How to Create Cross-Channel Campaigns: 5 Do’s, 5 Don’ts, 3 Examples
ClearVoice
JANUARY 28, 2021
If you’re trying to achieve reach, engagement, user-generated content, contest entries, and landing page traffic all in the same campaign, you sometimes cannibalize your own goals rather than building a ‘conversion machine’ finely tuned toward one result,” she says. Instead, it’s smarter to set measurable goals — and remain focused. “If
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