Hubspot

JUNE 5, 2013

Amazon is anticipated to generate $835 million in ad revenue this year, eMarketer reports. That will be a 37% jump in net ad revenue from 2012, which was up 45% from 2011. Most of these ads are the ones that pop up when you search for a product on Amazon. eMarketer just slashed its Microsoft ad revenue estimates in half.

Emarketing 28

Emarketing Amazon Blast Campaigns Forrester 28

Marketing Insider Group

FEBRUARY 17, 2021

Google, Facebook, and other social media platforms only exist because they convinced brands to spend money on “highly targeted” ads based on our behavior, demographics, or interests. And some products are more likely to work.). As of 2021, eMarketer estimates worldwide digital ad spending sits at $389.29 On average.

Paid Content 363

Paid Content Paid Search Agency Ads Banner Ads 363

Webbiquity

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. eMarketer ). eMarketer ). 82 use Twitter, 75 have a Facebook page, 50 are on Google+ and 25% use Pinterest. MediaPost ). MediaPost ). Internet users. 500 firms. (

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

FEBRUARY 10, 2017

Snapchat CEO and co-founder Evan Spiegel wrote this in the first post on the Snap Inc. -- then Snapchat -- blog back in 2012, when users could only send photos, and only on iOS devices. 2012: Video arrives. To add to the fanfare, eMarketer predicted that Snap Inc. What Is Snapchat?

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

EveryoneSocial

MARCH 2, 2017

Statista says that from 2012 to 2020, the number of people watching online video will climb to 232.1 And, eMarketer says digital video will grow by double digits through 2020 going forward. Kevin Weil , the head of product at Instagram, said the company pivoted here. Google is already experimenting with that feature.

Social Media 49

Social Media Trends Media Broadcasting 49

Biznology

JUNE 15, 2015

Anyone who watched Apple’s WWDC keynote the other day or the Google I/O keynote a couple weeks back probably noticed an interesting trend: Both Apple and Google really want to search inside your apps (see here and here ). But what Google really doesn’t want you to know is that’s becoming less true every single day.

Google 80

Google Emarketing Mobile Marketing Verticals 80

Hubspot

JUNE 24, 2011

According to eMarketer , there will be 73.3 It’s estimated that there will be more than 84 million by 2012 and over 100 million by 2014. According to Google's latest independent research , 74% of smartphone users have made a purchase as a result of using a smartphone. I’m not alone in this admiration.

Mobile Marketing 28

Mobile Marketing Paid Search Agency Urgency Marketing Advertising Agencies 28

Hubspot

JANUARY 21, 2011

eMarketer just released a comprehensive report on the state of social network advertising and the findings are pretty interesting. What I did find surprising was that social network ad spending is currently only 3% of total ad spending and that this number is only expected to grow to 6% in 2012.

Social Networks 28

Social Networks Mobile Advertising Burn Rate Emarketing 28

Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Additionally, eMarketer reports that 65% of users age 18-24 consider information on social networks when making a purchasing decision.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Webbiquity

APRIL 14, 2014

This one may surprise you: Google+ actually averages more visits per month than Facebook. Google+ receives 1.2 billion Google searches, with 78% of U.S. internet users researching products and services online. ( eMarketer ). eMarketer ). eMarketer ). eMarketer ). FlipCreator ). B2B Marketing ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

JULY 19, 2012

eMarketer reported on a study from the Association of National Advertisers showing the growth of social media adoption by US marketers since 2007. Fast forward to today, and a whopping 90% of US marketers claimed social media as part of their marketing strategy in 2012. Wait, no, that's decidedly not what it means.

Social Media 28

Social Media Media Analysis Network Marketing 28

Webbiquity

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. eMarketer ). The Wonder of Tech ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Webbiquity

JULY 14, 2015

are now active on at least one social network, up from 67% in 2012. eMarketer ). eMarketer ). Product/brand recommendations on social media mean more to younger people. Just 32% of Fortune 500 CEOs have a presence on any of the major social networks (Twitter, Facebook, LinkedIn, Google+, and Instagram).

Stats 80

Stats PR Social Media Social Marketing 80

Hubspot

APRIL 26, 2012

And eMarketer predicts there will be 1.43 billion worldwide social media users in 2012. In fact, Google even started to incorporate Google+ status updates into its search engine results; we've even written an entire blog post about how to use Google+ to gain better visibility in search engines !

Social Media 28

Social Media Media Work Management Marketing Management 28

Hubspot

MARCH 6, 2012

We asked them one question: What surprised you about social media in 2011, and how did it affect your planning for 2012? Jeff Bullas of JeffBullas.com noted 7 social media surprises from 2011: In July, Google+ launched, a new social network that no one apparently wanted. Linda Bustos on Google+. "I I have to say Google Plus.

Social Media 28

Social Media Media Social Networks Planning 28

Hubspot

MARCH 29, 2012

And just when we got comfortable with this whole social media marketing thing -- BOOM! -- out comes Google+ , followed shortly thereafter by Pinterest. We're not going to fall victim to that again with Google+ and Pinterest! Pinterest and Google+ have their strengths and their weaknesses. As of February 2012, Pinterest had 10.4

Social Networks 28

Social Networks Network Marketing Social Marketing Google 28

Webbiquity

FEBRUARY 7, 2012

Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. Google attracts more than one billion unique visitors per month. 92% of B2B buyers use online resources to research products and services. Social Media and C-Level Executives.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

NOVEMBER 12, 2013

68% of Google+ users are male, while 80% of Pinterest users are women. are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. eMarketer ). population still lacks internet access).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

68% of Google+ users are male, while 80% of Pinterest users are women. are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. eMarketer ). population still lacks internet access).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

MARCH 11, 2013

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. Search Critical in Brand-Building Strategies by eMarketer. “Search is where the audience can be found,” according to research from eMarketer, noting that 85% of U.S. ” In other words, WPO.

Paid Content 100

Paid Content Paid Search Agency Optimization Advertising Agencies 100

Webbiquity

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. eMarketer ). 70% of marketers plan to increase the number of different social platforms they use in 2012. MediaPost ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Webbiquity

DECEMBER 2, 2014

The Google+ platform has 67 percent male users. 33% of clicks from organic search results go to the top listing on Google. eMarketer ). eMarketer ). 78% of companies now say they have dedicated social media teams, up from 67% in 2012. ( Google is #3. 3 Google+ Stats. Heidi Cohen ). Rocket Post ).

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Marketing Insider Group

JULY 21, 2015

In 15 minutes of every day, there are more Google searches than there were people on the web back in 1994. eMarketer ). eMarketer ). 445 different advertisers delivered more than a billion banner ads in 2012. 70% of individuals want to learn about products through content rather than through traditional advertising.

Banners 100

Banners Doubleclick Banner Ads Mobile Advertising 100

Convince & Convert

JUNE 14, 2012

should probably be the same people that are handling your Google ads or your display ads or things of that nature. The stat of the week that I pulled out was actually something from eMarketer , that they pulled out from a stat metrics survey. We built into a lot of our different editorial products.

Social Media 115

Social Media Work Management Advertising Agencies Paid Search Agency 115

Hubspot

MAY 10, 2012

What are you supposed to do, throw Farmville sheep at your leads until they realize they do, in fact, need your product or service? In fact, eMarketer reports that 52% of US small businesses don't feel they are marketed to by other businesses effectively , while 46% feel they're being "sold" to instead of "spoken" to. Like this.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28