Hubspot

JULY 11, 2018

Not only is Karen unable to recognize her weakness, but she overestimates her skill in comparison to others, believing herself to be better than some of your best developers. s 2008 study examined students in a collegiate debate tournament. I don’t need training -- in fact, I’m one of the best programmers on your team.”.

Lead Scoring 76

Lead Scoring Lead Ranking Effectiveness Work Management 76

Convince & Convert

JUNE 24, 2010

Interesting read and comparison. Interesting read and comparison. I divinity see some comparison between infomercials and social media, but more on the experience side. You’re thinking that I’m crazy. But, I’m not. I’ve been in marketing or advertising (online or otherwise) for 20 years.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

JUNE 3, 2010

I think the banks/financial institutions should be included in your comparison. We may be the least vindictive, grudge-holding society ever. For the most part, we’ve forgiven Tyson, Clinton, Nixon (my father-in-law is still a hater), Tylenol and about 63,157 other transgressions. Fawn Thanks Jay. You are exactly on point here.

Social Media 157

Social Media Media PR Webinar Metrics 157

The ROI Guy

OCTOBER 20, 2010

Of important note to vendor sales teams, "Several key vertical industries, such as manufacturing and financial services, will not see IT budgets recover to pre-2008 levels before 2012 or 2013," Peter Sondergaard, head of research at Gartner, said in a statement. IT spending predictions for 2010, estimating 8.1%

Gartner 40

Gartner Forrester Spending Budget Programs 40

Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. Also, thanks for having Sysomos in your comparison. However, I couldn't disagree with you more on your solution provider comparison matrix. From your comparison, it looks like you don't favor Spiral 16.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

AUGUST 10, 2010

Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. In comparison, Twitter is a piece of cake. It’s in our DNA. Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). Every week.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

MAY 11, 2010

Consider the cost comparison of communicating the kind of messages, and the useful information that we can freely distribute now through the internet tools available versus the older media sources and their cost structures?

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

APRIL 15, 2010

Comparisons with other products in the category. Previously, content about Kodak products would have been created by the media. Photography magazines. Gizmodo and other tech blogs. Now, Kodak is creating their own content that looks and feels quite similar.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

The ROI Guy

SEPTEMBER 29, 2010

Looking at the top three technology publishers: IDG generated 43% of its revenue from print in fiscal year 2008 and 39% in fiscal year 2009. In the recent BtoB magazine article, " Tech Media Evolution a Bellwether ", the major technology publishers were examined to understand how quickly the shift to interactive marketing was occurring.

Interactive Marketing 40

Interactive Marketing Advertising Agencies BtoB Peer-to-peer 40

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. But, I’m not sure that’s a good comparison. But, I’m not sure that’s a good comparison.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Hubspot

MARCH 18, 2016

Old Spice, in comparison, was stale and outdated. Kicked off in 2008, the Old Spice Swagger advertising campaign included print ads, TV spots, and even an interactive website: SwaggerizeMe.com (which no longer exists, FYI). By 2008, driven in part by the financial collapse, Starbucks was in dire straits -- its stock price shriveling.

Advertising Agencies 28

Advertising Agencies Conversion Paid Search Agency Brand Identity 28

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. But up-front purchase price isn’t everything. Latest Research.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

JULY 19, 2012

via performance benchmarking, peer comparisons and the benefits and value in change, · “Why You?” Challenge - Leveraging this content, Alinean’s tools challenge the buyer to justify · “Why Change?” via quantifying the Cost of Doing Nothing, · “Why Now?”

Personalization 40

Personalization Peer-to-peer Marketing Proposals Differentiation 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Bullet-proof business cases need to be made for any money to change hands.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far.

Twitter 100

Twitter Stats Tools Tips 100

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Convince & Convert

MAY 20, 2010

May 20th, 2010 |Written By: Jay Baer | View Comments Tweet Originally, he was called Machaca. For example, data that shows that in comparison to last month, 15% more people went to your product pricing page after first visiting your Facebook page is a far superior KPI to number of Facebook “likes&#. Two problems arose.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. A driving force behind the company’s SUBSCRIBERS RULE! Email is a vampire. October 2009. So is email immortal?

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

SEPTEMBER 1, 2010

Excellent comparison to A/B and multivariate testing, too. There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. link] jaybaer I love your post.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. The 2010 survey polled only US respondents (who tend to be considerably more cynical). A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

APRIL 8, 2010

I have found this to be a poor comparison. Before that fabulous, glorious day, one of my jobs at home was to jump up and twist the channel knob at the whim of my parents, like some sort of orthopedic carpal-tunnel experiment gone astray. Cool, and a difference-maker, but not 100% transformative.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

SEPTEMBER 21, 2010

The one downside is Kodak’s built-in video software pales in comparison to Flip’s, forcing me to use iMovie on the Mac, which I can barely tolerate. The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

JUNE 30, 2010

link] [I like that interactive infograph] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons. link] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons. Are you among them?

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Online Marketing Institute

OCTOBER 31, 2010

The one downside is Kodak’s built-in video software pales in comparison to Flip’s, forcing me to use iMovie on the Mac, which I can barely tolerate. The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The

Social Media 40

Social Media Paid Content Tools Media 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

JUNE 21, 2012

The crazy thing is if you look at the growth since 2010, it has increased 17% in those two years. If you actually break it down year by year, it was 9% the first year, from 2010 to 2011. Jill : Joe, I found this article from 2008 from the Rocky Mountain New s. That if anything, it is sort of a necessary evil. I don’t know.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Hubspot

NOVEMBER 12, 2015

And it turns out product placements pretty cost-efficient in comparison to advertisements. 3) Dr. Pepper in 90210 (2008). 5) Coca Cola, Miracle Whip, Polaroid, Virgin Mobile & More in Lady Gaga's Music Video, "Telephone" (2010). Plus, it's far too easy to skip ads and zone out during ads nowadays, anyway.

Examples 28

Examples Product Television marketing Ad Exchange 28

Convince & Convert

APRIL 27, 2010

I don't fly a lot, but I've been on US Air in recent years; and that is the only airline (in comparison to American, JetBlue, and Southwest) that employs older white males as attendants and not younger women. Louis to Phoenix, coming back from SocialFresh. link] Ari Herzog I laughed when I saw the picture.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

The ROI Guy

SEPTEMBER 10, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. in 2010, essentially flat in 2010. Latest Research.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians.

Twitter 147

Twitter CRM Business Paid Search Agency 147

Hubspot

MARCH 3, 2020

In this blog post, we're going to mark the beginning of a new decade by venturing back in time to 2010 and showing you ten-year comparisons of six of the oldest and most popular social media platforms. 6 Social Media Platforms in 2010 vs. 2020. In 2010, Facebook grew from 400 million to just over 600 million active users.

Social Media 101

Social Media Media Advertising Agencies Paid Search Agency 101

Convince & Convert

JUNE 28, 2010

If it doesn't look good in comparison to the other ideas on your chart, that's a bad sign. On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. It also puts bad ideas in their place.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128