chiefmartech

JUNE 20, 2016

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 If you skeptically raised one eyebrow with that last statement, you might be thinking, “Umm, LinkedIn isn’t really a marketing technology company.” LinkedIn Sales Navigator is a great example of the company marketing this capability.

Work Management 52

Work Management Marketing Management Marketing Automation Services Acquisitions 52

Webbiquity

JULY 27, 2021

” Yet as businesses have found themselves awash in cash over the past year—due to combination of government aid, a milder than expected slowdown in consumer spending, rising valuations, low interest rates, and tax cuts—far too many have spent that cash on stock buybacks rather than Drucker’s two basic functions.

CMO 205

CMO Gartner Budget Programs Spending 205

Outreach

APRIL 3, 2018

This solution will remove barriers and help people sell more by addressing three mission critical sales problems: (1) a disjointed sales tech stack, (2) inconsistent or untrustworthy data, and (3) maintaining governance practices to preserve data quality. No wonder sales operations often has edit access locked down! Bad data is scary.

Outreach 49

Outreach Lock-In Cross-Selling Barriers 49

Envy

JANUARY 30, 2022

Bringing together AI researchers, practitioners, scientists, and engineers, the conference features speakers, tutorials, workshops and exhibitions, all selected according to the highest standards. David Petraeus, in addition to government ministers, academics and industry insiders, making it one not to miss.

Marketing AI 117

Marketing AI Conference Peer-to-peer Marketing Management 117