Trending Sources

Update to Facebook Promotions

Vertical Response

Facebook announced today that they updated their Page Terms  allowing businesses to run promotions directly on Page Timelines not just in apps as before. According to the Facebook for Business blog , you can now: Collect entries by having users post on the Page or comment/like a Page post. The post Update to Facebook Promotions appeared first on VR Marketing Blog.

28 Super Easy Tips on How to Promote Your Content

grow - Practical Marketing Solutions

Here are 28 tips on how to promote your content online. Promote Your Content On Social Media. Here’s what I do: On publish — Twitter: I schedule this through IFTTT to go out with #new, the title, and the featured image once the blog is live, it’s also pushed to Facebook, Pinterest, LinkedIn and G+ the day it publishes. Promote Your Content To Your List(s).

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity

But just as creators have to up their games in terms of content quality, they’ll need to expand and enhance content promotion efforts as well in order to rise above the noise. The helpful content promotion checklist infographic below from CleverClicks is an excellent guide. Content Marketing Social Media Marketing CleverClicks content promotion infographics

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

Which content promotion tools are most useful? Which blog post promotion tactics are most effective? Find the answers to these questions and more here among hundreds of recommendations about tools, tactics and techniques to promote blog posts. 25 Easy Ways to Promote Your Blog by Kim Garst. How I promote my new blog posts by The Social Media Hat.

Content Methodology: A Best Practices Report

In fact, Beebe’s only real criticism of the first cut was a self-promotional shot for Marriott. Twitter, Facebook, Snapchat, LinkedIn, etc.) • Combination of link. content (Instagram, Facebook video, photos, etc.) • Optimized for impres- sions, clicks, shares, referral traffic, lead. Outbrain, Facebook, LinkedIn, etc.) • Paid promotion of. Content. Definition II.

Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher  without a special approval process. To make it effortless for even small bloggers, Facebook announced in a post this week that it is teaming up with WordPress for a plugin that allows us to publish from our blog directly to Facebook. Time will tell. 3.

21 Fantastic Facebook Marketing Guides

Webbiquity

marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. What are the best page apps for Facebook today? Hell Yes!

How to Turn Customers Into Brand Promoters on Facebook [Infographic]

Hubspot

Facebook has been a gold mine of quality referral traffic for retailers. Not only has Facebook sent volumes of friend traffic to ecommerce stores, this traffic has converted at a high rate, boosting retailers’ profits. However, in recent past, the declining organic reach on Facebook has made it increasingly difficult for retailers to reap the same marketing benefits.

Keys to Creating Memorable Social Media Promotions

Vertical Response

How about a crazy successful social media promotion. The digital advertising agency James and Matthew and Company was hired by E&A Credit Union to create a digital promotion to increase home loans. The quirky two-sentence promotion was accompanied by a picture of a zombie-proof home. and create a promotion around that answer,” Pond says. Give up? Make it shareable.

Content Marketing Playbook: Strategy and Roadmap

stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. If we fell victim to the temptation to strip- mine that audience with overt promotions, we’d destroy. The key is to tell stories that connect back to your brand without involv- ing any overt promotion or contamination of editorial integrity. All rights reserved.

3 New Promotional Product Campaign Ideas for Your B2B Marketing

B2B Marketing Traction

Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. Last week Flora Taub , my friend and promotional products rep for Geiger in Southern California, sent me an email with a fun new idea – selfie sticks! Selfie stick video or photo social media campaign.

ReadyPulse Now Offers Instagram Brand Promotion Capabilities

ReadyPulse

We are very excited to announce the availability of Instagram promotions. In its recent report Pew Research highlighted the recent trend of teens spending more time on Instagram and Twitter and away from Facebook. Run a flexible Instagram brand promotion campaign and offer an optional registration + voting to broaden the exposure. How ReadyPulse enables Instagram Promotions.

The Best Ways to Promote Your Small Business Event

Vertical Response

You can create a Facebook event or if you have a paper invitation you’re going to send out through the mail, take a picture of it and post it on Instagram or Pinterest. Remember, VerticalResponse has an easy event marketing tool that includes a Facebook widget to help you promote your event. The key, Mueller says, is to match your time and energy with your needs.

Use Instagram as the starting point to promote your business online

Biznology

I recently ended my stint as Content and Social Media Chair of  MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. The post Use Instagram as the starting point to promote your business online appeared first on Biznology.

Facebook, You’ve Failed Us

grow - Practical Marketing Solutions

There is an unsettling buzz about the future of Facebook. Some analysts report that Facebook usage is declining , or at least  slowing in some parts of the world  and if that is true, it is a problem of Facebook’s own making. The Facebook is foremost a place to connect with family and friends. Secondarily, Facebook provides a place for self-expression.

Staffing and Launching Your Content Marketing Program

to help you get that promotion. audience with overt promotions, we’d destroy the asset. on each of our primary distribution channels (email, Facebook, Twitter, LinkedIn, and Google+). ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. 200,000 readers.

17 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now you need to distribute and promote it. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Here Promote your paper in your blog’s sidebar or widget or with a call to action at the end of the post. Promote your white paper using online press release distribution services. This Not so fast.

Paper 57

Make a Blockbuster: 8 Tips to Promote Your Webinar

Act-On

Promoting your webinar – so that people learn about it and are inspired to register to attend it – is just as important as creating it to begin with. Make a promotion plan. Make sure you start your planning at least a month in advance, so you can devote at least three weeks to these promotional efforts. Email is the backbone of most webinar promotion campaigns.

Marketing Is Personal – Emotion Beats Promotion By 2X

B2B Marketing Insider

Now the CEB is helping to explain what we can do with the realization that promotional marketing and solution selling are dead with their report “ From Promotion To Emotion.” From Promotion to Emotion. And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Strategy

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Some people think content promotion isn’t complicated. As a result, brands that wish to rely on these tactics must have patience -- or double down on promotional efforts. So if you''re a late inbound adopter in a competitive industry and you want to grow fast, you need to get creative with how you promote your content. The Tactics of Content Promotion. Syndication.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

5 Ways B2B Marketers Can Learn to Love Facebook

Act-On

Are you holding back on Facebook marketing just because you’re in B2B? It was reinforced by what felt like a bait and switch when Facebook killed organic reach. And because most everyone in B2B seemed focused on LinkedIn, I figured I could maybe just ignore Facebook. I had a Facebook page all along, of course. Next is just how plain ubiquitous Facebook is. Third?

This Week in Content Marketing: Content Creation Plummeting on Facebook

Junta 42

In this week’s episode, Robert and I analyze several new digital marketing statistics, including the decline of user content creation on Facebook and consumer use of wearables, and discuss the opportunities and challenges each trend creates for marketers. Among the most interesting: Facebook users are becoming lurkers; 66% report they didn’t post anything there in the last three months.

How to Effectively Promote Your Blog Content

WindMill Networking

In this post, we’re going to look at the basic ways you need to promote each piece of blog content you publish. Sharing with … Continue Reading How to Effectively Promote Your Blog Content by Kristi Hines - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. Blogging Blog Facebook LinkedIn Overkill Pinterest Promote Your Blog Social Media Marketing Twitter If you want more readers to consume your content, you can’t expect them to find it on their own. Featuring Contributions from Global Thinkers.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. Identify and write for the audience with promotion in mind: Before writing effective blog posts, the ideal target audience must be clearly defined. Blog Post Promotion. Final Thoughts.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

18 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now what?   How do you promote it? There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO.  Promote your paper within your blog’s sidebar or widget. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well.  Of course promote it via social media.

Paper 101

25 Ways To Promote Brand Awareness For Your Small Business

Savvy B2B Marketing

Be faithful to promote the same message over and over again to help it stick. 4. Promote Others. Create a Branded Facebook Page. Make it easy for people to connect with you on Facebook with a branded page featuring your logo and key messaging. Resist the urge to over-promote. Be Authentic. Be Unique. Be Consistent. Choose a Memorable Name. Attend Community Events.

Facebook content strategy is a time bomb for inbound marketing

grow - Practical Marketing Solutions

Inbound marketing is a term coined by Brian Halligan of HubSpot to describe a way to promote a company through blogs,  podcasts , video, eBooks, newsletters, social media marketing , and other forms of  content marketing  which serve to attract customers. The economics of the social media platforms like Facebook and LinkedIn are also driven by content, but their metrics are different.

How to Utilize B2B Online Marketing to Promote New Solutions

KoMarketing Associates

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. App Notifications. When launching a major new product or service, the app notification tactic may aid in gaining interest quickly.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year.

26 Ways to Promote Your Blog Post

Marketing Action

Sure, we might do a few things to promote them (write a Facebook  update, tweet a few times, send it to our email list), but often that’s about it. We’ve done a fine job on the content creation , but left most of the content promotion untouched. 50/50 Post Creation and Promotion. These bloggers advise a 50/50 split between content creation and promotion. Yikes!

Why Content Shock is coming to a Facebook ad near you

grow - Practical Marketing Solutions

If you read between the lines, Facebook just told us it’s going to become a lot more expensive to be in marketing soon. ” Translation: Facebook is about to max out on the number of ads it can show users inside its platform, which means it will need to find other ways to grow the company’s ad business in the future. So what does it mean? Monetization options. But here they come.

10 of the Best B2B Facebook Pages

KoMarketing Associates

Facebook has emerged as a marketing channel that’s been adopted by countless individuals and brands alike. In fact, Facebook, the world’s largest social network, now has more than 1 billion users, including about  15 million brand  pages. We chose the pages that were not only engaging, but that offered an excellent example of how a Facebook page can work for B2B companies.

How to use influencer marketing to promote your book

Biznology

For context, I am using six books I have promoted over the last couple years on behalf of their authors: Glock and Law of the Jungle by Paul M. First-time and niche authors have much less support and resources towards book-promotion. Social media goes beyond blogs, Facebook, and Twitter – don’t ignore message boards and specialty sites. There’s So Much More than Mommy Bloggers.

How Too Much Promotion Can Hurt Your Staffing Firm

Haley Marketing

You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. Maybe you’re being too promotional on your social channels, so much so that readers have become disengaged. Putting Promotions Over Customer Service. Of course it's important to promote on social, but staffing firms must learn how to do it the right way.

Leverage your Net Promoter Score

Amplifinity

Much of the content of the conference focused on the power of measuring customer experience using the Net Promoter Score. Referral marketing at its core is the practice of turning Promoters into Advocates, customers or clients who actively promote your product or service, by turning “likelihood to recommend” into the action of referring. email, Facebook, Twitter, LinkedIn, etc.)

Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot

Marketing Edge

Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for the transactions – no apps, no plugins required. marketing social media Facebook Facebook Commerce Home Depot Internet Retail Retail Sales

Using Inbound Marketing to Promote Your Next Conference

Synecore

The event page or website is the cornerstone of your conference promotion efforts. Your event page could be a dedicated website or microsite, Facebook event page, or an Eventbrite page. So, you’ve decided to host a conference , now what? Assuming the date is set and the venue is booked, all you have to do is get people to show up, which starts with having a great event page. Linking.

Did Facebook Just Deliver a Crushing Blow to Native Advertising?

Contently

Everyone assumes that if Facebook were to drop an anvil on media companies, it’d come in the form of an algorithm reconfiguration, a change in the revenue split on Instant Articles, or some combination of the two. But for the increasing number of publishers that rely on native advertising to make ends meet, Facebook may have already delivered a brutal blow. The tag.