Buzz Marketing for Technology

JUNE 27, 2008

Home Business solutions IT services Products Support & downloads My IBM. IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. Skip to main content.

Guidelines 100

Guidelines Wiki Copyright Ideal Customer Profiles 100

Webbiquity

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.). Social Media Monitoring.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

MARCH 29, 2010

It provides a rich new toolset and set of techniques for carrying out these processes, but the processes themselves are familiar: listening , networking , interacting , information sharing , and promoting. Social Media Listening. Social media reduces the friction of customer communications. Information Sharing.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Buzz Marketing for Technology

JUNE 28, 2008

Information Architecture. The risks to relying too much on e-mail (and other systems such as shared drives) for information storage are well known: Ã? 3rd party services are usually owned by the individual not the company. Social media. Convergence. Governance. Human Resources. Internal Communications. Intranet 2.0.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Customer Experience Matrix

JUNE 2, 2009

It lets marketers or sales people specify companies and individuals to monitor, and then scans media including social networks (LinkedIn, Facebook), public forums (blogs, wikis, Diggs, Twitter), paid sources (D&B, Zoom, Jigsaw,) and Web pages for information about those entities.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Biznology

DECEMBER 15, 2011

” Over the last few years, many in the social media space have been on a quest to find the perfect ROI model for blogs, micro-blogs, wikis, social networking, social bookmarking and other animals in the ever growing Social Business zoo. Product/Service/Process Innovation.

Lead Ranking 80

Lead Ranking Social Media ROI Media 80

Biznology

MARCH 5, 2012

Those communication vehicles are appropriate for peer-to-peer handling and distribution of small amounts of information, but are stretched beyond their limits when dealing with high-volume, inter-connected, unstructured information that needs to be made available and processed quickly in competitive and dynamic enterprise environments.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Webbiquity

FEBRUARY 9, 2010

Such plans are most nearly universal in retail and ecommerce, where 79% of survey respondents plan to increase budgets, with only 1% planning budget reductions for social media. In business and consumer services, the figures are 54% increase, 1% decrease. The lessons?

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

JUNE 27, 2008

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. IM is much more difficult to control ( in terms of information flow and when it is used, not to mention possible viruses).

Wiki 100

Wiki Web 2.0 Work Management Class 100

Buzz Marketing for Technology

SEPTEMBER 24, 2008

Heres what well be covering: Week 1- Social Networking --Ning, LinkedIn and Facebook. If you have specific questions about social networks that we should address as part of this module, please leave them for us here. Week 2-- Social Bookmarking and Tagging. Week 5-- Wikis. Create your own social network!

Ning 100

Ning Web 2.0 RSS Social Networks 100

Paul Gillin

NOVEMBER 24, 2010

The Oracle Social Media Participation Policy applies to. All blogs, wikis, forums, and social networks hosted or sponsored by Oracle (e.g., com , wiki. Your postings about Oracle’s business, products, employees, customers, partners, or competitors on external blogs, wikis, discussion forums, micro-blogs (e.g.,

Social Media 50

Social Media Copyright Media Wiki 50

Buzz Marketing for Technology

JUNE 27, 2008

If we think of institutional learning environments (usually referred to as Virtual Learning Environments or VLEs), they tend to be monolithic systems providing content (PowerPoint slides, lecture notes) and services (such as email, conferencing) to the learner. which threaten to disrupt established systems. What are we left with?

Buzz 100

Buzz Web 2.0 Wiki Work Management 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Our jobs as learning professionals shift from being primarily content producers to facilitating others in creating their own content, showing them how they can actively engage with information and learning materials, teaching them how to be self-directed learners. I heard the same thing from the Gen Y folks at my Social Media Game workshop).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries. microblogs (Twitter, Friendfeed , etc.),

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Paul Gillin

JANUARY 16, 2012

The company already had a mix of stand-alone blogs, forums and wikis that had sprung up to address specific problems, but there was no integration between them. BASF Chemical wanted to see two-thirds of those silos move to a shared service within a year. CheeChin Liew (right, @twiliew ), Enterprise Community Manager.

Peer-to-peer 50

Peer-to-peer Wiki Enterprise Management Communities 50

Webbiquity

MAY 10, 2011

From time to time, write “teaser&# posts informing readers of what content they are missing, but could be getting, as a newsletter subscriber. Link to product information from within your blog posts. Amplify new product or service announcements (carefully). Build your email subscriber list. Gather market intelligence.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Buzz Marketing for Technology

JULY 24, 2008

Here are some of the tools, services and ideas that we use to be lightweight. Hosted Services - Were not technical people. So, we use hosting services for. Social Networking - We have presence on the major social networks, but they arent a part of our day-to-day work. Social Design. conference.

Ning 100

Ning Tools Wiki RSS 100

Buzz Marketing for Technology

SEPTEMBER 22, 2008

Other Terms Of Service Violation. ));" style="font-weight:700;"/> " style="display:none;" align="center">. ® information sharing communication (pod and vodcasting, technologies such as cell visual information phones, pdas, software, blogs, video conferencing) pageflakes, social ï?® ® Ability to network ï?®

Work Management 100

Work Management DMCA Ning Privacy Policies 100

Buzz Marketing for Technology

JUNE 27, 2008

Carr argues that, for most people, the Web is becoming the primary channel through which information is absorbed and processed. My mind now expects to take in information the way the Net distributes it: in a swiftly moving stream of particles. We look forward to seeing you soon on your favorite social networking site! -->.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Chris Koch

JUNE 26, 2009

“Following” is a non-threatening way to build up your network of contacts without having to know any of them. To me, it’s the missing link between monitoring blogs and connecting with people through social networking sites like LinkedIn and Facebook. Wetpaint offers a nice free wiki. Be sure to get an account at Ping.fm

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Paul Gillin

JULY 8, 2010

The Oracle Social Media Participation Policy applies to. All blogs, wikis, forums, and social networks hosted or sponsored by Oracle . Your postings about Oracle’s business, products, employees, customers, partners, or competitors on external blogs, wikis, discussion forums, micro-blogs . Follow the Code.

Social Media 50

Social Media Media Copyright B to B 50

Paul Gillin

JANUARY 17, 2012

At Lotusphere today, two representatives to 3M outlined some ways the company is using collaboration platforms to improve access to expertise and information across the far-flung company, which has people in more than 60 countries. A sampling: “I need information on 3M Japan products (name withheld) and what are the Eurpean substitutes?”.

Wiki 50

Wiki Peer-to-peer Work Management Marketing Management 50

Buzz Marketing for Technology

JUNE 27, 2008

Other Terms Of Service Violation. ));"/> " style="display:none;" align="center">. works primarily with information or. Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? Pornographic. Copyright Violation.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

MLT Creative

NOVEMBER 23, 2010

Buzzgain Buzzgain is a social media monitoring tool that can research, index and catalog more than 104 million blogs, vlogs, message boards and more. You can then integrate the information it gathers into your CRM solution. Don’t worry – even though its information comes from around the world, it can quickly be translated.

Social Media 40

Social Media Tools Media Wiki 40

Buzz Marketing for Technology

OCTOBER 16, 2008

A comment Ewa left on my blog and my response, has left me wondering how we can assess worker learning over a period of time, both through formal learning and informal learning. However, in my case, blackboard and university wikis are erased at the end of the semester because of FERPA (student privacy laws). Subscribe to this blog.

Web 2.0 100

Web 2.0 Work Management Wiki Marketing Management 100

Hubspot

NOVEMBER 5, 2012

Well, back in 2009 Google created Google Wave to combine email, instant messaging, wikis, web chat, social networking, and project management. Blippy was a website that allowed users to share their reviews of products and services. When Twitter service is unavailable, the Twitter fail whale makes an appearance.

Creativity 28

Creativity Marketing Websites Digg Paid Search Agency 28

Buzz Marketing for Technology

JUNE 27, 2008

from pitching your cause to donors and funding agencies, to delivering services to members and clients; and from seeking public support and the ear of decision-makers, to collaborating with other organizations in projects of common interest. The messenger is the person, group, or organization that delivers the information to the audience.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

WebMarketCentral

SEPTEMBER 10, 2008

You can find some great posts on capitalizing on social bookmarking sites on Social Media Today , and no one has written more great stuff about using Digg to drive traffic than Chris Lang. Wikis A wiki is another place to share your knowledge of a particular topic with a community or the world.

Social Media 20

Social Media Wiki Optimization Digg 20

Hubspot

DECEMBER 30, 2011

Social Media Marketing Dictionary: 120 Terms to Know. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Previously, the service started as a blog comment search engine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Previously the service started as a blog comment search engine. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Search BMJ blog: You dont need to be signed in to read BMJ Group Blogs, but you can register here to receive updates about other BMJ Group products and services via our Group site. a few wise guys attempting to inform the many. RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

JULY 24, 2008

Information management. One of the first things you need to do before you start sharing what you know with anyone else is to make sure that you have your information managed properly. See my post on free knowledge tools to get started on proper information management. They should be informal. Create a solid foundation.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Adobe Experience Cloud Blog

AUGUST 27, 2008

I also write the WebMarketCentral B2B marketing blog , and manage WebMarketCentral.com , a site that connects web marketers with online resources and services. Buyers used to rely on marketing for product information because even though they knew the information would be biased, detailed product information was scarce and difficult to obtain.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Hubspot

SEPTEMBER 8, 2011

Using location based services to build a loyalty program. Point-of-purchase and location based services. Offering incentives for sharing with your networks. What kinds of businesses should use location based services. Resources for location based marketing information. Adopting Location Based Marketing Services. "I

Rules 28

Rules Campaigns Work Management Marketing Management 28

Online Marketing Institute

NOVEMBER 8, 2010

Just look at Peter Kim’s social media case study wiki –it’s chock full of examples. So, the key learning her, in my view, is to focus on creating unique, compelling content that will push your customers to act–whether that means sharing said content or buying your products/services.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Biznology

DECEMBER 28, 2017

Striving to provide superior products and services, businesses have started to invest in knowledge management. providing an accurate source of relevant corporate information in the form of a structured knowledge base, that’s available to all. Wiki-like repositories. That’s when social networks get to the spotlight again.

Social Media 156

Social Media Enterprise Management Media Work Management 156