WriteSpark

AUGUST 14, 2012

Know how to productively manage a very dynamic workload and help keep your project on target, on schedule, and on budget. Interact with customers and subject experts, including high-level executives, in a way that maintains a positive perception of your company and the marcom department. Value Area. Experienced Freelance Copywriters ….

SME 120

SME Cost Copywriting Work Management 120

WriteSpark

AUGUST 14, 2012

Know how to productively manage a very dynamic workload and help keep your project on target, on schedule, and on budget. Interact with customers and subject experts, including high-level executives, in a way that maintains a positive perception of your company and the marcom department. Value Area. Experienced Freelance Copywriters ….

SME 120

SME Cost Copywriting Work Management 120

WriteSpark

AUGUST 3, 2010

The marketing plan was likely developed months ago and the current product status, market conditions, and promotional opportunities may have changed since then. You will save project time and writing costs by checking these factors before you engage a writer to begin work: Does it still makes sense to produce this project? Sound familiar?).

Planning 120

Planning Terms and Conditions Copywriting Paper 120

WriteSpark

APRIL 6, 2011

Of course, it's not everyday that a customer actually volunteers to give a positive testimonial about your product or company. Or maybe the product implementation has just been completed, but the customer hasn't yet seen specific, measurable results.

Case Studies 120

Case Studies Case Study Studies Customer Satisfaction 120

WriteSpark

APRIL 6, 2011

Of course, it's not everyday that a customer actually volunteers to give a positive testimonial about your product or company. Or maybe the product implementation has just been completed, but the customer hasn't yet seen specific, measurable results.

Case Studies 120

Case Studies Case Study Studies Customer Satisfaction 120

WriteSpark

NOVEMBER 11, 2008

A customer who is willing to provide a reference for your product and company is a tremendous asset for your marketing efforts. But it doesn't take long for your list of potential customer references to grow, and tracking how often and in what form those references are contacted becomes important for maintaining positive relationships. 

Conference 120

Conference Copywriting Copyright Case Study 120

WriteSpark

JANUARY 4, 2011

A long list of materials to prepare, such as for product launch, user conference, or promotional campaign. Examples of these factors include: The project is directly tied to revenue generation, e.g., an email campaign designed to attract prospects or a Web page for making a direct product sale.

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

JANUARY 4, 2011

A long list of materials to prepare, such as for product launch, user conference, or promotional campaign. Examples of these factors include: The project is directly tied to revenue generation, e.g., an email campaign designed to attract prospects or a Web page for making a direct product sale.

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

APRIL 20, 2010

Others run to multiple pages, with questions covering every detail of a customer's situation or product implementation. Here's an example of a leading question: "Would you say you've saved at least 25% on parts inventory costs since implementing our product?" Some question lists are short.

Allocation 120

Allocation Lead Scoring Lead Ranking Case Study 120

WriteSpark

MAY 14, 2013

Other recent leadership positions include Director of Marketing at one of the Mid-Atlantic’s fastest-growing engineering firms, Bowman Consulting and Director of Marketing Communications at Rubbermaid Commercial Products.

Online Marketing 120

Online Marketing Service Planning Paid Search Agency 120

WriteSpark

MAY 14, 2013

Other recent leadership positions include Director of Marketing at one of the Mid-Atlantic’s fastest-growing engineering firms, Bowman Consulting and Director of Marketing Communications at Rubbermaid Commercial Products.

Online Marketing 120

Online Marketing Service Planning Paid Search Agency 120

WriteSpark

FEBRUARY 2, 2010

E-books are perceived positively by prospects as easier to read, with more visuals and multimedia elements that help a reader's understanding of the content. . Consider producing an e-book for a complex product or technology. Learn More: Why Technology Marcom Needs a Technical Copywriter.

Copywriting 120

Copywriting Paper Planning Custom Publishing 120

WriteSpark

MARCH 14, 2018

But knowing several strategies for handling feedback can make this situation both positive and constructive for moving the project forward. Maybe the only problem with the draft is that it just doesn't reflect the latest product information or changes in marketing strategy. Strategy #1. What is the problem, really?

Copywriting 120

Copywriting Press Work Management Paper 120

WriteSpark

MARCH 14, 2018

But knowing several strategies for handling feedback can make this situation both positive and constructive for moving the project forward. Maybe the only problem with the draft is that it just doesn't reflect the latest product information or changes in marketing strategy. Strategy #1. What is the problem, really?

Copywriting 120

Copywriting Press Work Management Paper 120

WriteSpark

OCTOBER 28, 2008

But knowing several strategies for handling feedback can make this situation both positive and constructive for moving the project forward. Maybe the only problem with the draft is that it just doesn't reflect the latest product information or changes in marketing strategy. Strategy #1. What is the problem, really?

Copywriting 120

Copywriting Case Studies Copyright Case Study 120

WriteSpark

JUNE 12, 2012

Many documents begin with a history review, basic definitions, personal reflections, or company positioning statements. The ideas below will help you avoid this problem by trimming the "fat"--unnecessary or excessive content--from your technical white papers. Avoid throat-clearing text. Tailor the corporate boilerplate text.

Paper 120

Paper Paid Search Agency Segmentation Customer Surveys 120

WriteSpark

JUNE 12, 2012

Many documents begin with a history review, basic definitions, personal reflections, or company positioning statements. The ideas below will help you avoid this problem by trimming the "fat"--unnecessary or excessive content--from your technical white papers. Avoid throat-clearing text. Tailor the corporate boilerplate text.

Paper 120

Paper Paid Search Agency Segmentation Customer Surveys 120