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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. Automate Your Email Campaigns Your ROI may improve dramatically if you automate your email campaigns using your software.

ROI 175
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B2B Sales In A Slow Economy: How New Business Relationships Can Fortify Your Future

Marketing Insider Group

This means their spend has gone towards software, VPNS, and firewalls. For instance, HubSpot made their conversational marketing tool for free. The concept of growth marketing is strongly focused on data and how to use it to convert more prospects and drive sales. Be proactive.

B2B Sales 351
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Marketing Trends According to INBOUND 2022: NFT's, AI and Data

SmartBug Media

Over the next week, we’ll be publishing a series of INBOUND 2022 recap blogs about: Business growth. Marketing trends. Creativity and culture in B2B marketing. SAP Software Solutions. Set up an email workflow through HubSpot where recipients could receive their NFTs. How AI Will Transform the Way Marketers Work.

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How to Use Influencer Marketing at a Fast-Growth Startup

Onalytica B2B

In either case, startup founders and growth marketers would be foolish to ignore the potential impact of influencer marketing. Influencer Marketing for Startups. Certain channels are most pertinent to startups seeking quick growth. Fast-growth needs an immediate hook. Influencers & Content.

Startups 213
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Top 10 SaaS Conferences to Attend in 2021

accelerate agency

Expected to grow by nearly $100 billion over the next five years, the SaaS (software as a service) industry is firmly making its presence felt in markets across the world. Can a particular business of software (BOS) conference showcase your own firm to the right people? How to choose the right SaaS conference to attend.

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AI workflows for marketers—and recommended tools for each

MKT1

After reading this newsletter, you should have a few products to check out and a better tactical understanding of how AI can make you a better marketer. We’ll cover: An overview of the 4 main workflows AI can help marketers with, plus examples of products that can help with each. Who is it for? Beautiful.ai What is it?

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Marketer of the Month Podcast- Understanding Community Led vs Product Led Growth with HubSpot’s SVP of Marketing 

Outgrow

About our guest: From working for large brands in both B2C and B2B to scaling one of the largest customer acquisition engines in B2B, Kieran Flanagan is a Senior Vice President of Marketing at Hubspot , holding a proven track record of assisting SaaS businesses of all sizes. Saksham Sharda: Hi, everyone. Thanks for joining us, Kieran.