, key features, and benefits. This is where the concept of professional services automation comes in handy. Keep reading to learn more.

Work Management 52

Work Management Allocation Automation Resource Management 52

Optinmonster

MARCH 11, 2021

Want to track your conversions using Google Analytics, but not sure where to start? Google Analytics can be intimidating if you are new to it, but it doesn’t have to be complicated. In this post, we’ll share how to track your conversions in Google Analytics, step-by-step. “Analytics.” Let’s dig in!

Marketing Analytics Tools 129

Marketing Analytics Tools Analytics Google Conversion 129

Salesforce Marketing Cloud

JULY 19, 2023

Table of contents What is AI in customer service? What are the benefits of AI in customer service? ” With budgets in flux and customers expecting more, service teams are constantly figuring out how to answer an important question: how do you actually do more with less? The answer is AI in customer service.

Marketing AI 52

Marketing AI Work Management Marketing Management Service 52

Optinmonster

AUGUST 16, 2023

Are you looking for the best bulk email services to help you reach a wider target audience? Marketing automation has come a long way , and bulk email services are at the forefront. In this article, we’ll be reviewing some of the top bulk email services and how you can use them to generate leads.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

KoMarketing Associates

DECEMBER 27, 2016

I found Aleh Barysevich’s article extremely beneficial as I began evaluating ways to get my clients’ content to appear in the Answer Box. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic. Our Favorite Posts & Articles from 2015. Related Posts.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

LeanData

FEBRUARY 9, 2021

Still, only 13 percent of the study’s 420 marketers at B2B technology and business service companies described their ABM programs as fully embedded and a driver of strategic growth. . Use engagement analytics to show trending engagement of your top target accounts, month-over-month, quarter-over-quarter, and year-over-year. .

Account Based Marketing 98

Account Based Marketing ABM Analytics Marketing Analytics Tools 98

Marketing Insider Group

SEPTEMBER 20, 2023

That’s what we’ll cover in this article. Popular use cases for AI include: personalization, sentiment analysis, predictive analytics, optimized advertising, and content generation. This is critical for understanding how your products, services, and marketing content are all being perceived by your target audience.

Paid Search Agency 287

Paid Search Agency Budget Programs Lead Ranking Marketing & Strategy 287

Marketing Insider Group

MAY 10, 2023

Your hard work providing an excellent product or service goes to waste if no one knows about it. A competent agency has marketing experience, strategic plans, research and analytics tools, a robust team, and an impressive portfolio. Find out what businesses the company has serviced and see what kind of results they achieved.

Marketing Agencies 2 262

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 262

Salesforce Marketing Cloud

FEBRUARY 6, 2023

There are eight key metrics to measure success in field service management — from the tactical to customer satisfaction. If you’re looking for a way to become more efficient and increase your revenue, getting a handle on these field service metrics can help your company thrive. Unlock the guide 1.

Work Management 98

Work Management Service Customer Satisfaction Efficiency 98

Parse.ly

JUNE 27, 2023

But harnessing its full potential requires an understanding of how analytics play a pivotal role in fine-tuning this strategy. Regardless of your industry, product, or service, an omnichannel content strategy is critical for driving business growth and securing your share of the digital marketplace.

Analytics 52

Analytics Marketing AI Optimization Work Management 52

Parse.ly

OCTOBER 29, 2018

On your typical news or content website, articles are queued up so that readers always have opportunities for a next click. Article recommendations based on successful metrics can clue in a reader to make sure they don’t miss anything that’s trending: top by views, most shared, actively commented. Recommendations by metric.

Click Rate 76

Click Rate Privacy Promotion Traffic 76

Parse.ly

SEPTEMBER 26, 2022

Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools. SEO analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Marketing Insider Group

FEBRUARY 5, 2024

“Welcome to the world of GA4 , where the future of analytics is as promising as it is perplexing!” That’s what we thought when we first encountered Google Analytics 4. In this article, we’re diving into the nitty-gritty of why GA4, despite its advanced features, can feel like a thorn in the side of marketers.

Marketing Analytics Tools 253

Marketing Analytics Tools Privacy Lead Ranking Multi-Channel 253

Circle Studio

DECEMBER 27, 2018

Read Article. 5 Essential Client Experience (CX) Program Components for Professional Services. Forward-thinking professional services firms are realizing that providing an exceptional client experience across the entire client life cycle is the key to creating genuine differentiation and sustained competitive advantage.

Peer-to-peer 68

Peer-to-peer Marketing Analytics Tools Paid Search Agency Ideal Customer Profiles 68

Convert

SEPTEMBER 4, 2020

I am Adriaan van Rossum and I run a privacy friendly analytics business called Simple Analytics. We care about privacy a lot, and at the same time understand the need for analytics for businesses. Most relevant for companies that use analytics are the privacy laws around the use of cookies. See the planet49 article.

Analytics 83

Analytics Banners Privacy Allocation 83

BenchmarkONE

JUNE 29, 2022

If you’re an agency looking to increase your book of business, offering services that help your clients attract interest from their audience online isn’t a bad place to start. Below are some things your agency should consider adding to its list of services: 1. Guest contributed articles. Detailed Analytics and Reporting.

Paid Search Agency 66

Paid Search Agency Top of Funnel Inbound Marketing Advertising Agencies 66

Optinmonster

MARCH 2, 2021

Are you interested in learning how email marketing analytics can be used to improve your bottom line? That’s why, today, we’re going to look at 7 KPIs you need to track with your email marketing analytics. Say that you jump into your email service provider (ESP), and you want to track your emails’ open rates.

Analytics 92

Analytics Email Marketing Webinar Metrics ROI 92

Optinmonster

DECEMBER 15, 2021

Are you looking for the best managed WordPress hosting service? This article will discuss managed hosting, discuss the pros and cons, and show you what to look for in a host. This specialization and dedication of services are known as managed WordPress hosting. Jetpack site analytics. Let us help! Page caching.

Work Management 76

Work Management Marketing Management Service Best Practices 76

Scoop.it

OCTOBER 13, 2022

The answer lies in social media analytics. Social media analytics data helps you create content that interests and meets each customer’s needs, leading to increased engagement and sales. Let’s take a closer look at how you can use social media analytics to tailor your content curation efforts for your ideal customer.

Curation 86

Curation Social Media Analytics Personalization 86

Sprout Social

SEPTEMBER 12, 2022

So it’s never been a better time to explore social media management services. When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media. What do social media management services include?

Work Management 89

Work Management Marketing Management Paid Social Agency Advertising Agencies 89