markempa

JANUARY 11, 2011

After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them. Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. Then why, if Ann’s discussion is any indication, are so many marketers dissatisfied with the results they’re getting from it?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

After all, if you Google ”Top 10 B2B Trends in 2011” you’ll see social media listed on every one of them. Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. Then why, if Ann’s discussion is any indication, are so many marketers dissatisfied with the results they’re getting from it?

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Convince & Convert

AUGUST 10, 2010

You'd be lucky to find anything about Mr. Fux online even with a google search. You'd be lucky to find anything about Mr. Fux online even with a google search. Customer service? Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Buzz Marketing for Technology

JULY 7, 2008

This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. On June 24th, 2008, Josh Ledgard said: I agree completely. On June 25th, 2008, Sean said: thanks for the comments Josh and Bev. On June 26th, 2008, Gwynne Kostin said: Good and thoughtful post. Upcoming Events. Share This.

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

JANUARY 7, 2009

Welcome to the first post in the official Best of 2008 series, which will summarize and link to some of the best blog posts and online articles about SEO, social media, online marketing strategy and more. not too many links pointing to your site with the same exact text), and, wait, there's more!

SEO 20

SEO Microsite Best Practices SEM 20

Versium

AUGUST 14, 2018

The partnership will let companies perform online targeting of offline business professional data that often is housed within their own CRM systems. It has partnerships with other companies, including Bing for search marketing, and Google’s Customer Match, for which it initially created IdentityLink.

Enterprise Management 40

Enterprise Management Marketing AI Work Management Marketing Management 40

Versium

AUGUST 14, 2018

The partnership will let companies perform online targeting of offline business professional data that often is housed within their own CRM systems. It has partnerships with other companies, including Bing for search marketing, and Google’s Customer Match, for which it initially created IdentityLink.

Enterprise Management 40

Enterprise Management Marketing AI Work Management Marketing Management 40

Buzz Marketing for Technology

JUNE 27, 2008

Friday, June 27, 2008. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. RESEARCH CENTERS: Applications-Standards | Applications Vendor Solutions | CRM / ERP | Databases | Directories | Grid Computing |.Net Copyright, 1994-2008 Network World, Inc. Research Centers. Anti-Virus / Spyware / Spam. Cisco Security Watch.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Six Techniques to Get More from the Web than Google Will Tell You. Find out why a new study picks Googles Messaging Security over competitors. Salesforce for Google Apps Webcast. Find out why a new study picks Googles Messaging Security over competitors. Operating Systems. Data Center. Energy Efficiency. Space Management.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Customer Experience Matrix

JULY 30, 2009

The one major missing inbound marketing feature is paid search management, such as Google AdWords integration. But it added Salesforce.com integration in 2008, which also meant the leads and their activity history could be shared with sales people. Hubspot originally used its lead database largely for analytics.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Hubspot

DECEMBER 18, 2023

Setting targeted Google Alerts for sales can give you invaluable insights into your niche. To help you get started, I’ll share insights on how experts use Google Alerts to help them sell. I'll also provide a walkthrough showing you how to set up a lead-tracking Google Alert for yourself. Table of Contents What is a Google Alert?

Sales Management 65

Sales Management Top of Funnel Google Lead Ranking 65

SpotMe Blog

JUNE 13, 2023

Thanks to easy-to-use templates and deep CRM integrations, including Veeva and IQVIA, get consistent first-party data insights that flow into your CRM and help you drive your next best action. And make events more accessible and inclusive with live captioning , translations, and on-demand content.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Online Marketing Institute

JULY 31, 2009

When you are ready to start researching something before making a purchase, you read a blog, you search Google, you ask friends for recommendations, you post questions in forums, etc. link] Posted by: Mike Volpe | August 27, 2008 at 12:45 AM Is anyone else bothered by the surreptitious nature of the DemandBase product?

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. Pissing off Google.) Pissing off Google.&# Pissing off Google.&# Pissing off Google" [link] [link] Bruce Hendrickson Great post! You know what’s not a good idea? introduced an application-geared Internet.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Hubspot

MAY 23, 2017

It's why I started HubSpot's agency partner program in 2008, and why I've launched an agency partner program at my new company, Databox. Google Analytics, Moz, and Constant Contact were really the only well-known tools. I have hundreds of stories like this. 9 Reasons Your Retainers Aren't Bigger. 1) Your Own Marketing Sucks.

Advertising Agencies 69

Advertising Agencies Paid Search Agency Marketing Agencies 1 Ad Agencies 69

Convince & Convert

JULY 26, 2010

Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. Spread the net.

Social Media 115

Social Media SEO Marketing Websites PR 115

Martech

FEBRUARY 24, 2022

Severna Park, Maryland-based CallTrackingMetrics was founded in 2008. Santa Barbara, California-based Invoca was founded in 2008. Offline conversion and revenue data import via file upload or CRM to measure the intent, outcome and exact revenue generated from each call. CallTrackingMetrics. Target customers.

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98

Convince & Convert

FEBRUARY 15, 2010

Google’s new Buzz technology recognizes this convergence, by treating email connections between us as the core atomic unit of the social Web, rather than newer, more ephemeral connections made on Twitter, Facebook or elsewhere. (For August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Google isn't going to be enough forever.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

FEBRUARY 23, 2010

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. People coming from Google don’t know who you are yet, so you can’t treat them like a Facebook audience that’s already drinking your Kool-aid.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 19, 2010

Consequently, if someone searches for “Colorado River Whitewater Rafting&# on Google, they’ll likely find that version of the Western River blog, which contains only posts about “ Colorado River Whitewater Rafting “ The software automatically harvests and organizes topically similar posts for maximum search effectiveness.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Ambal's Amusings

OCTOBER 15, 2009

I’m a small business, and my clients are small businesses that might not have sophisticated CRM systems to measure and monitor results. I use Google Analytics and Sitemeter, and advise my clients to do the same. in January 2008. Website/Blog traffic and customer engagement are two important ROI measurements. Seamus Walsh.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Convince & Convert

APRIL 6, 2010

Remember, your most important customer is Google, and your content ladder needs to maximize your chances for search success. This is especially important now that Google and Bing are incorporating social content into real-time search results). and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention.

Paid Content 145

Paid Content Ad Building Branding Brand Identity 145

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. but a right-hand location on content sites. All rights reserved.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 4, 2010

I'm not sure you can separate content from community anymore, as Google seems to be looking more and more at engagement (comments, linkbacks, time on site) to determine the value of content. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

APRIL 20, 2010

I am showing as 2291 keywords where my site appears in Google's index, but only 170 words where they have actually clicked through to the site itself. link] email writing My readers used 411 different search terms to generate over 510 visits (i'm rather small)… [link] jakejordan Do you search with 3+ words in Google?

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

SEPTEMBER 20, 2010

I look forward to getting past the basic questions of application of social media for B2B and starting to focus on things like lead generation and social CRM as we move forward in 2010.-= We have been saying many of these things for the past year. Kipp Bodnar´s last blog. Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

JULY 14, 2010

A Google search of the phrase “social media ROI” provides 694,000 results (at least at this writing). I recently heard a poignant expression, “you are your Google results”. Now, Google creates perceptions and it is our job to engage the communities and instill what perceptions we want seen.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

MARCH 3, 2010

In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages. Remember, the most important customer of EVERY company is Google. Me Too Agencies realize how hot social media is, and they are scrambling to add social media expertise (real or imagined) to their services mix.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Webbiquity

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Social CRM systems don’t simply track a larger amount of customer data, however.

Marketing Automation Services 250

Marketing Automation Services CRM Marketing Management Tools 250

Convince & Convert

JULY 28, 2010

Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Myree Social media + #CRM = so happy together. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

JUNE 15, 2010

This is a social address book, and social CRM application at each extreme. "4 Detective Tricks to Find Your Customers in #SocialMedia" Vertriebstipps von @JayBaer [link] [link] Wendy Soucie A recent addition to the process of finding your connections is Socialfinder which is one of the business applications on Xeesm.com.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

APRIL 15, 2010

Content marketing is perhaps alone in its ability to be a successful endeavor at every phase of the customer lifecycle: When a potential customer is using Google to research new digital cameras, what is going to get them to a Kodak site? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Parse.ly

JULY 25, 2019

Our network provides us with a window into the impact of Facebook, Google, and other platforms. This was leading up to the 2008 presidential election, between then-senators Barack Obama and John McCain. At the time, Google drove single-digit percentages of referral traffic, and Facebook even less than that. The null state.

Multi-Touch Attribution 45

Multi-Touch Attribution Correlation Content Long Tail Marketing 45

Convince & Convert

MARCH 23, 2010

I'll have to check my Google numbers, all that good stuff. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I follow many of these other tips in my own ways, and it all centers around one idea: write for the readers. All rights reserved.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. Meanwhile, Facebook comes along and sees a revenue model that’s not based on the banner ad, but rather on Google’s pay-per-click model (which businesses prefer because it mitigates financial risk). Facebook rolled out their iPhone app in August, 2007.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Facebook fan pages are email newsletters 2.0

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135