The Biggest Paid Search Trends of 2017 – Year in Review
QuanticMind
DECEMBER 13, 2017
The biggest paid search trends of 2017 include changes to AdWords budgets, attribution, expanded functionality for Google Shopping and Product Listing Ads (PLAs), enhanced audience targeting tools and more. Let’s review them and figure out what they mean for PPC trends in 2018 and how we’ll all do business in the future.
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