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Content Marketing Showdown: Google vs. Facebook

Contently

Have any companies shaped the digital era more than Google and Facebook? Since its foundation in 1998, Menlo Park-headquartered Google has won the search engine war so consummately that it’s now a verb. Of course, one could argue that Google hasn’t always lived up to its core “don’t be evil” message.

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14 Marketing Over Coffee Podcasts You Need To Hear

Marketing Insider Group

If you enjoy that, his next book on leadership is even more profound. In this episode, Debbie Millman, a renowned name in branding, discusses her book, “Why Design Matters: Conversations with the World’s Most Creative People.” Listen to Ann some of the background and stories covered in her latest book, Everybody Writes.

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Top Social Media and Marketing Books of 2010

Webbiquity

Books make great gifts, and there’s still time to order for pre-Christmas delivery. Since you don’t want to take the chance of buying a sleeper however, or a book that’s inappropriate for the recipient, here are nine ideas—books reviewed on the Webbiquity blog this year. Post on Google Buzz.

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You’re doing SEO wrong: it’s all about authority

Biznology

Google doesn’t rank anything based solely on how well the semantics of the piece relate to the query. Your content can be indexed by Google for the keywords it contains. For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results.

SEO 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010.

BtoB 100
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Mark it down people.

BtoB 100
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Marketing And The Internet Of Things

Marketing Insider Group

In 2010, Ericsson predicted that we would have 50 billion connected devices by 2020. They’re no longer Googling for “cleaning services Philadelphia.” Instead, they’re saying, “Hey Google, what are the best cleaning businesses near me?”. Set up a quick consultation , and I’ll send you a free PDF version of my books.