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Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

Billion with Google in 2013. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

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9 Best Social Media and Content Marketing Tips From Buffer

Convince & Convert

Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to improve their social media and content marketing. So here are our best and most practical ways to see a big impact from your actions on social media: 1. — Buffer (@buffer) November 25, 2013.

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

The Impact of Social Media on Link Building. Are Pages From Social Media Sites Ranked Differently? What Happens When One Page Has Two Links To The Same URL? What Is Google’s Thinking About Links From Article Marketing, Widgets, etc? Should I Build Links Using Article Directories? Created: May 29, 2013.

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When I cross-post I do it mostly by hand (you should too)

Biznology

And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin. Google+, Facebook, and LinkedIn tolerate duplicate posts badly because of their algorithms.

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A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

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Advertising, Big Data, and Google’s Moves To Own It All

Digital B2B Marketing

Not even Facebook comes close. Solutions similar to AdID will be announced by Facebook, Twitter, and a handful of other major players, leveraging their access to first party cookie spaces. According to eMarketer, Google is expected to capture 33% of all global digital advertising revenue in 2013! source ).

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How To Leverage The Rise of "Near Me" Searches

Hubspot

Additionally, from 2013 to 2017 there was a 900% increase in "near me" searches: Image Source. Make sure the NAP (Name, Address and Phone Number) remains consistent on each of your business profiles scattered around the web, including social media sites like Facebook. For example " clubs near me tonight ". Image Source.