Vidyard

JULY 19, 2018

We recently hosted an interactive, entertaining, and educational discussion focused entirely on the findings of our 2018 Video in Business Benchmark Report. To help you understand what different people are doing with video, and to understand what benchmarks you can be looking at as you plan out your own video strategies.

Advertising Benchmark 67

Advertising Benchmark Video Marketing Demand Generation Agencies Paid Search Agency 67

Vidyard

MAY 9, 2017

Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. About Vidyard Vidyard (Twitter: @Vidyard) is the video platform for business that helps organizations drive more revenue through the use of online video.

Enterprise Management 65

Enterprise Management Marketing Management Marketing Automation Services B2B Thought Leadership 65

Vidyard

SEPTEMBER 17, 2015

If you saw your name somewhere, it’d make you want to interact with it, right? When sharing content on Facebook or Twitter, make sure you attach rich photos, video, and media when possible to better engage your audience. In fact, we do so on a recent landing page we created for Dreamforce 2015. Let’s take a look.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

Vidyard

MAY 18, 2017

You can also use video as part of your online advertising strategy, whether that be YouTube pre-roll ads, advertisements on Facebook and Twitter or through display and banner ads. Video ads, again, tend to convert higher than do static images, and can be used effectively in both B-to-C and B-to-B marketing. Nurturing Your New Video Leads.

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

Vidyard

JULY 19, 2018

We recently hosted an interactive, entertaining, and educational discussion focused entirely on the findings of our 2018 Video in Business Benchmark Report. To help you understand what different people are doing with video, and to understand what benchmarks you can be looking at as you plan out your own video strategies.

Advertising Benchmark 50

Advertising Benchmark Video Marketing Paid Search Agency Landing Pages 50

Vidyard

MAY 9, 2017

Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. Vidyard (Twitter: @Vidyard) is the video platform for business that helps organizations drive more revenue through the use of online video. About Vidyard.

Enterprise Management 53

Enterprise Management Marketing Management Marketing Automation Services B2B Thought Leadership 53

Vidyard

MAY 21, 2021

Enter to win – As simple as it is, a structured giveaway on a dedicated landing page of your website or on a social channel is an easy way to generate response and interaction with your brand. Reach out to us on Twitter and let us know! Bring out the vote! – The CTA is your virtual handshake with them to say hello.

Video Marketing 50

Video Marketing Examples Webinar Metrics Landing Pages 50

Vidyard

MARCH 23, 2021

Link Click-Through Rate (Link CTR) Similar to the total CTR, link CTR measures which links or interactive elements within the video viewers clicked, such as a popup to download an eBook. Use post-roll interactive elements to request additional information. Or wish you knew them better?

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Vidyard

OCTOBER 31, 2016

“I believe that this research shows that video has become a core component of modern marketing and sales with businesses looking for more advanced distribution, personalization, interactivity and analytics to help them turn viewers into customers,” said Michael Litt, Vidyard CEO and co-founder. “In

Marketing Automation Services 50

Marketing Automation Services Enterprise Management Work Management Marketing Management 50

Vidyard

OCTOBER 31, 2016

“I believe that this research shows that video has become a core component of modern marketing and sales with businesses looking for more advanced distribution, personalization, interactivity and analytics to help them turn viewers into customers,” said Michael Litt, Vidyard CEO and co-founder. “In About Vidyard.

Marketing Automation Services 50

Marketing Automation Services Enterprise Management Work Management Marketing Management 50

Vidyard

MAY 9, 2017

Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. About Vidyard Vidyard (Twitter: @Vidyard) is the video platform for business that helps organizations drive more revenue through the use of online video.

Enterprise Management 50

Enterprise Management Marketing Management Marketing Automation Services B2B Thought Leadership 50

Vidyard

MARCH 13, 2015

“Through our partnership with Vidyard, JUNO TV brings those live performances, as well as other original content and historical moments, to our audiences 365 days a year in a highly engaging and interactive video environment.”

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

JANUARY 10, 2017

Video viewing data appears in context of other prospecting interactions including previous calls, notes, and emails for a holistic view of customer engagement. They can then prioritize leads according to viewing history which is then pushed into existing customer relationship management (CRM) systems and other business applications.

Enterprise Management 51

Enterprise Management Video Marketing Personalization Marketing Management 51

Vidyard

MARCH 13, 2015

. “Through our partnership with Vidyard, JUNO TV brings those live performances, as well as other original content and historical moments, to our audiences 365 days a year in a highly engaging and interactive video environment.”

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

JANUARY 10, 2017

Video viewing data appears in context of other prospecting interactions including previous calls, notes, and emails for a holistic view of customer engagement. They can then prioritize leads according to viewing history which is then pushed into existing customer relationship management (CRM) systems and other business applications.

Enterprise Management 50

Enterprise Management Video Marketing Personalization Marketing Management 50

Vidyard

JANUARY 8, 2015

David Murdico : David is the Executive Creative Director and Managing Partner at Supercool Creative, a digital creative agency specializing in big ideas, social media marketing, interactive and online video production. We Love David On: Twitter @DavidMurdico. Tim Washer : Tim Washer is the Senior Marketing Manager at Cisco.

Advertising Agencies 92

Advertising Agencies Video Marketing Paid Search Agency Work Management 92

Vidyard

MARCH 22, 2016

For example, simply knowing that a particular prospect watched a video to the end is somewhat interesting, but the information becomes more useful when put in the marketing cloud and viewed in the context of all the other interactions that individual has had with the vendor.

Marketing Management 50

Marketing Management Analytics Marketing Automation Services Video Marketing 50

Vidyard

MARCH 22, 2016

For example, simply knowing that a particular prospect watched a video to the end is somewhat interesting, but the information becomes more useful when put in the marketing cloud and viewed in the context of all the other interactions that individual has had with the vendor. About Vidyard.

Marketing Management 50

Marketing Management Analytics Marketing Automation Services Video Marketing 50

Vidyard

MARCH 12, 2020

One of the biggest things you can do to keep the human touch in your interactions with coworkers is to turn your video on—let them see your face. On top of the things a good manager does in-person, effectively managing remote employees means putting a bit of extra thought into your usual day-to-day interactions with reports.

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Vidyard

JANUARY 10, 2017

Video viewing data appears in context of other prospecting interactions including previous calls, notes, and emails for a holistic view of customer engagement. Vidyard (Twitter: @Vidyard ) is the video platform for business that helps organizations drive more revenue through the use of online video. About Vidyard.

Enterprise Management 50

Enterprise Management Video Marketing Personalization Marketing Management 50

Vidyard

MARCH 30, 2015

It is one thing to know how a potential customer interacted with your brand’s video, but having that information in the context of all the additional information in your marketing automation platform makes it incredibly powerful for sales and marketing professionals.” It evokes emotion, it uses time efficiently, and it is measurable.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 22, 2016

For example, simply knowing that a particular prospect watched a video to the end is somewhat interesting, but the information becomes more useful when put in the marketing cloud and viewed in the context of all the other interactions that individual has had with the vendor.

Marketing Management 50

Marketing Management Analytics Marketing Automation Services Video Marketing 50

Vidyard

MARCH 30, 2015

It is one thing to know how a potential customer interacted with your brand’s video, but having that information in the context of all the additional information in your marketing automation platform makes it incredibly powerful for sales and marketing professionals.”

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

It is one thing to know how a potential customer interacted with your brand’s video, but having that information in the context of all the additional information in your marketing automation platform makes it incredibly powerful for sales and marketing professionals.”

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

OCTOBER 16, 2013

Frequent videos are key because when a customer is interested in your product, it’s pretty unlikely they’ll reach out to a sales person; today’s empowered customer will go through half of the buying process before interacting with sales. How could you implement something interactive and dynamic with video?

Top of Funnel 51

Top of Funnel Inbound Marketing Video Marketing Planning 51

Vidyard

JULY 31, 2015

Facebook, Twitter, LinkedIn? Integrated Tools for Lead Generation and Interactivity Getting lots of views is great, but chances are some of your videos are created to help you generate new leads or convert them through the buying journey. Integration with Your Critical Distribution Channels Where, oh, where will your videos roam?

Marketing Automation Services 51

Marketing Automation Services Video Marketing CMS Development Work Management 51

Vidyard

OCTOBER 27, 2019

Social media: LinkedIn Facebook, Instagram, Twitter, and more. Solutions built for business can provide real-time data that digs down into specifics such as how individual users interact with each video. Popular places to use video include: Website. Landing pages. Sales assets. Press releases. Partner blogs. Video advertising.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

OCTOBER 27, 2019

Solutions built for business can provide real-time data that digs down into specifics such as how individual users interact with each video. Video in Business Benchmark Report Know where you stand, so you can stand out.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

JUNE 8, 2017

For context, 21% of Americans also use Twitter. For most people, language education stops after high-school, so having an easy daily way to interact with a new language presents this learning material in a way that anyone can consume. Many brands are looking to video podcasting as a new medium for promoting thought leadership.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

Vidyard

MAY 2, 2014

Measurable results After distributing the video on various social media channels (LinkedIn, Google +, Facebook, Twitter, YouTube, Reddit, etc.), They’ll be able to use individual viewer’s interaction with the videos as a way to reach out and establish new marketing qualified leads. Humanizing the brand (and the marketing!)

Webinar Metrics 50

Webinar Metrics Enterprise Management Brand Identity Branding 50

Vidyard

AUGUST 16, 2016

Where things get special is how they interact with users’ footage. In short, it’s the fancy home monitoring system every 80s movie had, now available for under 300 dollars and about the size of a small lamp. Nest doesn’t just sell cameras and hope for the best.

Youtube 50

Youtube Advertising Channels Work Management User-Generated Content 50

Vidyard

SEPTEMBER 22, 2014

Vidyard provides the detailed analytics they need to understand how potential customers are interacting with each video asset, helping them maximize views, engagement and conversion. They use video at every stage of the buying cycle to engage, educate, qualify and convert business.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Vidyard provides the detailed analytics they need to understand how potential customers are interacting with each video asset, helping them maximize views, engagement and conversion. They use video at every stage of the buying cycle to engage, educate, qualify and convert business.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

MAY 18, 2015

Follow their recent posts on Twitter, read the latest blog posts, and interact with the company by sharing your opinions – all from the YouTube channel! This company proves the simply posting random videos simply isn’t enough to provide a strong experience.

Youtube 52

Youtube Top of Funnel Enterprise Management Work Management 52

Vidyard

SEPTEMBER 22, 2014

Vidyard provides the detailed analytics they need to understand how potential customers are interacting with each video asset, helping them maximize views, engagement and conversion. They use video at every stage of the buying cycle to engage, educate, qualify and convert business.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

DECEMBER 17, 2020

Twitter Video Statistics 3.5 Since COVID-19 has increased the need to interact remotely, the power of video as a way to connect with customers has surged. Digital interactions with sales reps have increased 41 percent since the pandemic began, and online chat has increased 21 percent ( McKinsey & Company, 2020 ).

Statistics 157

Statistics Video Marketing Planning Business 157

Vidyard

MARCH 12, 2020

Always Turn Your Video On One of the biggest things you can do to keep the human touch in your interactions with coworkers is to turn your video on—let them see your face. They’ve all asked at least part of their workforce to work from home in light of the current health situation. More companies are likely to follow—maybe even yours.

Work Management 65

Work Management Tips Marketing Management Paid Search Agency 65