KoMarketing Associates

DECEMBER 9, 2013

Moz’s 2013 Search Engine Ranking Factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. Ad Age Survey: What Advertisers Really Think About Facebook. Janrain’s Social Login Trends across the Web for Q3 2013. View the full report.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

Marketing Insider Group

MAY 19, 2014

Linkedin launched in June, 2003. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Typical mobile users check their phones more than 150 times per day ( Mary Meeker ). Content on the internet tripled between 2010 and 2013. This was 1999.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Marketing Insider Group

DECEMBER 22, 2014

My 2013 Marketing Predictions included bets that content marketing conversations would mature. Content and data are the important components flowing across the digital, social and mobile web. Branding, advertising, PR, demand generation – all will begin to dissolve into three areas: data, technology, and content.

Paid Search Agency 100

Paid Search Agency Budget Programs Mobile Advertising Banner Ads 100

Marketing Insider Group

JUNE 2, 2014

There’s 164 slides in her latest deck, so I have pulled out the 9 internet trend charts you need to see… Mobile Still Has A Ton Of Growth. A couple of slides later, the report details how global mobile internet traffic has increased from 14% last year to 25% this year. Advertising Spend Continues To Rise.

Trends 100

Trends Mobile Advertising Internet Marketing Mobile Marketing 100

Outbrain

AUGUST 14, 2021

While marketers and advertisers are already accustomed to working in a fast-paced industry, it still left many seasoned professionals scratching their heads. It also had a huge impact on creative advertising trends, with ad spend across top marketplaces and social media platforms increasing by 31% year on year in March 2021.

Advertising Agencies 59

Advertising Agencies Creativity Marketing AI Advertisements 59

Marketing Insider Group

JUNE 11, 2013

Mary claimed that Mobile accessibility was driving rapid changes in the way we advertise, sell and innovate. In 2012 , Mary talked about the rapid adoption of tablets, the increase of mobile commerce and the massive shift in the advertising market with the prevalence of web visits from mobile devices.

Trends 100

Trends Mobile Advertising Planning Internet Marketing 100

Marketing Insider Group

DECEMBER 26, 2012

And I wish you all the best in your marketing endeavors in 2013! In addition to the basics offered in that post, I also asked the question “ Is content marketing the new advertising? I believe that the newly digital / social / mobile world has changed marketing dramatically in just a few short years.

B2B Marketing 100

B2B Marketing B2B Paid Search Agency Marketing Proposals 100

ViewPoint

APRIL 30, 2013

Jamie was recently profiled in Advertising and Promotion , the world''s best-selling college-level marketing textbook. He is also the co-author of How to Make Money with Social Media and Go Mobile a best-selling mobile marketing book. Mobile Marketing Boom. Get a Head Start on Your Competition in the Mobile Arena.

Mobile Marketing 120

Mobile Marketing Lead Scoring Lead Ranking Marketing Leads 120

Marketing Insider Group

NOVEMBER 19, 2014

” After 2013’s word of the year selfie , the 2014 word of the year is vape. Native advertising. If you know that marketing is more than just promotion and advertising. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates.

Content Marketing 100

Content Marketing B2B Thought Leadership Paid Search Agency Content 100

SocialPilot

FEBRUARY 5, 2024

Repurposing influencer content for paid advertisement is a common marketing activity on Twitter. Don’t ignore mobile optimization for Twitter. Collectively Established in 2013 in California, USA, Collectively is a well-known Twitter influencer marketing agency. You might want to take out some budget for that, too.

Twitter 96

Twitter Marketing AI Advertising Agencies Effectiveness 96

Martech Advisor

MARCH 30, 2020

Similarly, in the digital world, especially in the era of social media, content like video, memes, images, music, advertising campaigns, open letters, etc. Learn More: Top 3 Viral Mobile Marketing Campaign Examples to Inspire You. Example: share buttons to WhatsApp, Twitter, Facebook, LinkedIn, etc. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Marketing Insider Group

OCTOBER 9, 2013

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. By the end of 2013, there will be more mobile-connected devices than there are people on earth. Newspapers have lost $40 Billion in advertising revenue since 2000.

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

Marketing Insider Group

AUGUST 20, 2013

The % of companies new to the Fortune 1000 has grown from 35% (1973- 1983) to 45% (1984-1993) to 60% (1994-2003) to over 70% (2004-2013) in each of the last 4 decades. US-based mobile phone operating systems maintain 88% share of all global mobile phone sales (up from 5% 6 years ago). per year (now still only 15%).

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

Marketing Insider Group

JANUARY 26, 2015

I did a curated list of best marketing events in 2013 based on inputs from people I asked across a few social networks. Adobe Summit is in Salt Lake City, UT from March 9-13 and grabs nearly 5,000 marketers to discuss marketing analytics, digital, social, mobile and web marketing techniques. I may be going if I’m lucky.

Conference 100

Conference Planning Best Practices B2B Thought Leadership 100

Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. 22 Content Marketing Facts and Statistics. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

SnapApp

JANUARY 6, 2014

I will make all my content mobile optimized. If you didn’t do this in 2013, you have to do it now. 56% of American adults have a smartphone and according to Latitude, 61% of people have a better opinion of brands when they offer a good mobile experience. You can’t afford not to be mobile optimized in 2014.

Content Marketing 48

Content Marketing Planning Multi-Channel Mobile Advertising 48

Hinge Marketing

JANUARY 14, 2015

Has an email appeared fine when you opened it on your desktop computer, but when you opened it on your mobile device, it didn’t look right? According to a study by Litmus in December 2013, 51% of email opens take place on mobile devices. Sounds simple — but in reality, this can be difficult to execute effectively.

Email Marketing 48

Email Marketing B2B Marketing Planning Mobile Advertising 48

Content Standard

MARCH 27, 2015

It’s plain to see that many of you in similar positions are choosing to spend on social advertising. billion in 2013. Marketers are, without question, spending on social advertising. Now, if you were to show me that same ad on LinkedIn, I’d be OK with it. Is your story mobile-ready?

Paid Content 40

Paid Content Storytelling Paid Social Agency Mobile Advertising 40

Hubspot

SEPTEMBER 25, 2015

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. As technology advanced, we started looking at display advertising -- digital advertising in general, really -- in a new light. What Is Display Advertising?

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Zoominfo

FEBRUARY 3, 2021

Recently, I was trying to understand how we could venture into the advertising space. There must be a way that we can activate it in the advertising space to drive value for our customers.”. And just 18 months after the acquisition, LinkedIn said they had misjudged the amount of work it would take to integrate Bizo into their services.

Zoominfo 246

Zoominfo Paid Search Agency Ads Mobile Advertising 246

Marketing Insider Group

JANUARY 6, 2020

Sessions and topics on offer cover content, search, email, mobile, UX, social, strategy, and more. Social Media Marketing World was founded by Social Media Examiner in 2013. This three-day event brings together some of the biggest names in SEO, mobile, conversion optimization, and local search. Social Media Marketing World.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Hubspot

APRIL 28, 2013

On top of that, HubSpot came out with its annual research report about the state of inbound marketing , and we''ve been seeing some helpful new feature updates from the likes of Twitter, LinkedIn, and Foursquare. LinkedIn Launches New Contacts Tool to Make Relationship Management Easier, From the HubSpot Blog.

Marketing Report 28

Marketing Report Twitter Marketing Management Planning 28

Content Standard

JULY 13, 2016

But the rise of social media and mobile devices have shifted this somewhat. Since 2013, three of eight networks included in the Pew study have logged increases in the proportion of users who get news on those platforms: Facebook, Instagram, and LinkedIn. Newsy content can go a long way on social media. Native Ads.

Marketing & Strategy 40

Marketing & Strategy Thought Leadership Content Amazon 40

LeadSquared

MAY 20, 2015

To reiterate the fact that a good video (movie, in this case) can get even the laziest of people interested in what you have to say, take a look at what the release of The Great Gatsby movie in 2013 did to the sale of Fitzgerald’s masterpiece. You don’t have access to the same advertising resources as say “British Airways.”.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Hubspot

JUNE 11, 2013

The campaign may have been decades ago, but DeBeers'' impact is still seen in advertising for diamonds today, and the attitude toward diamonds today. LinkedIn had some foresight, though, and created a new platform that took a different spin on social networking. Since then, LinkedIn’s growth has skyrocketed. And guess what?

Brand Identity 28

Brand Identity Branding Amazon Mobile Advertising 28

Zoominfo

FEBRUARY 3, 2021

Recently, I was trying to understand how we could venture into the advertising space. There must be a way that we can activate it in the advertising space to drive value for our customers.” And just 18 months after the acquisition, LinkedIn said they had misjudged the amount of work it would take to integrate Bizo into their services.

Paid Search Agency 130

Paid Search Agency Zoominfo Ads Mobile Advertising 130

Hubspot

NOVEMBER 27, 2012

2) Mobile-Only Facebook Ads. For the first time, they allowed marketers to pay for ads only in the Facebook mobile app , as opposed to the mobile app and desktop app combined. However, they had to pay for both advertising placements to have the chance to reach mobile users. The Biggest LinkedIn Updates of 2012.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Onalytica B2B

SEPTEMBER 16, 2015

What were once standalone websites and online chat services; are now advertising spaces and business opportunities. billion active users , and 700 million using the Facebook mobile messaging app alone. It is also become more mobile centric with the sharing and content being driven more by smartphones. jeffbullas.

Social Media 50

Social Media Social Marketing Work Management Marketing Management 50

Hubspot

SEPTEMBER 30, 2012

This is great news for brands looking to advertise through the platform, but there are still several steps a user needs to go through to get a Facebook fan or user to actually reach the purchasing stage. Mobiles, From Fast Company. According to Fast Company, Instagram actually has greater pull than Twitter on mobile devices in the U.S.

Mobile Marketing 28

Mobile Marketing Twitter Advertising Agencies Mobile Advertising 28

Hubspot

MARCH 29, 2018

For example, you might shrink the size of your website when someone visits from a mobile device. Take for example, LinkedIn redirecting you to someone's full profile when you are logged in, rather than show you the public version of a users profile when you are logged out. Sneaky redirects, on the other hand, should be avoided.

SEO 77

SEO PageRank CAN-SPAM Ad Exchange 77

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 7 Online Advertising Stats. SocialTimes ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

NuSpark Consulting

JANUARY 3, 2015

As we head into mid-decade, the state of online advertising and communication continues to be constantly evolving. Major categories for me are content marketing, marketing automation, SEO, paid search, analytics, online display (programmatic and retargeting), mobile, conversion optimization, social media marketing, and social selling.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Sprout Social

OCTOBER 1, 2018

And now that brands rely on video content more than ever, it’s critical to use the correct social media video specs and advertising video sizes. So we decided to create a complete guide of every single social media video spec and advertising video dimension. Mobile renders both video types to aspect ratio 2:3.

Paid Content 111

Paid Content Social Media Video Marketing Mobile Advertising 111

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. And yet – 80% of brands advertised on social media sites in 2014. 68% of U.S.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Content Standard

JUNE 23, 2016

Today, enterprise marketers are faced with a unique challenge—interrupt advertising continues its steep decline, and most organizations have adopted some form of content marketing to connect with customers. SecurityIntelligence.com launched in 2013, generating 250,000 page views via 900 pieces in the first year.

Storytelling 50

Storytelling Enterprise Management Brand Identity Branding 50

Webbiquity

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 10 LinkedIn Statistics and Facts.

Social Networks 100

Social Networks Stats CTR Network Marketing 100

ClearVoice

JUNE 19, 2023

Between January 2013 and January 2023 , the number of social media users almost tripled, from 1.7 Four out of 10 LinkedIn users organically engage with a business page every week. 2023 data: Social media advertising Global social media ad spending will reach $268.7 By 2027, mobile will generate $384.9 Of these, 4.76

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52