Remove 2009 Remove Companies Remove Search Engine Marketing Remove SEM
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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

While more than 80% of companies now use paid search in some form (primarily AdWords), many of these programs are under-optimized and not delivering the results they could be. How can search marketers use techniques like testing and keyword match types to improve results? How important are branded terms in paid search?

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Dreamforce 2009: Search Engine Marketing Junkies

Adobe Experience Cloud Blog

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more. Terry Whalen, CPC Search; and Lauren Vaccarello, salesforce.com.

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7 Google Ads Influencers to Follow

Brandpoint

Lisa Raehsler’s expertise is in search engine marketing, PPC and social media advertising. an online advertising company that specializes in strategy and management of SEM and PPC. She regularly contributes posts for Search Engine Watch and The SEM Post. @lisarocksSEM | LinkedIn. David Szetela.

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(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

Social media marketing activity exploded in 2009, and so did coverage of these practices. Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Why Many Businesses Still Fear Social Media by The Marketing Mélange. Facebook Marketing.

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Best AdWords Tips and Tactics of 2009, Part 1

Webbiquity

by Search Engine Land. Craig Danuloff clearly explains why the AdWords quality score is important, how it affects cost per click for SEM campaigns, and the factors that go into Google’s calculation of quality score. 5 Common AdWords Myths Absolutely Destroyed by Search Engine Journal. Share this on Mixx.

Adwords 100
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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Go beyond the high-level demographics of SIC/NAICS codes and company size. Email strategy: FreightCenter.com teamed up with email service provider Delivra to devise an email marketing strategy. And that begins with thinking like an investigative reporter by asking the 4Ws and the 1H questions.

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12 Pay Per Click Professionals Crushing the PPC Advertising Game

Outbrain

Those stats are not just reserved for Search Engine Marketing (SEM). Melissa Mackey is most recognized for her role at gyro, where she works as the company’s search supervisor. Elizabeth is a pro in just about everything digital marketing, but her true forte is paid search advertising.