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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

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Think Like a Television Network to Create a Winning Social Media Strategy

Convince & Convert

They don’t think of those channels in aggregate as “television programming.” Identify up to three metrics that either measure against the objectives, or measure something that correlates to the objectives. For example, my Jay Today video blog is a “show” on my Facebook page, and on my YouTube channel.

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How to Create 10x Content — Best of Whiteboard Friday

Moz

Maybe this person wants to see an aggregated list of all the data out there. They sort of aggregate everything and then put it all together and tell us what critics versus audiences think across many, many different websites. Does one correlate with awards and critics? We've got to see what our correlations are.

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How To Evaluate an Online Video Platform

Vidyard

The best part of using an online video platform for sales is having a direct correlation to revenue by integrating view data with your CRM. Do you need a video platform that is more secure than YouTube? Performance metrics (like views over time and aggregate attention spans). Identify What You Need from an Online Video Platform.

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How to Use Wistia: A Step-by-Step Guide

Hubspot

Ultimately, the data reveals video on a page correlates with more time spent on that page. Marketers starting out with video often wonder if they should just use YouTube to host their brand's videos. YouTube is free, and it has over 1 billion users. For famous vloggers like Casey Neistat , YouTube makes perfect sense.

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8 Key Google Changes B2B Marketers Need To Know In The New Year

KoMarketing Associates

This included no longer requiring YouTube commenters to use Google+ before they sign in, removing Google+ posts in the Knowledge Graph results, and eliminating the social extension in AdWords, as detailed previously. From this information, the search engine can distill dozens of key factors that correlate with likelihood to convert (i.e.,

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How to Evaluate an Online Video Platform

Vidyard

The best part of using an online video platform for sales is having a direct correlation to revenue by integrating view data with your CRM. Do you need a video platform that is more secure than YouTube? That way you can easily see how leads and contacts engage with your content, and which videos drive pipeline for your sales team.