Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). e-Strategy Trends ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Contently

OCTOBER 6, 2016

Web advertising is beset with problems. Giants like Facebook and Google currently vacuum up 74 percent of new ad spend. For digital platforms that lean heavily on advertising technology for revenue, the frustration is palpable. BuzzFeed, meanwhile, relies entirely on native advertising produced in-house.

Paid Search Agency 148

Paid Search Agency Ads Advertising Agencies Mobile Advertising 148

Content Standard

SEPTEMBER 30, 2014

Mobile content is playing a bigger role in today’s content marketing strategy compared to last year. According to Demand Gen Report’s 2014 Content Preferences Survey , 86 percent of B2B buyers desire access to interactive or visual content, and they prefer it to be optimized for mobile. percent in 2013 to 55.8

Mobile Advertising 40

Mobile Advertising Advertising Agencies Mobile Marketing Demand 40

LeadSquared

MARCH 17, 2014

The much-awaited Facebook Video Ads are finally here. The 15-second video ads have been launched on both, desktop and mobile. Facebook has been testing these ads since September 2013 and now, it has finally rolled out and offered this advertising medium to a select group of advertisers.

Facebook 52

Facebook Paid Search Agency Ads Video Marketing 52

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. It’s near impossible to get data on a private company. As I’ll detail in this post, Snap is an interesting company. is a camera company. Originally called Picaboo.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Webbiquity

APRIL 16, 2014

Gone are the days when a mobile-enabled web presence was an afterthought. Nearly half of consumers say they won’t return to a website if it doesn’t load properly on their mobile devices. What do advertisers need to know about mobile access? How large is the mobile share of social network traffic?

Mobile Marketing 100

Mobile Marketing Statistics Mobile Advertising Planning 100

KoMarketing Associates

MAY 28, 2015

In 2014 we realized 7 billion mobile subscriptions, with a 30% smartphone subscription penetration rate. Since 2010, that’s approximately 52% growth in mobile subscriptions and 600% growth in smartphone subscriptions. Mobile data traffic across the globe was up 69%; Mobile video traffic across the globe was up 55%.

Advertising Benchmark 120

Advertising Benchmark Statistics B2B Marketing Paid Search Agency 120

Outbrain

AUGUST 14, 2021

While marketers and advertisers are already accustomed to working in a fast-paced industry, it still left many seasoned professionals scratching their heads. It also had a huge impact on creative advertising trends, with ad spend across top marketplaces and social media platforms increasing by 31% year on year in March 2021.

Advertising Agencies 59

Advertising Agencies Creativity Marketing AI Advertisements 59

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. Users are watching more than one billion hours of YouTube videos each day, with over half of those views coming from mobile devices at upwards of an hour each day. 4. Mobile devices dominate YouTube views, but TV is gaining.

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Marketing Insider Group

OCTOBER 9, 2013

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. Consider: Over 40% of the companies that were at the top of the Fortune 500 in 2000 were no longer there in 2010. Facebook has more than 1 Billion network users. Click to Tweet.

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

Convince & Convert

JULY 24, 2013

In April, Bloomberg cited Foursquare data showing 6 million daily check-ins in January 2013 versus 4 million per day in January 2012. Plus, now more mobile users keep location turned on, automatically appending their locale to Facebook, Twitter, Instagram, and Vine posts. Advertising as Youtility. Whither the Check-In?

Paid Search Agency 121

Paid Search Agency Ads Adwords Mobile Advertising 121

KoMarketing Associates

APRIL 18, 2013

The conference offered some excellent sessions on content, social media, mobile advertising, display, and more. It also had some very cool startup spotlight sessions where companies went in and pitched brands, including General Mills and Wonderful Pistachios. Social Advertising Is Here to Stay. Utilize Your Customers.

Customer Satisfaction 120

Customer Satisfaction Mobile Advertising Social Media Search Engine Marketing 120

ViewPoint

APRIL 30, 2013

Jamie was recently profiled in Advertising and Promotion , the world''s best-selling college-level marketing textbook. He is also the co-author of How to Make Money with Social Media and Go Mobile a best-selling mobile marketing book. So what areas should companies focus on as their budgets gain traction?

Mobile Marketing 120

Mobile Marketing Lead Scoring Lead Ranking Marketing Leads 120

Digital B2B Marketing

SEPTEMBER 24, 2013

Long-term, these could change the face of online marketing and advertising for almost every company. When it comes to online advertising revenue, no one is bigger than Google. Not even Facebook comes close. Online advertising companies that use big data in advertising are today’s market darlings.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising Mobile Advertising 100

Unbounce

OCTOBER 1, 2019

After exploding onto the scene in 2013, Zola quickly became the fastest-growing wedding startup in the United States, trouncing old-school competitors with their headache-free approach to big-day planning. Optimize their paid search and social campaigns (specifically Google and Facebook) using targeted messaging.

Paid Search Agency 111

Paid Search Agency Landing Pages Planning Work Management 111

Contently

SEPTEMBER 15, 2016

When Snapchat released 3V advertising, its core ad product, last June, founder and CEO Evan Spiegel was pretty clear about the philosophy behind it. “But today, with beautiful full-screen video on mobile, we can build ad products that respect our community and their privacy. . facebook and @google offer similar #ad products.

Emarketing 60

Emarketing Mobile Advertising Advertising Agencies Privacy 60

Martech Advisor

MARCH 30, 2020

Similarly, in the digital world, especially in the era of social media, content like video, memes, images, music, advertising campaigns, open letters, etc. Learn More: Top 3 Viral Mobile Marketing Campaign Examples to Inspire You. Example: share buttons to WhatsApp, Twitter, Facebook, LinkedIn, etc. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Marketing Insider Group

AUGUST 20, 2013

Brian Solis’ Future of Business : Over 40% of the companies that were at the top of the Fortune 500 in 2000 were no longer there in 2010. The % of companies new to the Fortune 1000 has grown from 35% (1973- 1983) to 45% (1984-1993) to 60% (1994-2003) to over 70% (2004-2013) in each of the last 4 decades. Thanks for your help!

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

readwrite

SEPTEMBER 20, 2011

Facebook estimated global ad revenues will jump to $3.8 billion mark, according to analysts, but the slowdown in growth is explained as a diversification into other revenue streams like Facebook Credits. When all streams are taken into consideration, total revenues at Facebook should reach $4.27

Facebook 40

Facebook Paid Search Agency Ads Emarketing 40

Sprout Social

MAY 21, 2019

Simply put, Pinterest has potential for both local and global companies alike. The male audience share has also increased over time from 14% in 2013 to 20.5% 83% of women on Pinterest use it to plan life moments, compared to 44% for Instagram and 53% for Facebook. 80% of Pinterest users access the channel via mobile.

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Hubspot

JUNE 21, 2013

Also, Facebook-worshipping TechCrunch writer Josh Constine went temporarily insane over the new Instagram feature and penned an embarrassing poetic tribute to Instagram, calling it “technology’s window to the soul.” Advertisers “ know that if we can incorporate them in a way that lets me be myself -- great. First client: Virgin Mobile.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Mobile Advertising Mobile Marketing 28

readwrite

MARCH 3, 2014

Yahoo has a strategy for making money on smartphones: The company is reportedly rolling out ads which prompt users to download other apps across its mobile properties. Mobile app-install ads are an increasingly popular way of making money off of mobile websites and apps. Yahoo confirmed the move to ReadWrite.

Paid Search Agency 40

Paid Search Agency Ads Mobile Advertising Advertisements 40

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We've compiled some of our most insightful predictions -- backed by several industry experts and thought leaders -- into our new guide, 20 Marketing Trends and Predictions for 2013 & Beyond.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Adobe Experience Cloud Blog

NOVEMBER 23, 2015

Author: Ellen Gomes As digital technology continues to expand and mature, digital advertising strategies are evolving to keep up. Mobile Video Advertising. If mobile advertising is hot, then mobile video advertising is sizzling. So how do you keep up with the times?

Trends 48

Trends Marketing & Strategy Marketing Strategy Mobile Advertising 48

Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. 22 Content Marketing Facts and Statistics. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Content Standard

JANUARY 16, 2015

Advertising dollars are flowing toward mobile, reemphasizing the smartphone’s role in the future of digital marketing. Mobile devices and product ads are driving these shifts. In turn, advertisers are spending about 26 percent more on smartphone ads. Smartphones are also stealing click share away from PCs.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Mobile Advertising Mobile Marketing 40

Outgrow

JANUARY 22, 2020

And that increased to more than $50000 in 2013. Finch runs his own company, Finch Media Ltd. He believes that affiliates who move forward will be the ones who understand the relationship between the affiliate, the advertiser, and the customer. With her idea shot down by the owner of her company, she went and self-funded herself.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

readwrite

SEPTEMBER 10, 2012

News outlets breathlessly reported last week that Twitter was projected to overtake Facebook in mobile-ad revenue for 2012. million in mobile-ad revenue this year, well ahead of Facebook’s $72.7 million in 2013 and 2014. million in 2013 and 2014. billion in mobile revenue in the same period.

Paid Search Agency 40

Paid Search Agency Ads Mobile Advertising Twitter 40

SnapApp

DECEMBER 18, 2012

Mobile marketing is expanding over leaps and bounds with smartphone capabilities continually improving. There are more ways than ever to bring your business to consumers over their mobile devices. billion mobile users in the world, according to Smart Insights Statistics , this could be a huge potential customer pool.

Mobile Marketing 48

Mobile Marketing SMS Mobile Advertising Gartner 48

Content Standard

MARCH 27, 2015

As the head of marketing of a young, high-growth company, I often struggle with the questions of where, when, and why we should loosen or tighten our purse strings. It’s plain to see that many of you in similar positions are choosing to spend on social advertising. billion in 2013. billion in 2013.

Paid Content 40

Paid Content Storytelling Paid Social Agency Mobile Advertising 40

Hubspot

FEBRUARY 2, 2012

Facebook filed their S-1 yesterday, and is charging full steam ahead to their much anticipated IPO. Many of us have been poring over the juicy details that were revealed in the S-1 -- Facebook revealed revenue and profitability numbers, mind blowing usage metrics, and the even more astonishing take-home pay of some of their employees.

Facebook 28

Facebook Stats Mobile Advertising Hubspot 28

Hubspot

APRIL 4, 2018

And, get this: It's not all about Facebook. An IRA Purge From Facebook. The announcement noted that many of these Pages ran ads that have also been removed from Facebook. It’s why we don’t want them on Facebook.". Users can expect a further explanation from Facebook in the coming weeks, Stamos said. Source: Amazon.

Amazon 66

Amazon Ideal Customer Profiles Advertising Agencies Paid Search Agency 66

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Its most recent report shows that in the past year, time spent on “community” applications like Facebook and Myspace has more than doubled from 8.8% of the total. This is a point worth considering. for TV and 10.2%

Spending 120

Spending Media Mobile Advertising Forrester 120

Hubspot

MARCH 1, 2015

Facebook, Twitter, Tumblr, Pinterest, and a multitude of other social networks don’t hold their attention for long: the amount that people are accessing social networking sites is falling. Snapchat''s user base grew by 57% in the first three quarters of 2014, and Facebook Messenger grew by 50%. from the previous time period in 2013.

Mobile Marketing 28

Mobile Marketing Advertising Agencies Paid Search Agency Mobile Advertising 28

Hubspot

DECEMBER 23, 2012

That's why we compiled this list of stories you definitely shouldn't miss (especially if you're diligently planning for a killer 2013 when you return from your holiday vacation). Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land. These new terms will take effect on January 19, 2013.

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Hubspot

SEPTEMBER 25, 2015

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. As technology advanced, we started looking at display advertising -- digital advertising in general, really -- in a new light. What Is Display Advertising?

Paid Content 28

Paid Content Advertising Agencies Display Stats 28