Vidyard

JULY 17, 2015

The new service offering will complement Demand Spring’s current portfolio of services that help marketing organizations improve their ability to generate more qualified leads and quickly progress sales pipeline. Online video is one of the fastest growing and most effective areas of B2B marketing.

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

Vidyard

JULY 17, 2015

The new service offering will complement Demand Spring’s current portfolio of services that help marketing organizations improve their ability to generate more qualified leads and quickly progress sales pipeline. Online video is one of the fastest growing and most effective areas of B2B marketing.

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

Buzz Marketing for Technology

SEPTEMBER 23, 2008

No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). Their CMO, Rene Bonvanie is a forward-thinking marketer who's been leading the community charge for quite some time now at places like SalesForce, SAP, BusinessObjects, and Oracle.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Paul Gillin

AUGUST 4, 2011

This Is despite the fact that numerous surveys have shown that Facebook is one of the least effective social networks for B2B marketing. In a survey of marketers conducted by BtoB magazine last year , Facebook was ranked last in usefulness among the top five social networks, trailing blogs, LinkedIn, YouTube and Twitter, in that order.

Facebook 50

Facebook B2B Marketing Rules Salesforce.com 50

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Salesforce.com announces Chatter, social computing for enterprise companies. Marketing Automation gets Social – the first major announcement about social marketing automation. YouTube is routinely serving more than a billion video views per day. Social Networking Sites Account for More than 20 Percent of All U.S.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Buzz Marketing for Technology

DECEMBER 15, 2009

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

In a recent survey by marketing research firm Demand Metric, more than 70 percent of marketers reported that video performs better than other content at producing conversions, yet less than 10 percent are actually using it to identify, score and qualify their leads. Simply having a presence on YouTube is no longer enough.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Buzz Marketing for Technology

DECEMBER 15, 2009

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Vidyard

DECEMBER 12, 2013

Editor’s note: This post originally appeared as contributed content on Salesforce.com. ” Based on what I’ve seen work for major brands on YouTube, here’s an example of a highly functional video content mix I’d suggest as a rule-of-thumb.

Top of Funnel 56

Top of Funnel Marketing Funnels Video Marketing FAQ 56

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Lead Management. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Hubspot

OCTOBER 20, 2011

Your platform is your core business, and your planks are all the other elements and areas that lead back to your main platform. It was by no means the first social network. Don't spend the time and money integrating video into your website -- be on YouTube and Vimeo. There's also Salesforce.com and Force.com.

Tips 28

Tips Advertising Agencies Amazon Paid Search Agency 28

Webbiquity

JULY 10, 2018

A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. Sumo also provides an attractive, flexible social sharing buttons bar.

Paid Content 213

Paid Content CMS Development Design Optimization 213

Convince & Convert

JUNE 8, 2012

So, my question Jim, is if all of these companies are being bought and rolled up into enterprise software platforms, Oracle , Salesforce.com , etc. But the one who really struck me the most, is that only 33% of Americans have ever followed any sort of company in social media. Jim : I love that line from the social network.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Paul Gillin

AUGUST 6, 2012

Integration with Salesforce.com is built into the first product and most of the leading platforms will be added over time, according to Mike Lewis, VP of marketing at Awareness. This addresses the problem of lead quality, which is the biggest cause of sales waste.

Marketing Automation Services 50

Marketing Automation Services Salesforce.com Ideal Customer Profiles Social Networks 50

Webbiquity

MAY 23, 2017

With enviable presence on all prominent social networks, GE’s social strategy across platforms is just as creative as its diverse suite of products. The campaign was further strengthened through social media, live installations at security events, and even an online campaign to fight cyber crime.

B2B Marketing 257

B2B Marketing Marketing Strategy Marketing & Strategy B2B 257

Webbiquity

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. Liz also writes the Lead With Intuition blog. Another New Yorker, Beth leads GE’s growth efforts including sales, marketing and communications and innovation platforms.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. Liz also writes the Lead With Intuition blog. Another New Yorker, Beth leads GE’s growth efforts including sales, marketing and communications and innovation platforms.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

MARCH 27, 2017

The number of people using social media continues to grow, usage is increasing, and more networks require attention. Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. Fortunately, social media management tools are increasing in number and sophistication as well.

Marketing Automation Services 0

Marketing Automation Services Enterprise Management Work Management Marketing Management 0

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). Look it up on YouTube. HubSpot had a remarkable presence at Dreamforce. There are three parts to this article.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28