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Significance of B2B Marketing Automation

Binary Demand

It involves leveraging software platforms and tools to streamline repetitive tasks, nurture leads, and personalize customer interactions at scale. This is a function of activity tracking, lead scoring, and B2B customer segmentation. It offered several marketing management tools that helped businesses reach digital-age customers.

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Infographic: Digital Marketing for The Manufacturing Industry

Online Marketing Institute

Benefits of Digital Reports show that 94% of customers in the B2B market research online before they ever buy a product. Across industries, digital marketing can increase sales from existing customers by up to 15%. This is great news for manufacturers looking to boost customer retention, and earn repeat business from the same clients.

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9 Tips to Manage Your Business Reputation With Social Media

Online Marketing Institute

Therefore, establishing and maintaining these accounts can protect your brand’s online reputation from negative press, and helps you put your best foot forward with customers. Also, publishing positive news about your brand is a snap because you manage these platforms yourself.

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Guest Posting: Still An Important Part of Your Digital Marketing Strategy

Online Marketing Institute

This will help you to get your portfolio and credibility established by the mere fact that these bloggers entrusted you enough to publish your quality content on their own sites. Once your guest post is published, you will begin to see traffic referred from the host’s site. Traffic can explode from a good solid guest blog.

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How Talent Managers Can Help Clients and Candidates Master Digital Skills

Online Marketing Institute

10 day free trial 10 day free trial Follow Us Since 2007, OMI has helped thousands of professionals and businesses bridge the digital marketing knowledge gap to improve skills, drive ROI and build competitive advantage. Try our classes for free. Sign up to receive digital marketing news and special offers from OMI. All rights reserved.

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Why Talent Managers Are Investing Big in Digital Skills Training

Online Marketing Institute

10 day free trial 10 day free trial Follow Us Since 2007, OMI has helped thousands of professionals and businesses bridge the digital marketing knowledge gap to improve skills, drive ROI and build competitive advantage. Try our classes for free. Sign up to receive digital marketing news and special offers from OMI. All rights reserved.

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6 Influencer Marketing Case Studies With Phenomenal Success

Online Marketing Institute

10 day free trial 10 day free trial Follow Us Since 2007, OMI has helped thousands of professionals and businesses bridge the digital marketing knowledge gap to improve skills, drive ROI and build competitive advantage. Try our classes for free. Sign up to receive digital marketing news and special offers from OMI. All rights reserved.