Sprout Social

JULY 6, 2022

When I think about data, I inevitably think about social media. That might be because I spend my days working with our clients’ executives to capture the voice of their customer, but I think it’s because social media intelligence is the next data frontier. What is social media intelligence? Think about it: 4.62

Social Media 116

Social Media Social Marketing Media Paid Search Agency 116

Sprout Social

MARCH 15, 2024

And YouTubers have consistently built full-blown brands, media careers and product lines. His elaborate stunts and philanthropic videos are among the platform’s most viral content. Lily Singh Lilly Singh is a shining example of how to go from being a YouTube influencer to launching a legit media career and personal brand.

Youtube 106

Youtube Viral Marketing Peer-to-peer Impressions 106

SocialPilot

JANUARY 21, 2024

Social media has evolved from a platform for casual interaction to a game-changer for hoteliers aiming to skyrocket their occupancy and revenue. In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media. Dive in to learn how to do hotel social media marketing.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Contently

JULY 21, 2016

Considering that two of the most recent internet sensations involved a pair of white sneakers and a Wookie mask, it’s easy to write off viral content as pure luck. Some marketers might argue that no one can predict content’s viral potential. The result? Nearly 1,300 press mentions and more than 100,000 social shares.

Viral Marketing 60

Viral Marketing Content Internet Marketing Barriers 60

Martech Advisor

JANUARY 3, 2020

Social media is recognized as one of the most powerful game-changer when it comes to branding and marketing for businesses. Social media marketing presents a plethora of opportunities to effectively connect with audiences, and offers practical ways to optimize branding, lead generation, conversions, sales, and much more.

Social Media 135

Social Media Social Marketing Media Planning 135

Sprout Social

AUGUST 9, 2023

But if you aren’t factoring in meaningful social media data, you will miss crucial insights. There is a massive amount of social media data available today, and businesses are eager to tap into it. For these aspirations to come true, it starts with CEOs proactively asking for a social media scorecard to review on a regular basis.

Social Media 79

Social Media Media Customer Satisfaction Lead Scoring 79

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience.

Social Media 84

Social Media Work Management Marketing Management Service 84

Webbiquity

MARCH 7, 2019

77% of all Americans have at least one social media profile. The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Social media is a powerful tool to build buzz around your event and drive attendance.

Social Media 200

Social Media Promotion Creativity Media 200

Crimson Marketing

JUNE 27, 2013

BADMarketing Bad Marketing branding marketing fail social media viral marketing' When Pepsi changed their old logo for Pepsi Max to a new one… … there was an unexpected parody that came forth: Is anyone else wondering how many people know that Pepsi Max is a diet beverage? BADMarketing .

Viral Marketing 100

Viral Marketing Social Media Marketing Social Marketing 100

SmartBug Media

APRIL 11, 2022

Paid media’s reputation as an effective channel to generate quality leads has ebbed and flowed over time and per industry. However, like inbound marketing, paid media certainly has a place in your overall marketing strategy. When it comes to paid media, setting the right foundations is paramount to achieving your MQL goals.

Marketing Qualified Leads 98

Marketing Qualified Leads Lead Ranking MQL Ideal Customer Profiles 98

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. landscape).

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” In my opinion, that’s a successful B2B campaign due to a viral response.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Hubspot

JULY 7, 2017

What makes a video viral ? According to Dictionary.com , to go viral means to become “very popular by circulating quickly from person to person, especially through the internet.” So not only have we hand-picked our favorite viral marketing videos below -- we’ve also explained what we believe makes them so effective.

Viral Marketing 78

Viral Marketing Video Marketing Examples Planning 78

Marketing Insider Group

JULY 3, 2023

Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. One of its best features is the ability to find current trending topics from social media. The Trending Now section uncovers the most viral posts from the previous 24 hours. Image Source 2.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. There’s a main stage for keynote-style presentations, expo booths where attendees can interact with vendors, breakout session areas, and one-to-one video networking. Total reviews: 28.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

seo.co

DECEMBER 30, 2020

Does Social Media Affect SEO? Include Links in Your Social Media Profiles. + Use Social Media to Share Content. + How to Create Viral Content. + How Often to Share on Social Media for Link Building. Building a Following on Social Media for Link Building. But is it possible to build links using social media?

Link Building 83

Link Building Social Media SEO Ad Building 83

Rain: The Growth Agency

JANUARY 29, 2021

“Mercari Presents The SHAQ Bowl”, which is being dubbed as the biggest pre-game extravaganza, will be live-streamed ahead of the Big Game on Sunday, February 7, 2021 at 3 p.m. The agency is also Mercari’s media agency of record, and executed the media buy to secure the airtime with CBS.

Advertising Agencies 40

Advertising Agencies Ad Agencies Broadcasting Viral Marketing 40

Sprout Social

FEBRUARY 18, 2020

If you find yourself spending more time switching between networks and running complex manual searches for mentions than interacting with brand mentions, then you’re in need of a social media monitoring strategy. What is social media monitoring? How can social media monitoring benefit you? I'm sorry for any trouble!

Social Media 136

Social Media Brand Identity Branding Media 136

Sprout Social

MAY 9, 2022

Another popular TikTok idea revolves around trying viral recipes. With so many food content creators on TikTok, a recipe or food hack will go viral on the platform and it seems like everyone on and off the app is trying it. There have been many in the past, from the viral baked feta pasta to tortilla folding hacks.

Video Marketing 121

Video Marketing Viral Marketing Allocation Trends 121

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. We handpicked 20 social media campaign ideas to give you an edge when planning your social strategy for 2020. A well-planned social media campaign helps brands create awareness, build a community, and drives sales.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

seo.co

JANUARY 1, 2023

To create an effective infographic, today’s website owners need to conduct a large amount of research so that they can present new and quirky information in an engaging way. Think of an infographic not just as a way to virally communicate with outside users and websites, but also as a way to engage in product placement.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

Sprout Social

JANUARY 24, 2022

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. Shows candidates that you value social media.

Social Media 101

Social Media Work Management Marketing Management Tips 101

Navigate the Channel

JANUARY 17, 2024

The social media platform has seen tremendous user growth especially among teens, but platform usage is also exploding among adults, especially Millennials. That presents both B2C and B2B brands with a great opportunity draw audience engagement and to grow brand affinity.

B2B Marketing 65

B2B Marketing B2B Amazon Social Media 65

Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. More than half of consumers (51%) say responding to customers makes brands the most memorable on social media.

Brand Identity 115

Brand Identity Branding Marketing AI Social Media 115

Top Rank Marketing

OCTOBER 19, 2023

Of course this story went viral and served as a great customer “delight” experience. Show gratitude for customer loyalty, provide sneak peeks of upcoming features or products, and engage customers through social media to gather feedback and thoughts. And they delivered the steak. What can B2B brands learn from that example?

Rules 113

Rules B2B Marketing Work Management Customer Satisfaction 113

Brandpoint

AUGUST 6, 2018

He talks to us about ways brands — even in regulated industries — can make connections on social media to grow business, what “going viral” actually means, and what you need to execute a social strategy. How did you make the case to recruiters to invest time in social media? More to come in my session.).

Social Media 59

Social Media Activities Media Viral Marketing 59

Optinmonster

OCTOBER 31, 2023

Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. Readers should instantly grasp the topic or offer being presented without any ambiguity. What is your audience’s favorite social media platform ? Big Reveal Tomorrow!

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. These are generalized across social media channels. In this guide, we’ll go over what social media metrics are, why they’re important, how to find them and which ones you should be paying attention to.

Social Media 108

Social Media Media Budget Programs Response Rate 108

Sage Marketing

DECEMBER 5, 2023

With new social media channels emerging daily, LinkedIn marketing for startups is still one of the leading business platforms. This post by Ben Zlotnick does a great job of showcasing reality versus LinkedIn’s exaggeration: This post went viral since everyone who read it felt the kernel of truth it portrayed. Keep it fun !

Startups 52

Startups Linkedin Ideal Customer Profiles Viral Marketing 52

The Effective Marketer

MAY 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Webinar Presentations That Suck You are not even 3 minutes into the webinar and you know it: The presentation will suck. but this person can also interject during the presentation to create a dialog.

Webinar Metrics 100

Webinar Metrics Planning Work Management Effectiveness 100

Sprout Social

DECEMBER 16, 2019

It’s no secret that many marketers still struggle with social media measurement. on social media. Our guide to social media measurement can bridge the gap between your social contentanalytics and actually growing your presence. Social media measurement: 2 must-dos before you get started. 1: Define your social media goals!

Social Media 99

Social Media Work Management Media Budget Programs 99

Sage Marketing

JANUARY 20, 2022

With new social media channels emerging daily, LinkedIn marketing for startups is still one of the leading business platforms. This post by Ben Zlotnick does a great job of showcasing reality versus LinkedIn’s exaggeration: This post went viral since everyone who read it felt the kernel of truth it portrayed. Keep it Real.

Startups 98

Startups Linkedin Ideal Customer Profiles Viral Marketing 98

seo.co

NOVEMBER 28, 2022

Content is a broad term, referring to anything from simple social media comments to extensively detailed whitepapers, and everything in between. Like with interviews, it’s wise to include written transcriptions of each episode on your website and social media. Do note that podcasts take commitment.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Convince & Convert

AUGUST 5, 2012

Especially in this social media age, where corporations’ missives are displayed cheek to jowl with those of our family and friends, it’s easy to think of business involvement in social as a necessary evil – paying the freight so it remains free for people. Does Social Media Stunt Marketing Hurt Brands? million views.

Social Media 134

Social Media Media Viral Marketing Curation 134

Zoominfo

AUGUST 26, 2018

Whether your marketing workflow consists of social media, content creation, SEO, event planning, or all of the above, we’ve got a joke for you! It’s really going viral. . What do content marketers use to wrap birthday presents? Why was the social media marketer out of office? It’s called influenza marketing.

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Sprout Social

OCTOBER 17, 2022

What better way to celebrate a loved one than with meticulous, secretive planning complete with a bounty of presents and delectable eats? Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. How to surprise and delight customers. Host an event.

Brand Identity 99

Brand Identity Branding Viral Marketing Ideal Customer Profiles 99

Hubspot

NOVEMBER 8, 2019

This was in 2014 when the Ice Bucket Challenge went viral and raised $220 million worldwide. That's what a successful social media campaign looks like. As a marketer, paying attention to these social media campaigns is important, especially since 45% of the world population is active on social media. Build social proof.

Social Media 52

Social Media Campaigns Media Viral Marketing 52