Webbiquity
JUNE 25, 2012
online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. Photo credit: DIY Marketers.
markempa
JUNE 7, 2005
« Small companies blogging for leads while big companies watch | Main | Revised Lead generation strategy map for complex sales » Should blogs and RSS be a part of your lead generation strategy? Well examine each and provide tips on how a Blog or RSS strategy can compliment what you are doing today."
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KoMarketing Associates
NOVEMBER 8, 2018
No matter where potential customers are in the sales cycle, organizations can build brand awareness in their industry by: Publishing reputable case studies, ebooks, white papers, or other content about industry topics and data. New content can also open the door for speaking at industry events, trade shows, and conferences.
Industrial Marketing Today
APRIL 21, 2010
Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now.
markempa
AUGUST 17, 2007
A lead nurturing program can leverage existing investments that you have made in other marketing tactics such as events, white papers, contributed articles, or any other thought leading content. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. What can you send via email?
Industrial Marketing Today
JULY 9, 2010
Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. This white paper aims to change that perception of them.
Adobe Experience Cloud Blog
SEPTEMBER 14, 2010
There are many ways to do this, like compiling blog and web content in a white paper, or by using brochure content as the foundation for a new video. . Content marketing is an important part of demand generation in B2B marketing , subscribe to the RSS feed to learn more.
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