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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. But there’s much more to the job description.

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Working Remote as a Marketer: Why Cost-Per-Lead Generation Campaigns Are Now More Important Than Ever

Brandpoint

Work must go on, even though a lot of marketing plans look obsolete compared to what they did at the start of the year. Content syndication and cost-per-lead generation campaigns are essential to your business’s success right now. Owned Media is all the content you create. This is your library of unique content.

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10 Emerging Social Media Tools to Try in 2023

Valasys

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. Their marketing prowess has led to being marketers’ first choice, irrespective of the team size.

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17 Google Marketing Tools You Should Be Using

Hubspot

How to Market on Google. Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. Buy ads on Google through Google Adwords. billion searches for information are made per day? billion searches for information are made per day?

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The Magic of Ignorance: Knowing What You Don’t Know

Convince & Convert

Zero Paid Media as the New Marketing Model , joins the Social Pros Podcast this week to discuss the two types of entrepreneurs, the idea behind his revolutionary startup, and how Kickstarter has helped him prove his point. This week: From ExactTarget , a free whitepaper entitled The Mobile Idea File. Listen Now.

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Can we really trust Google 2014?

Biznology

Consider the changes Google introduced to the overall digital marketing landscape over the last twelve months: Google has continued to reduce the number of organic first page results. Traditional, “10 blue links”-style search engine results page (SERP) occurs less frequently than in the past. Google killed Google Reader.

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Decoding the True Essence of Outbound Marketing

MarketJoy

Outbound Marketing – Brief Overview and Facets Around it. Ever been curious as to what exactly is “outbound marketing?” It is a marketing & sales procedure adopted by many companies to share information regarding their products & services. The Relevance of Outbound Marketing. Written By. Rahul Thakur.