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How to use AI analytics for targeted business decisions

Sprout Social

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment.

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Unlock marketing efficiency: The essential guide to martech stack optimization

Martech

This includes tools and solutions integral to MOps, such as data management platforms, analytics tools, customer relationship management (CRM) systems and content delivery platforms. Data utilization : Improved data collection and analytics lead to better customer insights and decision-making.

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Email Platform Requirements & RFI Template for Buyers

TrustRadius Marketing

Email is a crucial channel for modern business communication. The templates in this post will give you a head start on formulating your requirements and your questions for vendors. Email Platform Requirements Template. Download a free copy of the email platform requirements template here. RFI Template for Email Platforms.

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9 Best SMTP Services for Reliable Transactional Emails

Optinmonster

Transactional emails are a pivotal part of running any online business. In fact, SMTP is the industry standard for sending emails on the internet. They’re absolutely vital to running your business. Its clean and simple dashboard lets you easily monitor your email analytics and account details.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes. 10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 Analytics can also track important metrics from bot interactions.

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The 2024 B2B Email Marketing Automation Guidebook

SalesIntel

In the B2B industry, email automation has become a transformative tool enabling you to streamline communication, offer personalized content, and cultivate leads efficiently. Automation helps your business by sending personalized emails, organizing who gets them, planning when to send them, and tracking how well they work.

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10 best influencer marketing tools you need in 2022

Sprout Social

Influencer marketing tools help you automate tasks, streamline processes and use business intelligence to run more successful influencer campaigns. Use AI search, filters and engagement analytics to find the best influencers for your brand. How to choose the best influencer marketing tool for your business. Key features.