Optinmonster

NOVEMBER 27, 2019

eCommerce Abandonment Stats: Shopping Cart Abandonment. As you can see, these eCommerce stats show a steady increase in the popularity of online shopping—so much so that estimates say that consumers will make 95% of purchases online by 2040. In fact, 77% of traffic came from mobile devices in 2017, up from 16% in 2012.

eCommerce 80

eCommerce Stats Statistics Amazon 80

BenchmarkONE

OCTOBER 22, 2018

You know that marketing automation works. Marketing automation is one of those categories. It’s a major shift that requires commitment and investment from various teams, including customer service, marketing, sales and whichever managers run those departments. But does your boss? Consensus may seem like a pipe dream.

Marketing Automation Services 50

Marketing Automation Services Stats Marketing Automation Paid Search Agency 50

Hubspot

DECEMBER 14, 2012

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Because email is alive and kicking, email marketing is still an incredibly important channel for most businesses. in Q2 of 2012, down more than 6% from 4.7% Source: Epsilon ) Tweet This Stat. in Q2, jumping 8.5%

Stats 28

Stats Email Marketing Clickthrough Click Rate 28

Navigate the Channel

DECEMBER 21, 2017

Traditional B2B marketing strategies might need to rethink their target audience when it comes to who the influencers are. In the B2B marketing space, LinkedIn is the most effective social media platform. In the B2B marketing space, LinkedIn is the most effective social media platform. Twitter comes in at 0.86.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Liveintent

OCTOBER 3, 2018

Although Q2 2018 mall vacancies were at the highest level since 2012 , it’s not because millennials don’t like the mall. With more than 70 million millennials in the US, and almost as many Gen Z kids right behind them, marketers must shift their approach to target these important economic giants.

Stats 66

Stats Amazon Mobile Marketing Rules 66

NuSpark Consulting

JANUARY 11, 2013

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. Videos can be posted for free and linked via social media and email marketing. Based on the last few years, its difficult to envision any drop off in these market segments.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Contently

NOVEMBER 13, 2017

Facebook bought the company in 2012.). To show just how important Instagram has become in digital media and advertising, the e-commerce software company X-Cart recently published an infographic full of stats and information on “what is costs to reach a massive audience.”

Social Networks 166

Social Networks Stats Lead Ranking Network Marketing 166

Convince & Convert

AUGUST 8, 2019

The term “dark social” is kicked around every so often by marketers. Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. The marketing potential is endless. Marketing firm RhythmOne says that more than 80% of all shares are “dark.”

Brand Identity 152

Brand Identity Branding Marketing Analytics Tools Traffic 152

Adobe Experience Cloud Blog

JUNE 18, 2014

billion active users (including 71% of online adults in the United States), a 94% increase in shared content since 2012, and enough spending money to buy several small countries , it’s clear that Facebook isn’t going anywhere soon. Marketers can find two key takeaways from that fact: 1) Schedule your posts.

Stats 48

Stats Facebook Social Marketing Planning 48

Contently

MAY 17, 2017

“There’s no doubt that online video marketing is on the rise. That’s a pretty impressive stat!” Every marketing and SEO blog is talking about online video marketing and every third company exec you talk to is planning to shift marketing dollars to an online video campaign.”

Customer Surveys 121

Customer Surveys Video Marketing Planning Work Management 121

Brandwatch Marketing

JANUARY 7, 2019

With many millions now using the app every day, there is no shortage of Instagram stats and facts that show how popular it is. We’ve trawled the net to find the most up to date, amazing stats around. The network was bought by Facebook on 9 April 2012, for $1 billion. Instagram Marketing Statistics.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

Convince & Convert

JANUARY 28, 2014

As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. Despite this negative online experience where I was unable to find a statistic, I learned something new about content marketing: the value of well-cited data online. Become a Data Authority.

Statistics 132

Statistics Content Marketing Paid Search Agency Stats 132

Adobe Experience Cloud Blog

OCTOBER 5, 2012

by Dayna Rothman The Lenskold Group and The Pedowitz Group recently released their 2012 Lead Generation Marketing Effectiveness Study. The study draws on 373 B2B marketers to discuss the practice of lead generation , marketing automation, ROI, and how they are all interrelated. So where do marketers stand?

Lead Generation 48

Lead Generation Effectiveness Lead Scoring Lead Ranking 48

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. So, how useful can the platform be for your marketing campaigns? Let’s check the Pinterest stats to find out. 27% of marketers are already using Pinterest. Pinterest has 291 million monthly active users. Time to get Pinning.

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Hubspot

FEBRUARY 27, 2012

HubSpot's 2012 State of Inbound Marketing Report is now available! The report is based on a survey conducted in January 2012 of 972 marketing professionals. The study includes data and insights about marketers' costs, budgets, lead quality, and priorities. 10 Graphs from the 2012 State of Inbound Report.

Cost per Lead 28

Cost per Lead Inbound Marketing Allocation Stats 28

Convince & Convert

MAY 9, 2013

When preparing its 2012 Annual Report, The Calgary Zoo traded its traditional PDF for Instagram. Proclaiming the 2012 Annual Report “The Year of the Penguins,” 55 photos and captions serve as the report pages and content. Social Image of the Week calgary zoo instagram jessica gioglio social image of the week visual marketing'

Storytelling 149

Storytelling Stats Social Media Marketing Report 149

Webbiquity

SEPTEMBER 2, 2014

Posts about marketing strategy were also popular (two of the top 10, four of the top 20), followed by content marketing, tools, and WordPress. Honorable mention: 10 B2B Marketing Lessons from Walt Disney World and Universal Studios. What are the Best Social Networks for B2B Marketing? October 10, 2012.

Stats 100

Stats eCommerce Statistics Social Networks 100

ViewPoint

SEPTEMBER 29, 2015

I recently asked fellow industry leaders to weigh in on the rising popularity of Account-Based Marketing among B2B companies. Is ABM the Holy Grail to lead generation or just another black box solution destined to cost a lot of money, distract marketing and end up getting more bad leads to sales faster than ever before? 50-250 beds.

Account Based Marketing 120

Account Based Marketing Lead Generation Marketing Management ABM 120

Convince & Convert

MAY 23, 2017

The term “dark social” is kicked around every so often by marketers. Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. The marketing potential is endless. Marketing firm RadiumOne that says more than 80 percent of all shares are “dark.”

Brand Identity 129

Brand Identity Branding Marketing Analytics Tools Traffic 129

Webbiquity

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011.

PR 100

PR Stats Social Media Twitter 100

Marketing Insider Group

MAY 10, 2012

As promised, here is the second infographic addition to my 8 great marketing infographics to inspire you in 2012. The first one, 18 Stats on the Mobile Market You Need To Know , was posted earlier this week and hopefully caused you to consider your mobile strategy. The 6 Steps to Inbound Marketing Success.

Inbound Marketing 100

Inbound Marketing Cost per Lead Marketing & Strategy Stats 100

Online Marketing Institute

DECEMBER 6, 2011

Our Sites: Content Marketing Institute. Content Marketing World. Content Marketing Stats. B2B Content Marketing Assessment. « Must-See Content Marketing Examples From 2011. How to Climb the Engagement Pyramid with Public Sector Content » « Must-See Content Marketing Examples From 2011. |

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

EveryoneSocial

AUGUST 27, 2018

Below, you’ll find the very best stats that apply to marketing, sales, human resources, and internal communications. You probably have noticed more publications, companies, and even experts in marketing or sales talking more about the power of employee advocacy. Employee Advocacy Stats for Marketing. LinkedIn ).

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

Content Standard

SEPTEMBER 10, 2016

Having a social media marketing strategy still wasn’t mainstream, and people were largely unaware of the role that these technologies would come to play in their daily lives. The tech, trends, and behaviors surrounding social media are constantly evolving, leaving marketers to play catch-up. percent in 2016.”

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Hubspot

APRIL 30, 2013

So how should you, as a savvy inbound marketer , make sense of it all? So we’ve combed through some of the hottest new social media research -- including the new 2013 State of Inbound Marketing Report -- to highlight some of the freshest stats that reveal the truth about the current state of social media marketing.

Stats 28

Stats Social Media Social Marketing Media 28

The Customer

OCTOBER 13, 2021

Fresh controversy over Facebook’s practices regarding misinformation and Instagram’s effect on children should cause brands, including rewards programs, to question their marketing on the social network. But loyalty and marketing programs face a unique dilemma because they strive to engage their members emotionally. billion yearly.

Social Media 98

Social Media Advertising Agencies Media Loyalty 98

Marketing Insider Group

DECEMBER 15, 2011

Despite these figures, many marketers are still struggling to figure out what to do and how best to address this emerging channel. There are 4 simple steps you can take right now to take advantage of the amazing potential of the mobile marketing trend. Creating a mobile-optimized website should be job 1 for marketers in 2012.

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Lead Ranking 100

Hubspot

MAY 20, 2013

and statistics from the recently released 2013 State of Inbound Marketing Report. Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Webbiquity

APRIL 16, 2014

” Also, consider these stats from the compilation below: about half of all U.S. Find the answers to these questions and more here in almost two dozen facts, statistics and research findings about mobile marketing and web use from the past several months. Blackberry now accounts for just 3% of the market. ( Heidi Cohen ).

Mobile Marketing 100

Mobile Marketing Statistics Mobile Advertising Planning 100

Hubspot

JUNE 29, 2012

Sick of hearing the same "the internet is changing marketing" speeches? Want hard data to reference so that you can properly forecast and adjust future marketing plans and budgets? 21 Internet Marketing Statistics That May Surprise You. Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Moz

NOVEMBER 2, 2020

Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. Consider: In 2012, small businesses made up 99.7% of US employer firms. As of August 2020, 163,735 total U.S.

Paid Search Agency 71

Paid Search Agency Small Business Marketing Advertising Agencies SMB 71

Hubspot

MAY 24, 2012

As you know, we at HubSpot are crazy about data-driven marketing. So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. 7) B2B marketers use email segmentation heavily.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Litmus

NOVEMBER 11, 2021

It’s no secret how transformative Agile can be to a marketing department’s process. According to AgileSherpas’ 4th Annual Agile Marketing Report , in 2021, the Agile adoption rate has reached 51% among marketers. But what makes Agile marketing special and better than traditional approaches, especially for dealing with change?

Planning 75

Planning Work Management Marketing Management Paid Search Agency 75

Hubspot

FEBRUARY 14, 2013

Even with all the tools we have at our disposal to help us block out these annoying messages, you’ve probably seen spam from marketers weasel its way into your mailbox, your inbox, your news feed, or your phone. Today, we launched our Make Love Not Spam campaign to support the creation of lovable marketing. 2) 43% of adults in the U.S.

Stats 28

Stats CAN-SPAM Marketing Automation Services Outreach 28

Convince & Convert

FEBRUARY 8, 2016

In 2012, a group of marketers got together to find a better way. This was the birth of the agile marketing manifesto. Agile Marketing Mitigates Risk. We as marketers have been trained to think we can outsmart the consumer by being creative. With each piece of content we create, there is an obvious risk.

Content Marketing 107

Content Marketing Marketing Budget Creation Business Lead Scoring 107

ANNUITAS

FEBRUARY 4, 2014

The stats, guides and tips to effective lead nurturing abound in the B2B marketplace and yet with all of this information, still only a fraction of B2B companies are using or effective in the use of lead nurturing according to MarketingSherpa. This is why fewer than 4% of marketing generated leads are ever converted into sales.

Lead Nurturing 100

Lead Nurturing Organic Leads Lead Scoring Lead Ranking 100

Industrial Marketing Today

JULY 24, 2012

You could use some of these findings to validate your own industrial marketing strategy and/or find some new ideas to fine-tune it for the remainder of 2012. What were the most effective SEO tactics used for lead generation in 2012? Both marketing tactics produced traffic, leads and new customers. And the survey says….

Lead Generation 60

Lead Generation Tactics Peer-to-peer Generation 60