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Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

On June 11, 2008, leading authorities on the World Wide Web will gather at Rensselaer Polytechnic Institute for an old-fashioned debate with a social media twist. We use powerful scientific and mathematical techniques to explore the modeling of the Web from network- and information-centric views.

Webcast 100
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Wired Campus: Computer Literacy Doesn't Mean Information Literacy, Report Says - Chronicle.com

Buzz Marketing for Technology

Information Technology. Information Technology. January 16, 2008. Computer Literacy Doesn't Mean Information Literacy, Report Says. The next generation of college students, more wired than any other, might not be as good at Internet research as you may think. Government & Politics. Money & Management.

Copyright 100
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YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

Informal Learning in 10 minutes. Very interesting, personally the "art" and "science" of learning (and informal learning) is probably the most interesting thing. I am a chess player and i find that the process of informal-learning is perhaps more important then the normal examatic / 1-2-3 method. Site: Home.

Youtube 100
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Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds

Buzz Marketing for Technology

Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. Information on competitors easier to find than that on other parts of their own organizations. Global Home. 04 January 2007.

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Variety of Content is the Key in the Early Stages of the.

Industrial Marketing Today

Those that drop off the list are often those who did not provide the right level of information to buyers or did not meet some other perceived or real need in the buyer. They are very effective in delivering the right information to satisfy the diverse needs of the various stakeholders within your prospects’ companies.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Now, B2B content marketing’s agenda is to educate and inform customers and prospects. Educate, inform and provide value to customers and prospects. Here’s a short but highly informative slide show that explains how to use content effectively as inbound marketing. Don’t sell. Don’t interrupt.

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Deconstructing the Four Stages of the Industrial Buy Cycle

Industrial Marketing Today

By the time buyers reach the Procurement stage, supplier Web sites and catalogs are the most important information sources. Those that drop off the list are often those who did not provide the right level of information to buyers or did not meet some other perceived or real need in the buyer. There are plenty of charts and graphs too.