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B2B Lead Generation Blog: B2B Lead Generation Blog is todays TypePad Featured Blog

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Im honored that the B2B Lead Generation Blog was chosen as todays Typepad featured blog. Ive been using Typepad to power my blog since October of 2003 and I think its a super blogging tool. Thanks TypePad !

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B2B Lead Generation Blog: New Book on Corporate Blogging

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Webinar: Eight critical success factors for lead generation | Main | New E-Book Offers Great Advice » New Book on Corporate Blogging Its exciting when someone you know launches a new book.

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B2B Lead Generation Blog: MarketingSherpa Demand Generation Summit 2007

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I’ll be speaking on “Blogging, Podcasting, Speaking Gigs, & Book Authorship: How to Generate Leads and Measure ROI as an Authority.” Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: Webcast: Closed-Loop Lead Generation & Management

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. 3: Positioning: How To Test, Validate, And Bring Your Idea To Market Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: Closed Loop Marketing Isnt Software

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. 3: Positioning: How To Test, Validate, And Bring Your Idea To Market Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: On Alignment between Marketing and Finance

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. 3: Positioning: How To Test, Validate, And Bring Your Idea To Market Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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Marketing By Objectives « The Effective Marketer

The Effective Marketer

Is a valid question to answer in your objective) and although he doesn’t describe what the “marketing objectives” are, I would focus on lead generation numbers (how many qualified leads, for example) although other metrics such as “number of blog posts” or “twitter messages” could be valid objectives for social media campaigns.

Planning 100