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What is a content marketing strategy? Your checklist to secure content success

Tomorrow People

A great content marketing approach follows five clear steps. It also takes full advantage of the right technology to measure the impact of your marketing activities, including smart marketing automation technology that allows you to automate the content you distribute to individual leads according to their level of interest.

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The Shelf Life of Facebook Posts, and Other Marketing Stories of the Week

Hubspot

According to the same study reported by Search Engine Land, a whopping 96% of users have visited a site that was not mobile-friendly , 74% say they’re more likely to revisit mobile-friendly sites , and 55% say a frustrating mobile experience hurts their opinion of the brand. Those are some painful statistics if you’re a marketer.

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How to Use Lead Intel to Accelerate Sales

Hubspot

Marketers who incorporate lead intelligence into their marketing and sales processes have happily found that personas are just the beginning, and the online behaviors that marketing automation software can track and deliver to their sales organization takes a lead from a persona to a living, breathing person.

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How CRM Transforms your Business

GreenRope

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40
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How CRM Transforms your Business

GreenRope

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40
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How CRM Transforms your Business

GreenRope

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40
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How CRM Transforms your Business

GreenRope

As you can see from these compelling stats, CRM usage and adoption is on the rise. A lot of this falls on training, but in my opinion, organizations do not fully understand nor embrace how CRM is going to transform their overall business. 74% of marketers say targeted personalization increases customer engagement. – DMA.

CRM 40