Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? That would be a interesting exercise, wouldn’t it?

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Only B2B

FEBRUARY 1, 2023

High quality leads can have subscribed to your blog or newsletter, downloaded a white paper or ebook, or filled out a lead capture form on your website. One may create leads through a variety of internet marketing strategies, such as SEO, social media, and pay-per-click (PPC). Do they desire free material or samples?

Lead Generation 117

Lead Generation Paid Content Inbound Marketing Lead Scoring 117

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Newsletters. Get the entire series by subscribing to this blog , and subscribe to my free newsletter here. I made a choice of Linkedin over Facebook preferring it for its business perspective and it is paying off in terms of job contacts. I found your sample profile… er… dry. chrisbrogan.com. May 19, 2008.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? On Monday and Tuesday, a huge sampling of Flintsters learned about social media strategy from Jason Baer – a social media consultant and founder of Convince & Convert. Sessions start October 5. Very useful.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Unbounce

MARCH 20, 2019

Using Google Ads’ Universal App Campaigns (UAC) is a strong starting point, but many marketers get extra mileage from traditional PPC campaign, social media marketing, app cross-promotion, or even email blasts to newsletter subscribers. Here, for instance, Cameo provides a sample from “Mr. “What’s it good for?

Landing Pages 145

Landing Pages Work Management Mobile Marketing Marketing Management 145

Unbounce

JUNE 29, 2021

Whenever a consumer clicks on a link in an email or an ad on Google, YouTube, Facebook, or similar places on the web, they’re redirected to “land” on a specific page that provides more depth to the headline. Get new subscribers for your newsletter? But for a page like this to do its job, you gotta know the purpose of that landing page.

Landing Pages 143

Landing Pages Paid Content Top of Funnel Marketing & Strategy 143

Martech Advisor

JANUARY 16, 2020

Example of a Search Engine Marketing (SEM)/Pay-Per-Click (PPC) Ad. Weekly newsletters. Creating buyer persona samples will help you choose the right marketing avenues to promote your offerings. Let us know on Twitter , LinkedIn , or Facebook. Through-the-line (TTL) Advertising. New product/feature launch.

Paid Search Agency 122

Paid Search Agency Practices Examples Advertising Agencies 122

Convert

SEPTEMBER 14, 2020

For instance, Instagram, Google, Facebook, ActiveCampaign, etc. Example Source: LinkedIn UTM parameter: utm_source Sample UTM Code: utm_source=LinkedIn. Examples include email/email newsletters, social media, paid social, etc. So, when possible, use a value like “email” instead of “list1”, or “social” vice “Facebook”.

Paid Content 101

Paid Content Conversion Marketing Analytics Tools Advertising Mediums 101

Convert

JANUARY 31, 2022

So, whether the elements and solutions come from the DTC or B2B industry, or were used in a PPC campaign or email newsletter, if you track the uplifts and results, you’ll be able to see patterns. So, they decided to run a multivariate test for a sample of 4000 page views. A/B Testing PPC Examples. NuFace: Incentive Test.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Moz

JANUARY 16, 2019

The second biggest traffic-driver was the newsletter. Facebook is used primarily for their weekly webinar updates.) They “used their own platform, had samples done in less than a week, and had a site up the same day.”. Essentially, you’re paying Facebook to increase organic rankings. That gave Nathan an idea. “I

Paid Content 57

Paid Content Promotion Top of Funnel Examples 57

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

ConvertKit

DECEMBER 31, 2019

For those of you using Facebook ads to promote your business , you're likely already testing multiple variations of ad copy, imagery, and calls to action to find out which ad combination generates the most clicks. PPC agency KlientBoost's offer of a free proposal is a compelling example. Get more value from your advertising budget.

Landing Pages 70

Landing Pages A/B testing Conversion Conversion Rate 70

Single Grain

FEBRUARY 22, 2024

Facebook Insights), and website analytics (e.g., Platforms like Facebook, Instagram and Twitter allow for direct interaction with customers. Email Newsletters: Regular newsletters can keep your audience engaged with company news, product launches, and exclusive offers. Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52

Single Grain

NOVEMBER 16, 2023

Here is a sample of a SaaS customer journey map: Identify Touch Points : Pinpoint the various touch points where your audience interacts with your brand, from the initial discovery to ongoing usage. C) PPC Ads If you don’t already have a large audience, but you do have a reasonable budget, then pay-per-click ads could be the solution.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Anteriad

APRIL 25, 2023

Affiliates commonly use organic search rank and PPC marketing. Cost per action This method of paying for advertising, also known as pay per action, allows advertisers to pay agencies only when an ad does what the advertiser hoped it would, such as encourage clicks, impressions, signing up for newsletters or purchases.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Online Marketing Institute

JUNE 22, 2009

A great example from a drop-down menu in a Royal Opera House web form: That’s just a small sample. White papers, blog posts,… Read more… Doug Kessler | November 18th, 2008 | no comments A really good newsletter We know we ‘big up’ Pär Almqvist, the Marketing Dude at VNL, quite a bit.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Anteriad

APRIL 25, 2023

Affiliates commonly use organic search rank and PPC marketing. Cost per action This method of paying for advertising, also known as pay per action, allows advertisers to pay agencies only when an ad does what the advertiser hoped it would, such as encourage clicks, impressions, signing up for newsletters or purchases.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

accelerate agency

OCTOBER 27, 2021

Generally, SEO ROI can be measured through its impact on: Sales Custom goal values (for instance, number of newsletter sign ups) Traffic SERP rankings Later, we’ll take a look at a case study for RingCentral UK, and show some of the metrics that were measured. PPC vs SEO An alternative tactic to bringing in traffic is PPC advertising.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

OCTOBER 27, 2021

Generally, SEO ROI can be measured through its impact on: Sales Custom goal values (for instance, number of newsletter sign ups) Traffic SERP rankings Later, we’ll take a look at a case study for RingCentral UK, and show some of the metrics that were measured. PPC vs SEO An alternative tactic to bringing in traffic is PPC advertising.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

APRIL 27, 2021

Custom goal values (for instance, number of newsletter sign ups). PPC vs SEO. An alternative tactic to bringing in traffic is PPC advertising. That’s not to say that PPC advertising doesn’t have its place, however. That’s not to say that PPC advertising doesn’t have its place, however. SERP rankings.

Enterprise Management 52

Enterprise Management Paid Content Search Marketing SEO 52

seo.co

DECEMBER 8, 2020

There is skill, strategy, and nuance required to manage an effective PPC (pay-per-click) campaign , but those details are well-defined and easily available for any business owner who chooses to learn them. Here’s a sample email template you can use for this process: Subject: You should blog about [insert your guest blog post topic].

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

JULY 9, 2010

Each year, Nordstrums hosts an incredible evening where they shut down the whole store and entertain us all with food, drink, music, dancing, merriment, make-up and perfume samples, the works… and of course we all *shop*!!! It doesn’t get any more authentic of an experience than that.

Personalization 122

Personalization Paid Search Agency Transparency PR 122

Online Marketing Institute

DECEMBER 11, 2012

Subscribe to the Unbounce Conversion Newsletter. -->. Are you providing a sample (preview of first chapter etc.) Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions. Landing Pages for PPC. PPC & Landing Pages. Landing Pages.

Landing Pages 40

Landing Pages Lead Scoring Lead Ranking Co-Registration 40