Zoominfo

JUNE 12, 2023

Last week, ZoomInfo co-hosted an event with Bain & Co. Our session included go-to-market efficiency insights from ZoomInfo CEO Henry Schuck and CMO Bryan Law, as well as Bain Partner Mackenzie Bushy and Dell SVP of Global Sales Operations Prabha Ramakrishnan. At ZoomInfo, we strive to respond within 90 seconds to every hot lead.

Marketing Analytics Tools 130

Marketing Analytics Tools Efficiency Sales Management Product 130

Zoominfo

MARCH 29, 2023

At ZoomInfo, we want sales teams to reach out to prospects who visit our website in less than 90 seconds. Your internal structure should enable this type of instant outreach. Not only can you capture more leads instantly, but you can also track external moves, website visits, and intent signals all with a simple click.

Sales Cycle 130

Sales Cycle Top of Funnel Intent Signal Zoominfo 130

Martech

JANUARY 29, 2024

Understanding lead generation ZoomInfo refers to lead generation as: “[T]he process of attracting prospects and getting them into the sales funnel, with the goal of converting them into customers. As I often say, a true lead demonstrates intent to discover or purchase your product — yes, it’s that simple. Contradiction? Let’s explore.

Lead Ranking 113

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 113

DealSignal

DECEMBER 9, 2022

With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear. The sheer variety of possible intent data use cases is a major reason.­ Table of Contents What is Intent Data? What is Intent Data? Intent Data Use Cases.

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

Zoominfo

MAY 16, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals.

Marketing Automation Services 130

Marketing Automation Services Budget Programs Zoominfo Work Management 130

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. Salesforce Sync also provides easy links within ZoomInfo contact and company profiles that redirect to their respective record in Salesforce, ensuring a cleaner motion for finding the information that’s needed.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Zoominfo

FEBRUARY 3, 2023

Email Email outreach typically requires a series of targeted emails, delivered on a predetermined cadence, that relate to the prospect and their pain points. To improve your website conversion rate, make sure your business is optimizing its web forms. The average email open rate across industries is about 21%.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

SalesIntel

APRIL 19, 2024

SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. This ensures users can access accurate and up-to-date information for more effective outreach. Their offerings include cold calling and email outreach features and segmented list creation.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

SalesIntel

APRIL 19, 2024

SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. This ensures users can access accurate and up-to-date information for more effective outreach. Their offerings include cold calling and email outreach features and segmented list creation.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

Zoominfo

JULY 25, 2023

The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution. Why Invest in B2B Lead Generation?

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

JULY 13, 2023

It means the process of renewing existing customers is a proactive effort that begins far before a contract is set to expire, with clear milestones that can drive engagement, attention, and outreach when it’s needed most. This is where I lean into the ZoomInfo app within Salesforce to see the full org chart at a particular business.

Marketing & Strategy 130

Marketing & Strategy Cross-Selling Marketing Analytics Tools Work Management 130

Zoominfo

JANUARY 26, 2021

At ZoomInfo, we’re always working to enable you to be the best. G2dotcom [link] pic.twitter.com/1FEAc6jlUP — ZoomInfo (@ZoomInfo) September 25, 2020. ABM For Targeted Outreach. With predictive analytics and intent signals, marketers can deliver ads through IP addresses, directly to stakeholders and decision makers.

Enterprise Management 189

Enterprise Management Lead Generation Lead Scoring Lead Ranking 189

Zoominfo

AUGUST 3, 2022

At ZoomInfo, tenured employees teach new hires all about our company culture, industry, and processes. With a solution like ZoomInfo Workflows , your sales reps can automatically feed contacts into their nurture campaigns, based on triggers they determine, including intent signals, news alerts, and page visits.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Webinar Metrics 130

SalesIntel

OCTOBER 23, 2023

Intent data has emerged as a powerful tool for sales and marketing teams, enabling them to prioritize leads and focus their efforts on the most promising opportunities. SalesIntel and ZoomInfo are prominent players in intent data solutions, offering unique approaches to harnessing buyer intent.

Intent Signal 40

Intent Signal Zoominfo Intent Bombora 40

SalesIntel

MARCH 1, 2024

Such repercussions can have lasting effects on future outreach endeavors, hampering the effectiveness of communication efforts. Restricted Outreach Functionality Lusha’s outreach platform, Engage, offers basic functionality that may not meet the diverse needs of users.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management When sales and marketing teams traditionally pull lists, they’re still missing important data that’s relevant only to their organization. In fact, just 17% is spent meeting with potential vendors.

Zoominfo 100

Zoominfo Marketing Management Peer-to-peer Opt-out 100

NetLine

OCTOBER 30, 2023

That’s where intent data comes into play—more specifically, buyer-level intent data. Strong intent signals that identify quality targets and generative AI that personalizes outreach will change the way you reach and convert customers.” How to Escape Actions speak louder than ICPs.

Intent Data 93

Intent Data Ideal Customer Profiles Lead Scoring Lead Ranking 93

SalesIntel

AUGUST 2, 2023

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. This platform caters to sales, marketing, and recruiting teams, providing access to B2B contacts, cell phone numbers, emails, direct dials, and buyer intent data.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Outreach 40

SalesIntel

MAY 13, 2024

Buyer Intent Data Buyer intent data reveals the signals or indicators that potential customers are actively researching or intending to make a purchase. Personalization: Understanding buyer intent enables you to tailor your messaging and offers to match potential customers’ specific needs and interests.

Marketing Analytics Tools 52

Marketing Analytics Tools Ideal Customer Profiles Marketing Automation Services Marketing Management 52

LeanData

APRIL 13, 2023

First, Expedient uses 6sense to collect intent data from their website and emails, while also providing insights into the keywords that led visitors to Expedient in the first place. Preventing Lead Leakage 6sense is a B2B predictive intelligence platform that uses AI and big data analysis to provide insights into buyer behavior and intent.

Ideal Customer Profiles 52

Ideal Customer Profiles Account Based Marketing Work Management ABM 52

DealSignal

JULY 17, 2023

In addition to data coverage, data accuracy is absolutely critical to the productivity and effectiveness of sales & marketing teams performing outreach to prospective customers. The software is lacking in significant features, like a proper intent data implementation , making it unhelpful for most use-cases.

B2B 52

B2B Ideal Customer Profiles Budget Programs Zoominfo 52

SalesIntel

APRIL 2, 2024

Sales Intelligence combines data, information and insights around key business aspects of organizations such as technology stacks, revenue, size, people hierarchy, fundraising, purchasing intent and more. A sales intelligence tool that primarily offers email lists and contact data is not truly a ZoomInfo alternative.

Zoominfo 52

Zoominfo Top of Funnel Enterprise Management Marketing Automation Services 52

DealSignal

AUGUST 7, 2023

This precision allows DealSignal’s customers to precisely target their outreach efforts, ensuring they efficiently and effectively utilize their time and resources DealSignal sets the standard for data accuracy, offering sales and marketing professionals a powerful tool to find reliable leads across multiple dimensions.

Ideal Customer Profiles 52

Ideal Customer Profiles Generation B2B Lead Ranking 52

Zoominfo

JUNE 15, 2021

At ZoomInfo, we’ve put a lot of time and effort into providing top-notch buyer intent data. Our Intent product monitors web traffic to understand which companies are consuming content about specific topics more than usual. More Contacts Based on Intent Signals. How Our Contact Algorithm Respects Your Privacy.

Zoominfo 130

Zoominfo Intent Contacts Top of Funnel 130

DealSignal

JULY 19, 2023

In addition to data coverage, data accuracy is absolutely critical to the productivity and effectiveness of sales & marketing teams performing outreach to prospective customers. The software is lacking in significant features, like a proper intent data implementation , making it unhelpful for most use-cases.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

DealSignal

JULY 19, 2023

In addition to data coverage, data accuracy is absolutely critical to the productivity and effectiveness of sales & marketing teams performing outreach to prospective customers. The software is lacking in significant features, like a proper intent data implementation , making it unhelpful for most use-cases.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

Content4Demand

MAY 21, 2020

During her session , DeAnn Poe, SVP of ZoomInfo, cited recent research from HubSpot that highlighted a renewed interest in marketing but less interest in speaking with a sales rep, which could be because budgets are in flux. Leveraging Intent Data For Authentic Sales Engagement A facet of generating conversions is timing.

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

Zoominfo

AUGUST 30, 2023

Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. Intent shines a light on the digital signals that businesses generate as they move through the buyer’s journey, giving GTM professionals a hyper-efficient way to target accounts that are getting ready to purchase.

Intent Data 147

Intent Data Intent Intent Signal Lead Ranking 147

Zoominfo

JUNE 15, 2021

At ZoomInfo, we’ve put a lot of time and effort into providing top-notch buyer intent data. Our Intent product monitors web traffic to understand which companies are consuming content about specific topics more than usual. We released a new user interface, new delivery mechanisms, and new topics. The quick answer is: We do not.

Zoominfo 130

Zoominfo Contacts Top of Funnel Intent Signal 130

Zoominfo

JANUARY 26, 2021

ABM For Targeted Outreach ABM is the ideal approach for enterprise leads because marketers can create a list of organizations to target and then track how they interact with the digital content that’s shared with them.

Enterprise Management 130

Enterprise Management Lead Generation Lead Scoring Lead Ranking 130

Zoominfo

NOVEMBER 6, 2023

From a tools perspective, they were frequently confronted with bad data (including intent), high cost and time to set up and manage the platforms, poor integrations, and difficulty in seeing and proving ROI. Importantly, that outreach is then personalized based on data, to make sure that they feel relevant and maximize conversion.

Account Based Marketing 147

Account Based Marketing ABM Ideal Customer Profiles Marketing Analytics Tools 147

Zoominfo

JULY 13, 2021

We’ve had some big moments at ZoomInfo over the years. In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity.

Zoominfo 130

Zoominfo Marketing Automation Services Enterprise Management Top of Funnel 130

Zoominfo

MAY 21, 2021

That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch. To use a sports analogy: If firmographic data shows where all the players are on the field, intent data shows what they’re each about to do next.

Intent Data 130

Intent Data Intent Lead Ranking Marketing Websites 130

Zoominfo

AUGUST 23, 2023

For quite some time, ZoomInfo has been thought of as a contact database platform that helps sales reps find their best customers. Historically, ZoomInfo has been strongly associated with sales and data, including our No. 1 G2 rated intent signals. But that’s only the beginning of how we help businesses go to market.

Marketing Analytics Tools 130

Marketing Analytics Tools Campaigns Zoominfo Brand Identity 130

Terminus

JULY 15, 2019

And remember, since you can now track engagement at the account level, even if it’s anonymous, you can still trigger different SDR outreach or higher-touch marketing programs based on that anonymous, pre-form-fill engagement info. 3) Save forms for accounts that have Spiked or have some engagement.

Intent Signal 22

Intent Signal Content Zoominfo Marketing Automation Services 22

SalesIntel

FEBRUARY 28, 2024

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 Regarded as one of the industry’s fastest-growing and most dependable B2B data providers, SalesIntel offers firmographic and technographic data charts and buyer intent data through its partnership with Bombora with over 12,000 online intent topics.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52

SalesIntel

JUNE 23, 2023

Two different approaches to B2B data emerged – those of DiscoverOrg and ZoomInfo. ZoomInfo, on the other hand, focused on volume and a pay-per-credit model. ZoomInfo, on the other hand, focused on volume and a pay-per-credit model. In February 2019, DiscoverOrg decided to acquire ZoomInfo.

CMO 94

CMO Jigsaw Ideal Customer Profiles Zoominfo 94