Media Media Plans Press Twitter 
Oktopost
NOVEMBER 9, 2023
Paid media has become a non-negotiable in demand generation. The data paints a clear picture – paid media is here to stay, and businesses are increasingly aware of its power. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing?
Digilant
JUNE 27, 2023
Media opportunities for advertisers The 2023 games are poised to set records in terms of viewership. Naturally, as more people watch, reactions, interactions, and fanfare across all forms of media will also increase, providing even more opportunities for brands to interact with fans outside the 90 minutes of play. million U.S.
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Digilant
JUNE 27, 2023
Media opportunities for advertisers The 2023 games are poised to set records in terms of viewership. Naturally, as more people watch, reactions, interactions, and fanfare across all forms of media will also increase, providing even more opportunities for brands to interact with fans outside the 90 minutes of play. million U.S.
KoMarketing Associates
SEPTEMBER 18, 2012
As B2B marketers work on refining 2012 strategic marketing initiatives, social media has become a central focus. Advances in search engine algorithms bring social media in focus for link acquisition and as a potential signal of trust for engines. The Role of Social Media. Define Social Media Goals. Look Before You Leap.
Buzz Marketing for Technology
NOVEMBER 9, 2011
Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along. Enlist them for your brand.
Content4Demand
OCTOBER 3, 2018
Progressive B2B brands are taking a note from the B2C playbook and meeting buyers on their preferred platforms, such as on podcasts, through videos and on social media. In fact, the number of buyers using social media to research potential solutions has grown from 20% in 2012 to 54% in 2018, according to the B2B Buyers Survey.
Convince & Convert
JULY 6, 2010
She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Don’t be Shy. If a company is “doing good,” don’t be shy about talking about it.
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