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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity

Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Facebook is still, at its core, a place to share life updates and photos of friends and family. So, there’s hope.

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6 Ways to Bring More Value to Your Client Campaigns: Insights from Rachel Neff of Finn Partners

Brandpoint

When an agency partner knows their clients like the back of their hand and continuously strives to deliver the best results, that’s when you’re witnessing something captivating. After 20 years in the agency space, this dynamic only makes me appreciate Rachel and her team more. What do the click-throughs look like?” Does it resonate?

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How Not to Win Any Marketing Awards Ever

Convince & Convert

They don’t have the backstory, or the history or any experience with the client or agency whatsoever. What’s written down on the entry sheet, and the visuals and URLs supplied alongside are your persuasive ammunition, period. Digital Agency Toolkit Digital Media PR 2.0 Just stop it.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

Zapier recently did something similar in its blog when they were ready to launch new product functionalities. Notice how Zapier links to a sign-up page in the blog. A guest post on a high-traffic blog can send you hundreds of subscribers overnight and continue sending traffic your way long-term. 69%) and Facebook (.77%).

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Thinking About Hiring a Content Agency? Here’s What to Expect

ClearVoice

A content agency works in tandem with businesses and marketing-focused agencies to lay the groundwork for successful content ideation, creation, distribution and management. Many businesses make friends with content agencies. What is a content agency? What are the different types of content and ad agencies?

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B2B Social Media Marketing: Focus on leads, not likes

markempa

Nichole Kelly, President of SME Digital , a digital marketing agency, and Chris Baggott, Chairman and Cofounder, Compendium , a content marketing software company, have helped hundreds of clients move from counting “likes” and “shares” to counting what executives care about: sales volume, revenue and cost. Customize Links.

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How to Control Rich Snippets on Social Media

Convince & Convert

When we share a post on social media—particularly Facebook and LinkedIn—a title and summary of content from that hyperlink are pulled in right along with the link. You may already know you can click on a snippet from within Facebook while creating a post, so why control it at the post level? On Guest Blogs (or Other Websites).