EveryoneSocial

JANUARY 7, 2020

Compared to B2C influencer marketing, what changes in B2B is who the influencers are (and should be) and the actual strategy behind it. Something I always enjoy including in our posts, is the actual data and stats behind the subject. Take a look below at the impact B2B influencers can have on marketing, branding, and sales.

Peer-to-peer 67

Peer-to-peer Paid Search Agency B2B Marketing Word of Mouth 67

Seismic

MARCH 8, 2019

Highly effective marketers will have agility to adjust their plan to adapt to constant changes and new trends to deliver the best customer experience. These stats validate the importance of data for B2B marketers. Your marketing activities should be an ongoing cycle of testing, measuring, and improving.

Planning 98

Planning Effectiveness Lead Scoring Lead Ranking 98

Hubspot

NOVEMBER 4, 2012

According to the same study reported by Search Engine Land, a whopping 96% of users have visited a site that was not mobile-friendly , 74% say they’re more likely to revisit mobile-friendly sites , and 55% say a frustrating mobile experience hurts their opinion of the brand. Those are some painful statistics if you’re a marketer.

Top of Funnel 28

Top of Funnel Facebook Advertising Agencies Mobile Advertising 28

Ambal's Amusings

OCTOBER 15, 2009

In ClickInsights Expert Interview Series we feature top notch industry experts and thought leaders and get their insights, opinions and predictions. What types of metrics do B2B marketers need to measure a marketing campaign's success? But I have a secret: I get a kick out of traffic stats. I love writing, not counting!

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Outgrow

DECEMBER 27, 2022

Jen and her team are helping businesses grow revenue by generating leads, engaging accounts, and building brand loyalty through inbound marketing, sales enablement, revenue operations, web development, digital strategy, marketing automation, and public relations. Saksham Sharda: Hi everyone. So they’ve got digital, right?

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Work Management 52

Hubspot

FEBRUARY 12, 2013

For instance, in the introduction to this post about automated email workflows marketers should be using , we cite this stat: Why site this stat? Laying down an opinion? If You're Providing an Opinion: Reviews and thought leadership posts are both good ways to detail your perspective on a particular topic.

Content 28

Content B2B Thought Leadership Keywords Hubspot 28

Heinz Marketing

SEPTEMBER 26, 2022

I don’t know, your podcast is called Sales Pipeline Radio, so I’m going to assume more sellers and marketers listen to this. But it’s everyone’s responsibility, in my opinion, to address the buyer and make sure that they’re having a great buying experience.

Top of Funnel 52

Top of Funnel Budget Programs Work Management Marketing Automation Services 52

Online Marketing Institute

JANUARY 4, 2011

Today, I’m going to share my opinion of why you might want to consider adding a blog to your corporate website. Thought Leadership As my client mentioned above, “blogs are just places where people can hear themselves talk about how smart they are…” Well, in my opinion, that’s only partially true.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Hubspot

JANUARY 31, 2012

Marketers who incorporate lead intelligence into their marketing and sales processes have happily found that personas are just the beginning, and the online behaviors that marketing automation software can track and deliver to their sales organization takes a lead from a persona to a living, breathing person.

Sales Qualified Leads 28

Sales Qualified Leads Leads Lead Marketing Qualified Leads 28

Single Grain

MARCH 9, 2021

In this way, you get high-quality inbound marketing leads, which in turn bring in more sales and higher revenue. . Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. 70% of B2B search queries are made on smartphones.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Heinz Marketing

JULY 29, 2020

Now that we’ve covered my opinion on virtual conferences, let’s dive into the best insights I took away from MozCon 2020. Cite specific stats and use specific keywords. Is it attached to a CRM or marketing automation? How much automation are they using? Gotta love a win-win situation. Do they have a brand voice?

Top of Funnel 19

Top of Funnel Paid Search Agency Conference Advertising Funnels 19

Porch Group Media

JANUARY 19, 2021

Check out these stats on the effectiveness of email marketing automation: Automated emails get 119% higher click rates than broadcast emails. Epsilon) B2C marketers who connect with customers through automated emails see conversion rates as high as 50%. WordStream).

Tactics 69

Tactics Email Marketing Paid Search Agency Deliverability 69

chiefmartech

MAY 10, 2017

Marketing Technology Landscape Supergraphic (2017) — 37.7MB hi-res JPEG. Marketing Technology Landscape Supergraphic (2017) — 61.2MB hi-res PDF. The official stats for this year: There are now 5,381 solutions on the graphic, 39% more than last year. There are now 4,891 unique companies on the graphic, up 40% from last year.

Enterprise Management 112

Enterprise Management Marketing Management Marketing Automation Services CMS Development 112

Porch Group Media

DECEMBER 9, 2019

Check out these stats on the effectiveness of email marketing automation: Automated emails get 119% higher click rates than broadcast emails. B2C marketers who connect with customers through automated emails see conversion rates as high as 50%. WordStream).

Email Marketing 59

Email Marketing Paid Search Agency Deliverability Click Rate 59

SmartBug Media

SEPTEMBER 10, 2021

While HubSpot provides easy-to-read traffic reports—giving you the ability to see traffic month over month, year over year, or compare custom date ranges—it doesn’t offer all of the same analytical data such as new versus returning visits, what types of devices your website is accessed on, and site stats such as page load speed.

Marketing Analytics Tools 98

Marketing Analytics Tools Analytics Hubspot Google 98

Sharpspring

JULY 1, 2020

As a marketer, your goals likely include generating qualified leads, establishing thought leadership in your field and building brand awareness. Even with the growth and evolution of marketing automation , one thing still holds true — content reigns supreme! Influencer marketing has a strong return on investment (ROI).

Distribution 98

Distribution Top of Funnel Marketing & Strategy Content 98

Hubspot

MARCH 2, 2015

So, let’s throw some major brands into the Marketing Matchup Ring of Doom (trademark pending) and see how they stack up against their respective competition. We''ll look at stats and strategies from five pairs of rivals, and try to extract some marketing wisdom along the way. First up, it''s the battle of the burger joints.

Paid Search Agency 28

Paid Search Agency Brand Identity Branding Companies 28

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40

CRM Marketing Automation Services Business Work Management 40