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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot.

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17 Google Marketing Tools You Should Be Using

Hubspot

Improve your website's SEO using Google Search Console. If you're looking to boost your organic SEO, you'll want to do some keyword research first and foremost. If you're a HubSpot customer, our Keywords App has keyword research tools built right in. How to Market on Google. Buy ads on Google through Google Adwords.

Google 78
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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Improving your score will actually boost your link in search engine results…You are also given a profile that is always SEO ready and will improve your results.” RSS Readers. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Feedspot is a modern RSS Reader. 1) Google Alerts.

RSS 229
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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Examples include: Support for their SEO strategy. Objectives differ.

SEO 40
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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

My last article, " 5 Steps for Crafting an Effective B2B SEO Blogging Strategy ," focused on developing an organizational plan for a corporate blogging strategy. Content for Research & Information Informational content provides a way to demonstrate expertise and share valuable resources with prospects and customers.

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inbound marketing training for free

The Effective Marketer

SEO is such a complex subject that you can barely scratch the surface in one hour so knowing where to go for more information is invaluable. Otherwise, skip it and go straight for the Advanced SEO class (to be reviewed in my next post). Otherwise, skip it and go straight for the Advanced SEO class (to be reviewed in my next post).

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7 Things I Didn’t Get Out of SMX Social Media and 2 Important Things That I Did

KoMarketing Associates

Is that really any different (theoretically at least) than building a traditional SEO content strategy for your own business or clients, that is designed to generate links and/or publicity? If you read this blog post and were at the SMX event, why not add a comment as a registered user and alert us to your SEO/SEM blog, RSS feed or profile?