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3 Reasons Why SEO's Are Upset About Google's Rel=nofollow Announcement

Hubspot

Let's say I'm a Wikipedia editor, and I've recently written a page about zebras. Following the success of my Wikipedia page, I get an email in my inbox. So what if a fake news site is listed on a Wikipedia page for zebras? Pan added, "There's now more room for interpretation. Pan told me -- "Consider it this way.

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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

While it’s never a good idea to enter into a link exchange with random websites, it makes sense when you’re actually partnering with the other company. You’ll get organic, relevant traffic, which, in addition to generating sales, will signal to the search engines that your site is active and relevant. Work hard at forming connections.

SEO 111
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What are DMPs? And why you need to combine DMPs with DSPs

Bannerflow

They enable campaign strategies which improve ad performance and offer valuable actionable insights. DMPs are ad tech that collates, stores, and analyses this data; finding connections between first-party, second-party, and third-party data, which is fed to it from both online and offline sources. Why are they useful?

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Hindsight 20/20 Series: 4. Your social business platform as a shopping mall

Biznology

Boxing Day at Eaton Center (Photo credit: Wikipedia). Otherwise, instead of solving a problem, you are simply adding to it by fragmenting the communications framework even further. Most of them never enjoyed the sustained success of Wikipedia in the corporate world. The novelty of today is the legacy of tomorrow.

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Five Ways B-to-B Marketers Need to Change Their Game

Biznology

Image via Wikipedia. First, you need to take an active role in the early stages of the buying process, to ensure that your solutions are front and center, and that you are in the game of influencing buyers as they educate themselves online. Active social media outreach. So marketers have to think differently today.

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Predictions for B2B digital marketing in 2013

Biznology

Photo credit: Wikipedia. But the critical driver is the recent arrival of the Facebook Exchange (FBX) ad platform, which will allow banner ad bidding and retargeting to specific individuals, based on data matching. There are several reasons for this—FB’s universality being one of them.

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Sponsored Comments: Can Genius Build the Next Big Ad Platform?

Contently

It’s more like a blend of Wikipedia and Reddit. But they could also expose Genius as a worthless ad platform. If the web annotator becomes a popular extension—a big if—then Genius has some interesting ad prospects. In theory, it could sell ads on any web page, via its pop-up sidebar.