The Lowdown: The $55M value of LinkedIn and Google advertising for B2B SaaS brands
Directive Agency
OCTOBER 28, 2024
To understand the true value of LinkedIn and Google advertising for B2B SaaS brands, we took a deep dive into a sea of data-driven insights. By analyzing $55 million in Google and LinkedIn ad spend from leading B2B SaaS players like Outreach, Super Metrics, and AWS—we unearthed some pretty eye-opening insights.
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