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Marketing Automation 2014 Industry Overview: What the Surveys Tell Us

Customer Experience Matrix

Other than Raab Associates’ own VEST report , we’ve seen surveys of active buyers from Software Advice , usage figures based on direct observation from Mintigo and Venture Beat (using Datanyze) , and another broad-based survey from Pepper Global and Holger Shulze. They are vastly more likely than average to have a system in place.

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For B2B Internet Marketers in the Industrial Sector: Bigger Opportunities But Greater Challenges Await

KoMarketing Associates

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer.

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How to Win Business When You’re Not the Lowest Cost Provider

Hinge Marketing

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Sampled Both Buyers and Sellers. About the Study. A second version of the study was published in 2018.

Cost 124
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The Trick to Seeing Through Marketing Statistics

Digital B2B Marketing

Consider the potential results of these two surveys about marketing priorities: Which of the following most closely matches your top marketing priority? Demand generation marketers will split their answers among the last four choices and brand awareness might become the top priority based on this survey structure. Check the Sample.

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International SEO: How to Optimize Your Website for Other Countries

Hubspot

Since there is no better way to predict user behavior than just asking users what they prefer, I decided to launch a survey on SurveyMonkey’s Audience tool, which collects data from a pool of millions of respondents across the United States, Australia, and the U.K. and one to a representative sample in Australia. In the U.S.

SEO 97
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New Research: Consulting Buyer Criteria and Priorities are Changing? How? Why?

Hinge Marketing

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Sampled Both Buyers and Sellers. Using phone interviews and online surveys, we researched 362 buyers and 369 sellers of consulting services.

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The Buyer’s Journey Is Changing – How Can Government Contractors Adapt?

Hinge Marketing

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. . Sampled Both Buyers and Sellers. About the Study. A second version of the study was published in 2018.