Biznology

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Earned-media micro-influencer marketing primer

Biznology

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Now there’s micro-influencer marketing. All for value for value. Even now, it’s still a little blogger marketing.

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Survey says: ANZ Companies use social media for business

Biznology

Another important takeaway from this graphic is not to ignore YouTube or Instagram when formulating your social strategy. YouTube is the world’s 2 nd largest search engine. Over 3 billion searches are done each month on YouTube. Will your customers find you there?

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Backfill your corporate history onto your blog for Google

Biznology

You won’t confuse your visitors or p**s off Google Search if you start posting historical newsletters, news items, press releases , product launches, and blog posts — as long as you’re honest. Once they get to your site, they’ll have the opportunity to get to know the new you.

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How to protect your trademark online

Biznology

You’d be hard-pressed to find any one- or two-word names where someone hasn’t staked their claim to the domains. Same for Facebook, YouTube, and any other social media service that you are using. YouTube’s Privacy Policy seems to work similar territory as Twitter. countries concerning social media names.

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Online community management is surrogacy

Biznology

And so is press secretary Jay Carney. Slider Social Media Marketing denis mcdonough Facebook jay carney public relations social media soundcloud twitter YouTube' The thing that allows all of this to work is integration. In many cases, Denis McDonough is the president for all intents and purposes.

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Tools that help monitor and measure social traffic

Biznology

You should choose the tools that help you become the most effective with your social media marketing and press relations. Sprout Social : This tool supports Twitter, Facebook, LinkedIn, and YouTube. Some tools are specific to a channel, some tools cover all channels but are region specific, and some tools are global.

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Can Google find you in your online store?

Biznology

YouTube should be de rigueur as it’s the most personal and immediate way of connecting with people face-to-face. And it’s also the best way pander to Google as YouTube is a Google property. Let people get to know you, get to know your staff, your products, and the people who buy and use them.

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