Retargeting Explained: What It Is And How Does It Work
Marketing Insider Group
SEPTEMBER 2, 2020
And when a customer starts to trust your brand, they are likely locked in. Retargeting may also deliver a higher marketing ROI than other digital channels as it focuses your marketing spend on people that have demonstrated interest. Typically, most websites convert 3% of users on their first visit. ” — John Hall at Forbes.
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