Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Shared media (social media marketing).

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

B2B Marketing Exchange

NOVEMBER 15, 2023

As we navigate through the dynamic landscape of B2B Marketing, it’s essential to take a moment to acknowledge and celebrate outstanding achievements. Each year, the B2B Marketing Exchange team ends the conference with the Killer Content Awards, focusing on the best content in B2B! Curious on what you missed last year?

Digital Asset Management 52

Digital Asset Management Account Based Marketing B2B Thought Leadership Advertising Agencies 52

Conductor

MARCH 26, 2020

Marketers are re-evaluating their marketing tech stacks to increase productivity and lower costs as the possibility that marketing budgets are being drawn down increases every day. These ten apps and tools make it easy to market your business without a big team or a big budget.

Marketing Analytics Tools 64

Marketing Analytics Tools Budget Programs Work Management Marketing Management 64

Outreach

AUGUST 9, 2021

From sales teams that offer custom quotes, to marketing departments that want product messaging insights, call analytics technology helps your entire go-to-market team improve crucial customer conversations. That’s exactly the type of call analytics solution we use at Outreach—keep reading to learn more.

Sales Management 98

Sales Management Marketing AI Marketing Budget Analytics 98

Hubspot

OCTOBER 24, 2012

Or maybe you manage a marketing team, and SEO has always been one of those things you wish you had time for but decided to outsource instead. Help to distinguish your website and marketing from web spam by building relationships online in social media with prospects and customers. 7) They Own Lots of Domains or Microsites.

Marketing Websites 28

Marketing Websites Google Clickthrough CAN-SPAM 28

Webbiquity

JULY 10, 2018

Your B2B website and blog are the core of your content marketing efforts. A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. on-page SEO.

Paid Content 215

Paid Content CMS Development Design Optimization 215

Webbiquity

FEBRUARY 14, 2010

Marketing automation / demand generation software enables marketers to build microsites and use content marketing to capture leads and nurture them through the buying process. Pricing starts at $199 per month for a single user and microsite, with no limit on the number of leads in the account, plus $8.50

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Microsite Salesforce.com 100

Seismic

JANUARY 9, 2023

In this post, we’ll share how better enablement leads to improved sales efficiency and sales effectiveness. Plan your go-to-market activities. A digital sales room is a centralized location or microsite where sales reps and buyers can collaborate and access content that is relevant to the deal cycle. What is sales effectiveness?

Efficiency 52

Efficiency Marketing AI Effectiveness Product 52

NuSpark Consulting

MARCH 10, 2012

Was it written by internal staff, an outsourced tech writer, or a marketer? Are you generating leads from your website? If you have a soft-sell “contact us” page, then driving immediate leads is harder. Landing pages and microsites are designed to generate leads. I did a search for Document Management Software.

Work Management 100

Work Management Enterprise Management Lead Generation Marketing Management 100

Optinmonster

DECEMBER 23, 2020

Out of the many landing page builder plugins on the market, SeedProd is the easiest solution to use. Instead, you’ll find streamlined landing page blocks perfectly designed for generating leads, including: Giveaways. With a custom 404 page like those from SeedProd, you turn broken links and pages into lead-generating opportunities.

Landing Pages 78

Landing Pages Domain Work Management Template 78

Albacross

JANUARY 17, 2020

For 2020 we will continue focusing on getting leads and converting these leads into sales. In ActiveCampaign we enroll the leads into various relevant email marketing flows and onboarding activities, so we get in touch with our leads with correct timing and with relevant content based on the advanced data-filtering from Albacross.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Content Marketing Institute

JULY 18, 2018

It was May 2014, and the content marketing team was celebrating the one-year anniversary of its digital magazine for one of the most prestigious financial services brands in the world. Content marketing was a hit at the firm. We’ve got a promotion and audience development plan, and the audience analytics dashboard ready.”

Enterprise Management 64

Enterprise Management CMS Development Digital Asset Management Industry CMS 64

KEO Marketing

OCTOBER 17, 2017

Business-to-business (B2B) companies use a variety of digital marketing tactics to achieve their goals. Although activities such as content marketing, SEO, and social media can produce meaningful results, you will get the most from your marketing if you develop an integrated inbound marketing plan first. Microsites (44%).

Planning 48

Planning Marketing Plans B2B Marketing B2B 48

Biznology

OCTOBER 18, 2016

To guest lecture at Professor Shashi Bellamkonda ‘s Social, Mobile and Search Marketing class at Georgetown University School of Continuing Studies , XCPD-732. Micro-Influencer Marketing is 1% Inspiration, 99% Perspiration. Allow your community to lead your exploration; do not be willful: people don’t always use your language.

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. Try out all the tools : it’s a buyer’s market. in your recon.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

LEADership

MAY 20, 2016

B2B marketing is a machine with different moving parts. A brilliant B2B marketing strategy is a holistic one that includes some different approaches. This week’s infographic created by Smart Insights is a great primer on how to build up a comprehensive B2B marketing strategy, divided into 7 different steps. 44% build microsites.

B2B Marketing 67

B2B Marketing Planning SWOT B2B 67

Webbiquity

OCTOBER 3, 2017

When implementing a content marketing strategy for your brand, a primary objective is engage prospective customers. However, with B2B content marketing, rather than creating content that will be consumer-facing, your business is creating content for other businesses and the professionals who run them. Lack of content diversification.

B2B Marketing 255

B2B Marketing B2B Thought Leadership Marketing & Strategy Marketing Strategy 255

WebMarketCentral

SEPTEMBER 21, 2009

Marketing automation / demand generation software enables marketers to build microsites and use content marketing to capture leads and nurture them through the buying process. Pricing starts at $199 per month for a single user and microsite, with no limit on the number of leads in the account, plus $8.50

Marketing Automation Services 20

Marketing Automation Services Marketing Automation Microsite Salesforce.com 20

Hubspot

AUGUST 11, 2014

Admit it: Launching a new website is stressful -- even for the most seasoned digital marketers. Like what if you forget to test an important data capture form and then lose out on generating a bunch of new leads? One that you could use for enterprise websites, microsites, landing pages, and everything in between? Functionality.

Marketing Websites 28

Marketing Websites Privacy Policies RSS Auto Responder 28

Hinge Marketing

OCTOBER 10, 2016

But marketing expertise is very different from promoting a tangible product. Best of all, it can also attract a new universe of prospects — and, over time, turn them into leads, opportunities and new clients. And the more leads you get online, the more profitable you are likely to be. B2B Website Strategy Best Practices.

CMS Development 48

CMS Development Marketing Websites Practices Marketing & Strategy 48

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Hubspot

JULY 21, 2015

I've written my share of blog posts about content marketing. That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. What Is Content Marketing? Why Businesses Need a Content Marketing Strategy.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28