Trending Sources

Update to Facebook Promotions

Vertical Response

Facebook announced today that they updated their Page Terms allowing businesses to run promotions directly on Page Timelines not just in apps as before. For more information on Facebook Promotions, consult their guidelines here. ©

28 Super Easy Tips on How to Promote Your Content

grow - Practical Marketing Solutions

Here are 28 tips on how to promote your content online. Promote Your Content On Social Media. Promote Your Content To Your List(s). Promote Your Content Through Syndication. Promote Your Content Through Advertising. Promote Your Content On Social Media.

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity

But just as creators have to up their games in terms of content quality, they’ll need to expand and enhance content promotion efforts as well in order to rise above the noise. The helpful content promotion checklist infographic below from CleverClicks is an excellent guide.

4 Content Promotion Strategies to Increase Engagement

Modern B2B Marketing

If you were an early adopter of inbound marketing , you might have spent 80% of your time creating content and 20% of your time promoting it. To increase engagement, you need to spend 20% of your time creating content and 80% of your time promoting it. .

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or B2B Marketing.

The Busy Marketer’s Guide to Promoting Your Content in 30 Minutes or Less

Act-On

We content marketers just aren’t very good at promoting our content. Because so many content marketers are terrible at promoting their content, if you and I can be even adequate at it, we’ll end up looking like rock stars. Usually I’ll publish once on Facebook , LinkedIn and Google+.

Goodbye Promotional Posts – Preparing for Facebook’s News Feed Update

KoMarketing Associates

Facebook recently announced that they plan on making significant changes to their News Feed that could have a big impact on the number of users exposed to a company’s post. Instead, Facebook will focus on giving its users more content that they care about. What Are Promotional Posts?

Make a Blockbuster: 8 Tips to Promote Your Webinar

Act-On

Promoting your webinar – so that people learn about it and are inspired to register to attend it – is just as important as creating it to begin with. Make a promotion plan. Here are eight tips to promote your webinar and get the attendance you need to achieve your goals.

21 Fantastic Facebook Marketing Guides

Webbiquity

marketers have a love-hate relationship with Facebook. But the bottom line is, as Amanda DiSilvestro notes in one of the posts highlighted below, “there are two online platforms (marketers) just can’t avoid: Google and Facebook.” Best Facebook Marketing Guides.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or B2B Marketing.

How to Turn Customers Into Brand Promoters on Facebook [Infographic]

Hubspot

Facebook has been a gold mine of quality referral traffic for retailers. Not only has Facebook sent volumes of friend traffic to ecommerce stores, this traffic has converted at a high rate, boosting retailers’ profits. Facebook is being accused of failing retailers.

Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher without a special approval process. Facebook wants to build a content monopoly and there is probably no existing regulation or market force that can stop them.

The Best Ways to Promote Your Small Business Event

Vertical Response

You can create a Facebook event or if you have a paper invitation you’re going to send out through the mail, take a picture of it and post it on Instagram or Pinterest. The post The Best Ways to Promote Your Small Business Event appeared first on VR Marketing Blog.

Keys to Creating Memorable Social Media Promotions

Vertical Response

How about a crazy successful social media promotion. The digital advertising agency James and Matthew and Company was hired by E&A Credit Union to create a digital promotion to increase home loans. and create a promotion around that answer,” Pond says.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or B2B Marketing.

ReadyPulse Now Offers Instagram Brand Promotion Capabilities

ReadyPulse

We are very excited to announce the availability of Instagram promotions. In its recent report Pew Research highlighted the recent trend of teens spending more time on Instagram and Twitter and away from Facebook. Support for mobile devices, web and Facebook page tabs.

3 New Promotional Product Campaign Ideas for Your B2B Marketing

B2B Marketing Traction

Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. 3 New Promotional Campaign Ideas. If you have a favorite promotional item idea, please share it below.

Facebook, You’ve Failed Us

grow - Practical Marketing Solutions

There is an unsettling buzz about the future of Facebook. Some analysts report that Facebook usage is declining , or at least slowing in some parts of the world and if that is true, it is a problem of Facebook’s own making. So does Facebook’s.

Promoted Content: 5 Steps to Take Before Launch

KoMarketing Associates

million pieces of content on Facebook every minute of every day. Promoted content platforms like Outbrain and Taboola allow you to submit your content using a CPC model, which is then placed on thousands of popular websites across the web as “sponsored posts” with hopes of garnering new visitors leads. Before jumping into promoted content with both feet, you must first identify what it is you want to accomplish when instituting a promoted content strategy.

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Marketing Is Personal – Emotion Beats Promotion By 2X

B2B Marketing Insider

Now the CEB is helping to explain what we can do with the realization that promotional marketing and solution selling are dead with their report “ From Promotion To Emotion.” From Promotion to Emotion. I have always believed that B2B Marketing is personal.

17 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now you need to distribute and promote it. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Promote your paper in your blog’s sidebar or widget or with a call to action at the end of the post.

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18 Ways to Promote Your White Paper for Lead Generation

NuSpark

How do you promote it? There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO. Promote your paper within your blog’s sidebar or widget. All white papers should be promoted via online press release distribution services.

Paper 101

25 Ways To Promote Brand Awareness For Your Small Business

Savvy B2B Marketing

Be faithful to promote the same message over and over again to help it stick. Promote Others. Create a Branded Facebook Page. Make it easy for people to connect with you on Facebook with a branded page featuring your logo and key messaging. Resist the urge to over-promote.

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Some people think content promotion isn’t complicated. As a result, brands that wish to rely on these tactics must have patience -- or double down on promotional efforts. The Tactics of Content Promotion. to over $20 on networks like Facebook, Twitter, and LinkedIn.

Facebook content strategy is a time bomb for inbound marketing

grow - Practical Marketing Solutions

Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs, podcasts , video, eBooks, newsletters, social media marketing , and other forms of content marketing which serve to attract customers.

7 Promotion Tactics to Get Your Content Seen

Act-On

With two million blog posts published every day and over 200,000 photos shared on Facebook every minute (not to mention tweets, videos, books, and everything else), there’s no way our audiences can keep up. And they don’t: Witness the single-digit average organic reach for Facebook posts. And so, we have to promote our content. They spend as much money promoting a movie as they do in making it. Stodgy old email” is better for promoting content than social media.

This Week in Content Marketing: Content Creation Plummeting on Facebook

Junta 42

In this week’s episode, Robert and I analyze several new digital marketing statistics, including the decline of user content creation on Facebook and consumer use of wearables, and discuss the opportunities and challenges each trend creates for marketers.

Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot

Marketing Edge

Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for the transactions – no apps, no plugins required.

The Business Case for Buying Facebook Likes

grow - Practical Marketing Solutions

There has never been a time in history where the mantle of authority has been so effortlessly assumed and promoted. Perhaps the most prestigious symbol of social proof today is the Facebook “Like.” There is a practical business case for being a Facebook fake, right?

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Using Inbound Marketing to Promote Your Next Conference

Synecore

The event page or website is the cornerstone of your conference promotion efforts. Your event page could be a dedicated website or microsite, Facebook event page, or an Eventbrite page. So, you’ve decided to host a conference , now what?

Why Should You Verify Your Facebook Page?

Haley Marketing

Within the competitive Facebook space, every inch you can gain over the competition helps. Just over 1 month ago, Facebook began to roll out verification status for pages. How To Verify Your Facebook Page. Click Call Me Now to allow Facebook to call you with a verification code.

How Too Much Promotion Can Hurt Your Staffing Firm

Haley Marketing

You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. Maybe you’re being too promotional on your social channels, so much so that readers have become disengaged. Putting Promotions Over Customer Service.

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How to Promote an Event with Social Media

Paul Gillin

As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. The average Facebook member has 130 Facebook friends.

43 Bright Ideas for Promoting Your Lead Gen Content

Hubspot

You can''t just put a piece of content up on your website and hope that people will find it -- you''ve got to actively promote it to your audience. . At INBOUND 2014 , I went over the following 43 ways to promote marketing content. Facebook. Internal Promotion.

6 Tips for Easy Ebook Promotion with Social Media

Writing on the Web

with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. It’s not just about promoting your ebook, it’s about promoting YOU!

Why Content Shock is coming to a Facebook ad near you

grow - Practical Marketing Solutions

If you read between the lines, Facebook just told us it’s going to become a lot more expensive to be in marketing soon. This was surprising to analysts, as evidenced by the fact that many of them then asked Facebook’s executives to elaborate on what this means.

Use Instagram as the starting point to promote your business online

Biznology

I recently ended my stint as Content and Social Media Chair of MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well.

Pinterest Releases Promoted Pins to All

Vertical Response

Pinterest recently announced that they’ve released their successful Promoted Pin functionality to every U.S.-business Promoted Pins were launched 8 months ago and tested in beta for particular brand advertisers. The pin with the shot of a lantern is the Promoted Pin.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. Once the target has been set, keep promotional strategies in mind when developing headlines and titles.