B2B Memes
MAY 15, 2012
Next Monday I’ll be sharing my ideas on this topic at the annual meeting of the Specialized Information Publishers Association (SIPA) in Washington, DC. If you happen to be attending the event, I hope you’ll drop in to my presentation. I expect there will be more than a few attendees reporting on the event.
B2B Memes
MAY 2, 2011
Though I think of myself as a well-informed, up-to-date kind of guy, I have a history, shared with my wife, of drifting unconsciously out of the event stream and becoming completely unaware of what’s happening in the world. Events find us now, whether we’re looking for them or not. We woke up about 7 a.m. Where, she asked?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
B2B Memes
NOVEMBER 28, 2011
By turning the process itself into the product, formerly behind-the-scenes editorial judgments can be discussed and validated, news and other information can be shared more rapidly, and inevitable errors can be more quickly identified and corrected. But the benefits of journalism as a process ultimately outweigh the drawbacks.
B2B Memes
MAY 2, 2012
Most industry bloggers insist that content generated should be exclusive—information unavailable elsewhere. For a better-informed handle on whether your content is best of show, try a “Like-Item Analysis.” This exercise involves a comparison of articles posted by you and the opposition that cover the same or similar events.
B2B Memes
JANUARY 27, 2011
Ominously, perhaps, that event was preceded by Google’s promise last week to clamp down on high-ranking content-farm sites with “shallow or low-quality content.”. It is brilliantly geared towards identifying basic information needs on the Internet and fashioning content that meets those needs efficiently.
B2B Memes
MARCH 11, 2011
Because of this, I manage the RD+B account as the place for news, events, articles, reaching out to readers, listening to readers, etc. My goal with the Facebook page is a place to provide more content than 140 characters—enhancing information that was provided in a tweet. It’s very fluid. And I think that’s a must.
B2B Memes
OCTOBER 19, 2010
The way Reeves put it was particularly blunt: “And to all of you who are saying ‘Sorry I’m just a journalist, I don’t sell advertising or organise events…’ I say: tough: that’s just the way it will be from now on.”. I admire the plain speaking, but my first reaction was, Are you nuts? no bending to advertiser pressure on editorial).
Expert insights. Personalized for you.
100 
Let's personalize your content