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What Is Earned Media?

ClearVoice

As the name suggests, a PR executive has relationships with members of the media and continuously pitch their clients to be included in various publications, news shows, podcasts and more. Additional earned media definitions, according to PR professionals. “It’s You have not paid to be mentioned.

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Kindness opens many doors online

Biznology

Facebook, right ? While you might lead with money, a price card, a menu of fees, and the link to your “how to engage with me” page, what you really need more than money is a reminder as to why you even started blogging in the fist place! PR gets people and understands the value of keeping love alive. Reddit, right ?

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What Is Off-Page Optimization?

ClearVoice

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. Include Facebook and Twitter and LinkedIn and Instagram where applicable. Add some marketing and PR. What is off-page optimization?

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How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

Moz

In this blog post I will show you my framework to do SEO sprints. Have you tried to convert mentions to links months after a PR campaign ran? At this point we also prepared a link building strategy based on advertorials, which we rolled out during the campaign. Some advertorials are duds. We were ready to launch.

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Why Cisco Is Hiring Over 200 Content Marketers

Contently

The first candidate came from a more traditional PR background. Facebook Instant Articles, Medium, LinkedIn, Instagram, and Google Posts all offer tempting solutions for brands and publishers that want to scale their audience quickly. “Facebook can always change the rules of the game.”

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Why Cisco Hired Over 200 Content Marketers

Contently

The first candidate came from a more traditional PR background. Facebook Instant Articles, Medium, LinkedIn, Instagram, and Google Posts all offer tempting solutions for brands and publishers that want to scale their audience quickly. “Facebook can always change the rules of the game.”

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. There is no editorial calendar or story board in place with 99% of blogs.