The Effective Marketer
JUNE 19, 2012
On the surface, content curation sounds like a great way to generate content with little to no time or effort. However, doing content curation well means a lot more than just plastering your site with a bunch of synopses and links. So how do you curate content in a way that both attracts visitors and makes you a hero to your peers?
B2B Memes
APRIL 13, 2011
What is it about aggregation that riles so many journalists? But why should individual writers, who have much to gain from the exposure aggregation can provide, find it offensive? But why should individual writers, who have much to gain from the exposure aggregation can provide, find it offensive?
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B2B Memes
JUNE 18, 2012
Among all the topics that seem to rile journalists and publishers these days, perhaps the most contentious is curation. How can you distinguish between good curation and bad curation? Though he dislikes the term curation , he approves of the activity as it was originally practiced.
Sprout Social
MAY 23, 2023
From an ethical standpoint, I don’t think you’re ever going to put your social on autopilot,” Jeff explains. You need to make sure what’s happening on your social channels is human-fed and human-curated. For you, that means less time aggregating data, and more time acting on it. We’re going to see AI as an assistant.
Scoop.it
MARCH 23, 2023
As a brand, you must properly curate your content to protect your customer from that condition. Content curation allows you to add your voice to the conversation and provide your audience with only the most valuable information. What is Content Curation? Ultimately, this will help you build credibility and stay competitive.
The Customer
JUNE 15, 2021
Other data-related challenges cited include: Struggling to aggregate large amounts of data into ROI proof points (47%). Corporate social responsibility efforts and sustainability matter now more than ever as well, with 54% of respondents saying they are more likely to be loyal to a brand that has sustainable and ethical business practices.”.
Hubspot
AUGUST 29, 2019
I also recommend (and personally subscribe to) their weekly email subscription, The Skinny , which offers a thoughtfully curated rundown of the latest PR, marketing, and communications news and trends. A Lesson in PR Ethics, Courtesy of ‘The Great Hack’. Three posts to check out: Why Does a Woman CEO Need to Be a News Story?
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