Trending Sources

Update to Facebook Promotions

Vertical Response

Facebook announced today that they updated their Page Terms  allowing businesses to run promotions directly on Page Timelines not just in apps as before. According to the Facebook for Business blog , you can now: Collect entries by having users post on the Page or comment/like a Page post. The post Update to Facebook Promotions appeared first on VR Marketing Blog.

28 Super Easy Tips on How to Promote Your Content

grow - Practical Marketing Solutions

Here are 28 tips on how to promote your content online. Promote Your Content On Social Media. Here’s what I do: On publish — Twitter: I schedule this through IFTTT to go out with #new, the title, and the featured image once the blog is live, it’s also pushed to Facebook, Pinterest, LinkedIn and G+ the day it publishes. Promote Your Content To Your List(s).

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

Which content promotion tools are most useful? Which blog post promotion tactics are most effective? Find the answers to these questions and more here among hundreds of recommendations about tools, tactics and techniques to promote blog posts. 25 Easy Ways to Promote Your Blog by Kim Garst. How I promote my new blog posts by The Social Media Hat.

What Facebook’s Crackdown on ‘Overly Promotional’ Page Posts Means for Your Business

Vertical Response

Just when you thought your social media strategy was set, Facebook goes and makes changes. At the beginning of the year, Facebook will crackdown on any brand that posts “overly promotional” Page posts. In a recent survey, Facebook users said they were fed up with the amount of ads clogging their News Feeds. Offer content rather than a promotion.

Content Methodology: A Best Practices Report

In fact, Beebe’s only real criticism of the first cut was a self-promotional shot for Marriott. Twitter, Facebook, Snapchat, LinkedIn, etc.) • Combination of link. content (Instagram, Facebook video, photos, etc.) • Optimized for impres- sions, clicks, shares, referral traffic, lead. Outbrain, Facebook, LinkedIn, etc.) • Paid promotion of. Content. Definition II.

Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher  without a special approval process. To make it effortless for even small bloggers, Facebook announced in a post this week that it is teaming up with WordPress for a plugin that allows us to publish from our blog directly to Facebook. Time will tell. 3.

Keys to Creating Memorable Social Media Promotions

Vertical Response

How about a crazy successful social media promotion. The digital advertising agency James and Matthew and Company was hired by E&A Credit Union to create a digital promotion to increase home loans. The quirky two-sentence promotion was accompanied by a picture of a zombie-proof home. and create a promotion around that answer,” Pond says. Give up? Make it shareable.

How to Turn Customers Into Brand Promoters on Facebook [Infographic]

Hubspot

Facebook has been a gold mine of quality referral traffic for retailers. Not only has Facebook sent volumes of friend traffic to ecommerce stores, this traffic has converted at a high rate, boosting retailers’ profits. However, in recent past, the declining organic reach on Facebook has made it increasingly difficult for retailers to reap the same marketing benefits.

ReadyPulse Now Offers Instagram Brand Promotion Capabilities

ReadyPulse

We are very excited to announce the availability of Instagram promotions. In its recent report Pew Research highlighted the recent trend of teens spending more time on Instagram and Twitter and away from Facebook. Run a flexible Instagram brand promotion campaign and offer an optional registration + voting to broaden the exposure. How ReadyPulse enables Instagram Promotions.

Content Marketing Playbook: Strategy and Roadmap

stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. If we fell victim to the temptation to strip- mine that audience with overt promotions, we’d destroy. The key is to tell stories that connect back to your brand without involv- ing any overt promotion or contamination of editorial integrity. All rights reserved.

Use Instagram as the starting point to promote your business online

Biznology

I recently ended my stint as Content and Social Media Chair of  MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. The post Use Instagram as the starting point to promote your business online appeared first on Biznology.

5 Ways B2B Marketers Can Learn to Love Facebook

Act-On

Are you holding back on Facebook marketing just because you’re in B2B? It was reinforced by what felt like a bait and switch when Facebook killed organic reach. And because most everyone in B2B seemed focused on LinkedIn, I figured I could maybe just ignore Facebook. I had a Facebook page all along, of course. Next is just how plain ubiquitous Facebook is. Third?

The Best Ways to Promote Your Small Business Event

Vertical Response

You can create a Facebook event or if you have a paper invitation you’re going to send out through the mail, take a picture of it and post it on Instagram or Pinterest. Remember, VerticalResponse has an easy event marketing tool that includes a Facebook widget to help you promote your event. The key, Mueller says, is to match your time and energy with your needs.

3 New Promotional Product Campaign Ideas for Your B2B Marketing

B2B Marketing Traction

Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. Last week Flora Taub , my friend and promotional products rep for Geiger in Southern California, sent me an email with a fun new idea – selfie sticks! Selfie stick video or photo social media campaign.

Staffing and Launching Your Content Marketing Program

to help you get that promotion. audience with overt promotions, we’d destroy the asset. on each of our primary distribution channels (email, Facebook, Twitter, LinkedIn, and Google+). ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. 200,000 readers.

Facebook, You’ve Failed Us

grow - Practical Marketing Solutions

There is an unsettling buzz about the future of Facebook. Some analysts report that Facebook usage is declining , or at least  slowing in some parts of the world  and if that is true, it is a problem of Facebook’s own making. The Facebook is foremost a place to connect with family and friends. Secondarily, Facebook provides a place for self-expression.

The Nine Best Facebook Marketing Tools

Webbiquity

Along with Google, Facebook is one of the giants of the Internet. According to recent research , 71% of all Internet users have a Facebook profile. 96% of B2C and and 88% of B2B companies use Facebook for marketing. Here are nine of the most popular tools for enhancing Facebook marketing efforts. Google Review Count: 790,000. Look no further than LikeAlyzer! BuzzBlogger.

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How to use influencer marketing to promote your book

Biznology

For context, I am using six books I have promoted over the last couple years on behalf of their authors: Glock and Law of the Jungle by Paul M. First-time and niche authors have much less support and resources towards book-promotion. Social media goes beyond blogs, Facebook, and Twitter – don’t ignore message boards and specialty sites. There’s So Much More than Mommy Bloggers.

Make a Blockbuster: 8 Tips to Promote Your Webinar

Act-On

Promoting your webinar – so that people learn about it and are inspired to register to attend it – is just as important as creating it to begin with. Make a promotion plan. Make sure you start your planning at least a month in advance, so you can devote at least three weeks to these promotional efforts. Email is the backbone of most webinar promotion campaigns.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

Marketing Is Personal – Emotion Beats Promotion By 2X

B2B Marketing Insider

Now the CEB is helping to explain what we can do with the realization that promotional marketing and solution selling are dead with their report “ From Promotion To Emotion.” From Promotion to Emotion. And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Strategy

This Week in Content Marketing: Content Creation Plummeting on Facebook

Junta 42

In this week’s episode, Robert and I analyze several new digital marketing statistics, including the decline of user content creation on Facebook and consumer use of wearables, and discuss the opportunities and challenges each trend creates for marketers. Among the most interesting: Facebook users are becoming lurkers; 66% report they didn’t post anything there in the last three months.

How Too Much Promotion Can Hurt Your Staffing Firm

Haley Marketing

You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. Maybe you’re being too promotional on your social channels, so much so that readers have become disengaged. Putting Promotions Over Customer Service. Of course it's important to promote on social, but staffing firms must learn how to do it the right way.

17 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now you need to distribute and promote it. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Here Promote your paper in your blog’s sidebar or widget or with a call to action at the end of the post. Promote your white paper using online press release distribution services. This Not so fast.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

Facebook content strategy is a time bomb for inbound marketing

grow - Practical Marketing Solutions

Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs,  podcasts , video, eBooks, newsletters, social media marketing , and other forms of  content marketing  which serve to attract customers. The economics of the social media platforms like Facebook and LinkedIn are also driven by content, but their metrics are different.

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Some people think content promotion isn’t complicated. As a result, brands that wish to rely on these tactics must have patience -- or double down on promotional efforts. So if you''re a late inbound adopter in a competitive industry and you want to grow fast, you need to get creative with how you promote your content. The Tactics of Content Promotion. Syndication.

10 of the Best B2B Facebook Pages

KoMarketing Associates

Facebook has emerged as a marketing channel that’s been adopted by countless individuals and brands alike. In fact, Facebook, the world’s largest social network, now has more than 1 billion users, including about  15 million brand  pages. We chose the pages that were not only engaging, but that offered an excellent example of how a Facebook page can work for B2B companies.

25 Ways To Promote Brand Awareness For Your Small Business

Savvy B2B Marketing

Be faithful to promote the same message over and over again to help it stick. 4. Promote Others. Create a Branded Facebook Page. Make it easy for people to connect with you on Facebook with a branded page featuring your logo and key messaging. Resist the urge to over-promote. Be Authentic. Be Unique. Be Consistent. Choose a Memorable Name. Attend Community Events.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

Did Facebook Just Deliver a Crushing Blow to Native Advertising?

Contently

Everyone assumes that if Facebook were to drop an anvil on media companies, it’d come in the form of an algorithm reconfiguration, a change in the revenue split on Instant Articles, or some combination of the two. But for the increasing number of publishers that rely on native advertising to make ends meet, Facebook may have already delivered a brutal blow. The tag.

How to Effectively Promote Your Blog Content

WindMill Networking

In this post, we’re going to look at the basic ways you need to promote each piece of blog content you publish. Sharing with … Continue Reading How to Effectively Promote Your Blog Content by Kristi Hines - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. Blogging Blog Facebook LinkedIn Overkill Pinterest Promote Your Blog Social Media Marketing Twitter If you want more readers to consume your content, you can’t expect them to find it on their own. Featuring Contributions from Global Thinkers.

Pinterest Announces Promoted Pins

Vertical Response

Pinterest will follow in the steps of Facebook and Twitter by calling the paid advertisements, Promoted Pins. Silbermann said these Promoted Pins will be available to a select group of businesses. ” He went on to promise that Promoted Pins would be tasteful, transparent, relevant, and improved based on user feedback. Positive or negative? All rights reserved.

How to Utilize B2B Online Marketing to Promote New Solutions

KoMarketing Associates

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. App Notifications. When launching a major new product or service, the app notification tactic may aid in gaining interest quickly.

Video ads: Facebook or YouTube?

Vidyard

For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube. Facebook has been on the rise in video for the past year. The New Adwords is Video.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. Identify and write for the audience with promotion in mind: Before writing effective blog posts, the ideal target audience must be clearly defined. Blog Post Promotion. Final Thoughts.