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Proof of The ROI of Storytelling in Marketing?

Marketing Insider Group

Because of its ability to resonate deeply, you should incorporate storytelling into your content marketing. There’s a little story about a research project I want to share with you to demonstrate the impact storytelling can have on marketing and product value perception. The results of it really shifted the way I viewed marketing.

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Top B2B marketing posts for 2009 (hint: social media)

Chris Koch

Who says B2B marketers are lagging in social media? I’m happy to say that traffic to my blog has quadrupled (I’ve gone from a D-list blogger to a C-list, I think) in 2009 thanks to you. Check out these top posts if you haven’t already: Six factors driving B2B social media marketing adoption. Tweet This Post.

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Best Marketing Strategy Insights of 2009

Webbiquity

What are the leading marketing thought leaders saying about marketing strategies in 2010? How do you select the right market research to support your goals? Why is content marketing becoming critical? 12 Marketing Minds, One Free eBook by Search Engine Guide. 101 Tips from 50 Small Business Bloggers by Open Forum.

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Here’s Why Finance Brands Need to Care About Cryptocurrency Content

Contently

” Mint became one of content marketing’s first rags-to-riches story when Intuit acquired the company for $170 million in 2009, in large part because of how the blog had helped them establish a strong brand, acquire users, and earn their brand loyalty. And tons of bloggers began offering their budgeting hacks.

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Best Business Blogging Tips of 2009, Part 2

Webbiquity

Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. 101 Steps to Becoming a Better Blogger by Lifehack. 5 Simple Tips for Creating a Content Culture at Your Company by Hubspot’s Inbound Internet Marketing Blog.

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Social Media for Busy Business Bloggers

Writing on the Web

Twitter processed more than one billion tweets in December 2009 and averages almost 40 million tweets per day. internet page views occurred at one of the top social networking sites in December 2009, up from 13.8% Albeit a strong one, and it should one of many tools you have in your marketing toolbox. Over 25% of U.S.

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Interview with Mike Allton

Onalytica B2B

Key Topics: Content Marketing, including Blogging, Social Media, SEO & Email Marketing. Bio: Mike is an award-winning blogger, speaker, and author at The Social Media Hat , and Brand Evangelist at Agorapulse where he strengthens relationships with social media educators, influencers and agencies. Location: St.