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How to Use Long Tail Keywords to Boost PPC Search Traffic

QuanticMind

But it’s also possible to attract more traffic and optimize your ad spend by targeting long tail keywords in Adwords. Here’s everything you need to know about using long tail keywords effectively to improve PPC performance. What are Long Tail Keywords? – Lower cost. – Highly targeted.

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Earned-media micro-influencer marketing primer

Biznology

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Now there’s micro-influencer marketing. ” Online influencers at all levels are smart, savvy, and clever.

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

A query like “best time of year to plant a maple tree” is informational, while “best place to buy a maple tree” is transactional. Pricing: free (but requires an active Google AdWords account). Also find contact information for domains, successful AdWords ad texts, and negative keywords.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat. So we focus on reaching the long-tail.

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The Ultimate Guide to SEM (Search Engine Marketing)

Hubspot

SEMRush is a fantastic tool for finding opportunities to rank for long-tail keywords organically, but additionally, you can use the tool for various SEM efforts. This is vital information when you're cultivating your own paid strategy and are unsure how to out-rank other businesses on the SERPs. Google Trends. Keywordtool.Io.

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Google Adwords Campaign : 5 Easy Steps to Get Started

LeadSquared

Paid Search (PPC Marketing through Google Adwords Campaign). Here we shall discuss about the basic steps required to start a PPC (Pay-per-Click) Ad Campaign on Google using Adwords. So let’s look at how Google Adwords Works? There are five basic steps to begin with Google Adwords campaign. Organic Search Results.

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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

The experts agree that the way people are searching, browsing, and accessing information has changed and will continue to do so over the next several years. It’s Not Just Google AdWords. You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action. Remember Mobile Best Practices.