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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

It’s vital to get quality content out to your audience and potential attendees to build hype, awareness, and engagement, which will not only motivate attendance but also boost your WOM (word of mouth) across the industry. Her little white bunny tends to reply to your emails when she is on vacation.

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Employee Advocacy- Are You Leveraging Your Employees’ Influence?

Onalytica B2B

We know all too well that word of mouth marketing (WOM) is by far the most effective form of marketing, and we also know that customers are turning to social media to aid in their decision making process, so why doesn’t brand advocacy have much greater emphasis? WHY SHOULD I BE DOING IT?

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What is Repeat Purchase Rate & How to Increase it? (With Examples)

Huptech Web

Some instances of how you can implement this strategy can be through; Similar products New arrivals Best-sellers & Trending Check out more ways to implement Product Recommendations on your Shopify Store. By WOWing them, you get WOM (Word-of-Mouth). It’s as simple as that! How often should RPR be measured?

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Lead Generation via Influencers and Experts in 4 Steps

markempa

Tweet Proactively building relationships with influencers and industry experts and is a powerful way to generate leads and positive word of mouth (WOM). Secondly, experts stay experts by continually updating their knowledge of industry trends, information, key players, tools and ideas. Why does this work?

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Influencer Marketing Strategy: 4 Influencer Outreach Steps

Markempa

Proactively building relationships with influencers and industry experts is a powerful way to generate demand and leads, and positive word of mouth (WOM). Secondly, experts continually update their knowledge of industry trends, information, key players, tools, and ideas. Experts need to be “in the know.”

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5 Main Reasons You Should NOT Buy EveryoneSocial

EveryoneSocial

But just keep in mind that earned media (press, word-of-mouth, peer-to-peer referrals) drives 4x the brand lift as paid media. There are so many stats on why word-of-mouth and peer-to-peer advocacy outperforms official brand channels and ads, but consider the importance of “WOM” (word of mouth) for hiring, marketing, sales, and retail!

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Consumers May Not Trust Online Reviews Older Than 3 Months: Navigating the Reliability Conundrum

Navigate the Channel

They use them to gauge a business’s long-term performance trends. They may rely on traditional forms of information and recommendations, such as word of mouth. They don’t conflate WOM with a stranger’s review online. On the other hand, some consumers believe older reviews provide valuable historical context. (We